Consultant Creative Director
Consultant
Total des années d'expérience :22 years, 3 Mois
● Generate creative ideas during strategic and conceptual brainstorming sessions.
● Created and supervised production of printed materials in support of product awareness, brand identity and sales.
● Developed strong customer base of new and existing clients by maintaining customer satisfaction and quality
● Manage and develop talent, systems and processes that result oriented work against clients’ briefs, schedules, and budgets
● Maintain client relationships while assisting marketing departments to fulfil their desire to generate materials. Directed all creative efforts devoted to business development for the agency.
● Managed a variety of design work including corporate identity, event collaterals, outdoor promotions and magazine layout.
● Provided graphic support and art direction for events and email campaigns.
● Redesigned and improved the overall look of TMG Children magazines.
● Generated productive design strategies intended to maximise revenue and subscription membership.
● Developed systems and guidelines to increase efficiency, smooth project workflow, and improved cross-departmental communication.
● Ensured images and colour are not hurting the sentiments of people and are in context with the text. Managed full creative teams and multiple partners/vendors; responsible for all budgeting and scheduling of client
● Ran and managed the operation and administration of an advertising agency; supervised graphic designers and support personnel.
● Monitored market trends, recognised issues and analysed causes while generating alternatives and solutions.
● Managed projects from conception to completion, translated marketing objectives into useful strategies, and either creating or working with the creative team in the production of marketing, advertising and related collateral.
● Headed creative direction and directed design team in carrying out solutions for customer projects.
● Collaborated with Marketing team to maintain high standards for branding, brochures, and print media.
● Led formation of creative materials and accessories and was focal point for conducting brainstorming sessions.
● Managed several projects simultaneously.
● Art directed product or model photo shoots for print ads and marketing materials.
● Designed and directed trade and consumer advertising campaigns.
● Worked in coordination with marketing managers in expediting appropriate marketing plans.
● Monitored and ensured that the final layout was as per requirement of the clients, and presented it to clients for approval and feedback.
● Strengthening clients' market distinction and leadership position by developing and delivering thought leadership and creative solutions.
● Coordinated with the account team, print production, and the design studio to ensure projects met deadlines and were within budget.
Responsibilities
• Team leader 'n' designer for digital/print media promotions and campaigns
• Studio manager
Graphic designing
Advance Diploma in Digital Multimedia ( graphics & animation)