Ahmed Ibrahim Mohamed El Abbasy

مدير تسويق رقمي·ستب للتطوير العقارى

Egypt

Master's degree, تسويق

Work experience

Total years of experience: 20 years, 7 months

مدير تسويق رقمي

January 2026 - Present

ستب للتطوير العقارى

Medina, Saudi Arabia

January 2026 - Present

إعداد الخطط والاستراتيجيات التسويقية الشاملة بما يتوافق مع أهداف الشركة.

إدارة ومتابعة فريق التسويق والتصميم والمحتوى لضمان تنفيذ الأعمال بكفاءة عالية.

الإشراف على التصميمات الإبداعية والتأكد من توافقها مع الهوية البصرية للشركة.

إدارة ونشر المحتوى على منصات السوشيال ميديا بشكل احترافي ومنتظم.

إنشاء وإدارة الحملات الإعلانية الممولة (Meta - Google) وتحليل نتائجها وتحسين الأداء.

متابعة وتطوير الموقع الإلكتروني وتحسين تجربة المستخدم.

تنفيذ استراتيجيات تحسين محركات البحث (SEO) لزيادة الظهور في نتائج البحث.

متابعة العملاء المحتملين (Leads) والتواصل معهم بشكل مباشر.

تنسيق المواعيد مع العملاء لزيارة الشركة أو المشاريع.

متابعة سير العمل بين أقسام التسويق والمبيعات لضمان تحقيق الأهداف.

إعداد تقارير دورية عن الأداء التسويقي ونتائج الحملات.

Company industry:: Real Estate
Job role:: Marketing and PR

Bussiness Develepor Manager

October 2020 - Present

Al Hadaf Digital Marketing

Cairo, Egypt

October 2020 - Present

• Manage the strategy
• Manage and train the rest of the team
• Stay up to date with the latest technology and best practices
• Manage and oversee various digital marketing channels
• Measure ROI and KPIs
• Prepare and manage the digital marketing budget
• Oversee all the company's social media accounts
• Suggest activities for improving the quality of online content
• Track and measure SEO and Google Analytics metrics and provide reports
• Build an inbound marketing plan

Company industry:: Marketing
Job role:: Marketing and PR

Digital Marketing Manager

January 2019 - October 2020

Amlak Marketing Consultant

Cairo, Egypt

January 2019 - October 2020

• Develop and manage digital marketing campaigns.
• Manage organization’s website.
• Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, etc.
• Track the website traffic flow and provide internal reports regularly.
• Fix any error in online content and arrange webinars and webcasts.
• Identify new digital marketing trends and ensure that the brand is in front of the industry developments.
• Work on SEO of the website pages.
• Handling the enterprise advertising including brochures, flyers, print materials, outdoor advertising, organized events & press ads for the group, if needed.
• Preparing daily, weekly and monthly status reports.
• Explore new ways to engage and identify new social networks to reach our target audience.

Company industry:: Real Estate
Job role:: Construction and Building

Digital Marketing Manager

June 2018 - December 2018

Benaa for Construction and Development

Cairo, Egypt

June 2018 - December 2018

• New creative growth strategies.
• Plan and execute all web, marketing database, email, social media, and display advertising campaigns.
• Lead multiple marketing campaigns that are aligned with the company's objectives and priorities.
• Identify new areas and opportunities for potential advertising.
• Work closely with the marketing and sales team to ensure optimum campaign reach and impact.
• Design, create, and maintain social media presence.
• Measure and report on digital marketing campaign performance, and assess these against goals on a weekly and monthly basis.
• Plan, execute, and measure experiments and conversion tests.
• Create landing pages and optimize user experience by collaborating with internal teams

Company industry:: Construction & Building
Job role:: Marketing and PR

Digital Marketing Manager

July 2017 - June 2018

REMAX Real Estate Group

Cairo, Egypt

July 2017 - June 2018

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies

Company industry:: Real Estate
Job role:: Marketing and PR

Digital Marketing Manager

April 2014 - July 2017

Packaging & Plastic system Corp

Cairo, Egypt

April 2014 - July 2017

• Build, plan and implement the overall digital marketing strategy.
• Manage the strategy.
• Manage and train the rest of the team.
• Stay up to date with latest technology and best practices.
• Manage all digital marketing channels.
• Measure ROI and KPIs.
• Prepare and manage digital marketing budget.
• Oversee all the company's social media accounts.
• Manage and improve online content, considering SEO and Google Analytics.
• Build and inbound marketing plan.
• Forecast sales performance trends.
• Motivate digital marketing team to achieve goals.
• Monitor competition and provide suggestions for improvement.

