Manish Kulkarni

• Spearheaded entry into Asian markets - India, China, Japan, S. Korea and South East Asia
• Develop region - sustainable market through business development, partnerships, sales and market
development activities
• Devised and implemented Entry strategy for these markets
• Devised and implemented Go To market, distribution strategy for these markets
• Set up a strategic road map to drive 25% of Company revenue from the region in stipulated time
• sales & business development responsibility for India, Japan, S. Korea and South East Asia
• Team building and development - Sales and Field Application Support
• Establish foundation and scale the regional team to achieve future growth objectives in near term
• Establish successful sales organisation in Asia
• Establish extensive network of Distributors and System Integrators in Asia
• Devise and implement Marketing Strategy at global level
• Plan, Budget and Control Marketing Activities
• Research regional marketing trends
• Competitive intelligence in various regions
• Customizing digital marketing approach
• Monitoring performance of campaigns
• Work closely with team and external agencies

• Formulate and implement India Entry Strategy
• Set up Indian business and operations
• Building India organisation from ground zero
• Prepare and implement India business plan
• Plan, budget and implement as per business plan
• Define and implement control mechanism with systems
• Overall administration
• Sales and marketing responsibility
• Credit Control
• P & L responsibility
• Team building and development

Esko-Graphics is a global system integrator to packaging pre-production industry. Head Quartered in Belgium, has two manufacturing facilities in Norway & Germany and software development centres in USA & Belgium. The Asia-pacific Head Quarter is Singapore. Bangalore Office caters to South Asian
region. Its product range includes packaging pre-production workflow solutions and Digital Cutting-Finishing Solutions.

Responsibilities

• Formulate and implement Distribution Strategy
• Set up distribution network and Distribution management
• Formulate and implement strategy to develop new market segment outside packaging for digital cutting-
finishing solutions
• Sales
• Marketing - Devise strategy and implement for South Asian market
• Credit Control
• Task force member - to set up new office

Achievements
Managed participation in Print Pack India 2005, New Delhi as Project Head. The stall was nominated
for the “Best Design Award”
Given additional responsibility of marketing support activity - South Asia
Successfully developed new market for CAM Tables
Setting up of a new office - team member of the task force

The largest manufacturer of pre-press and post-press equipments in India. Represents Mitsubishi Heavy Industries for their large format offset printing machines. Diversified into machine tool and contract manufacturing. Head quarter and the state of the art manufacturing is in Chennai with regional offices across India.

• Sales
• Credit Control
• Dealer management
• After sales Service
• Team management and development
• Administrative responsibility at branch level
• Profit & Loss responsibility at branch level

A pioneer and market leader in small offset printing machines, with 2 manufacturing facilities, sales/ service locations and extensive dealer network across the Country. It has technical collaborations with A M Multigraphics, USA and PPS Rotaprint Ltd., UK. It has distribution rights with Digitar s r l, Argentina, Xante Laser Printers, USA and Sunrise Manufacturing Company, Japan. Joined as Deputy Product Manager and subsequently promoted to Product Manager to Marketing Manager.

• Plan, budget & control - sales and marketing
• Sales responsibility - PAN India
• Credit Control
• Dealer management - National and International
• After sales service
• Team management and development - 15 team members
• P & L responsibility at branch level
• Liaison with Principals overseas
• Government Business - direct responsibility
• Marketing - Devise strategy and implement Strategy
• Responsibility for Product management, events, advertising
• Office administration - shared responsibility

Provides travel related services, has IATA approved Travel Agency and Travel Money Division. I was part of Travel Money Division offering travel related foreign exchange services. It has extensive branch network across India.

• Sales and marketing support to branches in Mumbai
• Major Accounts development and management

Media marketing business - markets airtime on Doordarshan. Head quartered in Mumbai with 5 regional offices in India. Has financial collaboration with IP Ltd., France.

• Sales - regional responsibility
• Major Accounts managements - advertisement agencies
• Credit Control
• Team management

The leader in plastic injection mouldings and extrusions. With Corporate Office in Mumbai, has extensive branch/ dealer network across the Country. Has 13 manufacturing facilities in India. Worked with Thermoforming Division responsible for business of HIP sheets. Main customers were refrigerator manufacturers in India.

• Sales
• Major Accounts development and management
• Credit Control
• Sales administration
• Co-ordination with manufacturing

Authorised Dealer and Service Franchisee of Thermax Ltd. Optima is in the business of distribution of speciality chemicals for water treatment, fuel and fireside treatment in industrial utilities like boilers, cooling towers.

• Sales
• Major Accounts development and management (HUL, ONGC, MSEB, Reliance Industries etc)
• Credit Control
• After sales support
• Team management
• Co-ordination with Principals
• Sales administration - Setting up, implementing and monitoring systems