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Manoj  Pradhan, brand manager

Manoj Pradhan

brand manager·Binjumah group

United Arab Emirates

Bachelor's degree, Commerce

Work experience

Total years of experience: 6 years, 6 months

brand manager

October 2024 - June 2025

Binjumah group

Dubai, United Arab Emirates

October 2024 - June 2025

Responsibilities:
• Lead day-to-day café operations, including staff scheduling, inventory control, and cash handling to ensure smooth service and adherence to company standards.
• Train, coach, and supervise baristas and front-of-house staff to maintain high product quality and customer service.
• Monitor sales, costs, and waste, implementing operational procedures to maintain profitability and compliance with hygiene and safety regulations.
• Coordinate with suppliers and franchise/head-office teams on ordering, promotions, and brand guidelines.

Achievements:
• Led the launch and operational setup of a franchising program, supporting expansion to nearly 10 locations across KSA and UAE, standardizing procedures and training for new partners.
• Improved store-level profitability by optimizing staffing and inventory, reducing waste and overtime while maintaining service levels.
• Increased customer satisfaction and repeat visits by enhancing service workflows and staff training, reflected in higher feedback scores and reviews.
• Developed and implemented café SOPs and checklists that reduced operational errors and onboarding time for new staff.

Company industry:
Catering, Food Service, & Restaurant

BrandManager

January 2019 - January 2025

Bin Jumah Group , Bebax Coffee

Dubai, United Arab Emirates

January 2019 - January 2025

Shaping and maintaining a brands identity, ensuring it resonates
with target audiences and stays competitive in the market. It
combines staff hiring, training, strategic planning, marketing
execution, product research and development and cross-functional
leadership to drive brand growth and profitability

Company industry:
Catering, Food Service, & Restaurant
Job role:
Information Technology

Education

Swami Vivekanand Subharti University

December 2024

December 2024

Bachelor's degree, Commerce

India

Skills

BRAND STRATEGY
Intermediate
BRAND STRATEGY
Intermediate
CROSS FUNCTIONAL COORDINATION
Intermediate
CROSS FUNCTIONAL COORDINATION
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
CUSTOMER RETENTION
Intermediate
CUSTOMER RETENTION
Intermediate
GRAPHIC DESIGN
Intermediate
GRAPHIC DESIGN
Intermediate
MANAGEMENT
Intermediate
MANAGEMENT
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
SOCIAL MEDIA MANAGEMENT
Intermediate
SOCIAL MEDIA MANAGEMENT
Intermediate
STRATEGIC PARTNERSHIP
Intermediate
STRATEGIC PARTNERSHIP
Intermediate
TEAM LEADERSHIP
Intermediate
TEAM LEADERSHIP
Intermediate

Languages

English
Beginner
Arabic
Beginner
Hindi
Beginner