Company industry:: Retail & Wholesale
Job role:: Marketing and PR

Supervisor Digital Marketing

January 2012 - May 2014

Ekhtarnalk (Newspaper)

Cairo, Egypt

January 2012 - May 2014

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Company industry:: Advertising
Job role:: Marketing and PR

Corporate Program Supervisor in marketing department

July 2010 - December 2011

Joly Optics

Cairo, Egypt

July 2010 - December 2011

Follow up marketing channels, companies and revitalization

• Design annual marketing plans.
• Structure sales analysis to evaluate the accounts.
• Handle the advertising & media campaigns.
• Formulate promotions for every different season.
• Organize events for several occasions

Company industry:: Retail & Wholesale
Job role:: Marketing and PR

Sales and Marketing Manager

December 2008 - June 2010

Cairo Tower

Cairo, Egypt

December 2008 - June 2010

• Assist Director of Marketing as necessary in designing strategic marketing plans.
• Researching & gathering information, on prospect firms & business sectors.
• Present company outlets to current and potential clients.
• Establish & maintain current client & potential client relationships.
• Organizing & handling Corporate & Launching Events held by clients.
• Communicate new product & service opportunities, special developments, information or feedback gathered through field activity.
• Coordinate company staff to accomplish the work required to close sales.
• Organize Press conferences & Seminar in Cairo Tower.
• Work with travel agencies to organize tours to the Cairo Tower

Company industry:: Marketing
Job role:: Marketing and PR

A senior sales executive in advertising Field in EgyMedia

January 2007 - November 2008

EgyMedia

Cairo, Egypt

January 2007 - November 2008

• I worked as a senior sales executive in advertising
• It has ten Magazines as Kalam El Nas, Flash, Diva, and Amwal

Company industry:: Advertising
Job role:: Marketing and PR

sales representative

November 2005 - December 2007

Raya Distribution

Cairo, Egypt

November 2005 - December 2007

• Responsible for the sales area and its warehouse
• Sending daily reports to my managers
• Calculate the percentage of achieving the target
• Make a report for the stock and make an order for the items which Run over
• Receiving and sending transfers
• Make monthly audit for my warehouse which I responsible for
• All this plus selling the handsets and accessories.

Company industry:: Sales Outsourcing
Job role:: Sales

Education

Arab Academy for Banking and Financial Sciences

August 2017

Master's degree, تسويق

Egypt

Sep 2015 – Aug 2018 MBA, Arab Academy for Banking and Financial Sciences.

Marketing Diploma,

May 2013

Bachelor's degree, Marketing

Egypt

GPA (percentage): 80%

, Faculty of Commerce, Ain Shams University.

Cairo Higher Institute for Computer, information and Management.

June 2005

Bachelor's degree, Bachelor of computer science, 2005

Egypt

Bachelor of computer science,

Skills

Marketing Mix

Expert

Marketing Mix

Expert

Social Media Marketing

Expert

Social Media Marketing

Expert

E_marketing

Expert

E_marketing

Expert

SEO

Expert

SEO

Expert

Marketing Science

Expert

Marketing Science

Expert

ICDl

Expert

ICDl

Expert

Computer And Internet

Expert

Computer And Internet

Expert

Sales and Marketing

Expert

Sales and Marketing

Expert

E_Marketing

Expert

E_Marketing

Expert

Marketing Diploma, Faculty of Commerce, Ain Shams University.

Expert

Marketing Diploma, Faculty of Commerce, Ain Shams University.

Expert

SEO

Expert

SEO

Expert

Ads Facebook , Google

Expert

Ads Facebook , Google

Expert

Social Network

Expert

Social Network

Expert

Marketing Mix

Expert

Marketing Mix

Expert

Social Media Marketing

Expert

Social Media Marketing

Expert

Marketing Science

Expert

Marketing Science

Expert

Social profiles

Languages

English

Expert

Arabic

Native Speaker

Training and Certifications

Certifications

IT Share

Dec 2013

E-Marketing , E-commerce Specialist

University Cairo Diploma

Jul 2011 - Oct 2011

Hobbies and interests

Digital Marketing

• SEO On-Page / SEO Off-Page • Facebook / Twitter / Google Plus • Online Marketing

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Ahmed Ibrahim Mohamed El Abbasy

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Work experience

مدير تسويق رقمي

Bussiness Develepor Manager

Digital Marketing Manager

Digital Marketing Manager

Digital Marketing Manager

Digital Marketing Manager

Supervisor Digital Marketing

Corporate Program Supervisor in marketing department

Sales and Marketing Manager

A senior sales executive in advertising Field in EgyMedia

sales representative

Education

Arab Academy for Banking and Financial Sciences

Marketing Diploma,

Cairo Higher Institute for Computer, information and Management.

Skills

Social profiles

Personal Website

Languages

English

Arabic

Training and Certifications

Certifications

E-Marketing , E-commerce Specialist

Hobbies and interests

Digital Marketing