MANU AGARWAL

• Business Growth: Serve as a key member of the Bangalore leadership team, driving overall growth agenda for "Consulting Research".
• Client Acquisition: Developed solutions targeting Private Equity clients for the Dubai office, resulting in additional business of nearly USD 1Mn in the first year.
• Growth Strategy: Orchestrate growth plans for a leading global beverage firm operating in India, identifying profitable opportunities exceeding USD 200Mn by analysing market dynamics, value chains, cost structures, and margins across Ready-to-Drink (RTD) categories.
• Product Expansion: Devised expansion strategies within the "Natural" & "Satiety" segments across multiple categories, leveraging insights on nutrients, claim articulation, taste, ingredients, and blends.
• Go-to-Market Strategy: Formulated a go-to-market strategy for the Indian division of a global tire manufacturer planning to launch commercial medium radial truck (MRT) tires in India, assessing market readiness and client capabilities.
• Transformation Initiatives: Spearheaded transformation initiatives including productization and templatization of select client engagements, and implementation of project-wise feedback mechanisms to improve quality across MEAI offices.