Account Executive
Transmed
مجموع سنوات الخبرة :4 years, 7 أشهر
Initially responsible for the development of new products and coordination of the packaging as well as its production in the FMCG industry. Later, promoted to become more involved in brand management and core marketing activities of two major brands . •Developed and launched 8 new products after performing thorough market analysis. •Executed marketing events and exhibitions: InShape Fair 2015, Beirut Cooking Festival 2013 & 2014, HORECA 2014 & 2015, Garden Show 2014, Afkart Exhibition 2014, Beirut Boat Show 2014 and in-store tasting activities. •Proposed 4 promotional items and packaging ideas that were successful. •Implemented trade marketing activities and executed ATL and BTL campaign. •Applied brand strategies and plans ensuring their consistency to current market situation and objectives. •Conducted market visits and prepared comprehensive analysis reports.
•Analyzed weekly reports for audimobile app users’ subscription.
•Proposed and implemented an internal competition among customer service officers to reach targeted sales.
• Web designing and template creation
• Data-base entry
Completed The Capstone Business Simulation, and won first place among class members, earned a 95th percentile worldwide and ranked as one of the top ten successful teams worldwide.
Graduated with Honors. Won the Award of Merit for Excellent Scholastic Achievement 2009