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Marvin Haddad, Business Development Executive

Marvin Haddad

Business Development Executive·Kangaroo Rewards

Lebanon

Bachelor's degree, International Business Management

Work experience

Total years of experience: 11 years, 10 months

Business Development Executive

August 2023 - Present

Kangaroo Rewards

Beirut, Lebanon

August 2023 - Present

- Increase company monthly recurring revenue by 30%
- Collaborating with clients to understand their unique challenges and objectives, and tailoring our loyalty and marketing solutions to meet their specific needs.
- Leveraging my expertise to showcase the benefits and value of our platform, ensuring that clients understand the positive impact it can have on their business.
- Managing the sales process from initial contact to contract negotiations and closing deals, consistently exceeding sales targets and delivering results that translate to substantial business growth for our clients.
- Leading the development of innovative marketing campaigns that leverage data-driven insights to drive customer engagement and boost brand loyalty.
- Identifying and engaging potential clients interested in enhancing customer engagement, loyalty, and marketing strategies through our SaaS platform.
- Drove substantial growth in client retention and engagement through strategic implementation of our loyalty and marketing solutions, I've enabled numerous high-profile clients to achieve an impressive increase in customer retention and engagement. These results demonstrate our ability to transform businesses into customer-centric powerhouses.

Company industry:
Software Development
Job role:
Sales

Digital Marketing Specialist

January 2023 - January 2024

Kactus Middle East

Dubai, United Arab Emirates

January 2023 - January 2024

Created and executed successful product launches and go-to-market strategies, resulting in positive feedback from customers and stakeholders and an increase in sales.
Collaborated with cross-functional teams to develop and execute events, campaigns, and other initiatives to build brand awareness and generate new business, resulting in increased visibility and revenue.
Analyzed sales and marketing data and generated regular reports to provide insights into performance and inform strategic decision-making.
Conducted market research and competitive analysis to inform product positioning and pricing strategies, resulting in increased profitability and market penetration.
Created and implemented content marketing campaigns across various platforms resulting in a 2, 000%+ increase in engagement.
Developed and executed successful social media advertising campaigns resulting in a 15, 000% increase in brand awareness.

Company industry:
Catering, Food Service, & Restaurant
Job role:
Marketing and PR

Multi-asset Trader

January 2021 - January 2024

Personal

Beirut, Lebanon

January 2021 - January 2024

Accomplished cryptocurrency trader with a proven track record of generating substantial returns through strategic trading techniques.
Proficient in analyzing market trends, chart patterns, and indicators to identify lucrative trading opportunities in the cryptocurrency space.
Developed and executed successful trading strategies that consistently outperformed market benchmarks, leading to impressive profitability.
Demonstrated an in-depth understanding of various cryptocurrencies, their underlying technologies, and the factors influencing their price movements.
Implemented risk management strategies to protect capital and minimize potential losses, ensuring a disciplined and responsible approach to trading.
Utilized advanced trading tools and platforms to execute trades swiftly and capitalize on market volatility effectively.
Actively monitored and adjusted trading positions based on real-time market data, staying adaptive to changing market conditions.
Collaborated with fellow traders and industry professionals to exchange insights, strategies, and stay informed about emerging market trends.
Continuously expanded knowledge and skills through ongoing research, attending conferences, and staying updated with the latest developments in the cryptocurrency landscape.
Excels in maintaining composure under high-pressure trading environments, making sound decisions based on thorough analysis and market expertise.
Passionate about the cryptocurrency market and its potential for significant growth, actively seeking opportunities to maximize returns and create long-term wealth.

Company industry:
Internet & E-commerce

Managing Partner

September 2022 - January 2023

Sixtysix Brands LTD

London, United Kingdom

September 2022 - January 2023

Conceptualized, developed, and launched an ecommerce brand, driving its growth and establishing a strong online presence.
Conducted comprehensive marketing research to identify target audience, market trends, and competitors, enabling effective strategic planning and positioning in the market.
Created and executed innovative marketing strategies to increase brand awareness, drive customer acquisition, and foster customer loyalty, resulting in significant revenue growth.
Designed and optimized a user-friendly website, ensuring an exceptional online shopping experience for customers and maximizing conversion rates.
Negotiated with suppliers to secure competitive pricing, favorable terms, and high-quality products, contributing to increased profit margins and customer satisfaction.
Oversaw all aspects of the business operations, including inventory management, order fulfillment, customer service, and logistics, ensuring smooth and efficient operations.
Developed and implemented growth initiatives, such as expanding product offerings, exploring new sales channels, and entering new markets, driving business expansion and revenue diversification.
Developed and maintained key partnerships and collaborations with industry influencers, bloggers, and complementary brands, driving brand exposure and customer acquisition.
Monitored and analyzed key performance indicators (KPIs) and market trends to make data-driven decisions, optimize business processes, and identify growth opportunities.
Established and managed a successful affiliate program, recruiting and nurturing a network of affiliates, influencers, and brand ambassadors to drive targeted traffic, increase brand visibility, and generate incremental revenue through affiliate partnerships.

Company industry:
Internet & E-commerce
Job role:
Information Technology

Recruitment & Research Web3

June 2022 - November 2022

Standard DAO

Georgetown, United States

June 2022 - November 2022

Engaged in a dynamic recruitment and research internship, specializing in identifying and sourcing talent for Web 3.0 projects.
Demonstrated strong sourcing capabilities by identifying and connecting with over 2000 potential candidates across diverse roles and skill sets.
Assisted in the end-to-end recruitment process, from screening resumes and conducting initial interviews to assessing candidate qualifications and fit for specific job positions.
Collaborated closely with hiring managers and team members to understand job requirements and create targeted sourcing strategies to attract top talent.
Conducted comprehensive candidate assessments, utilizing various evaluation techniques and tools to identify individuals with the right skills, experience, and cultural fit.
Maintained an organized and efficient recruitment process, ensuring timely communication with candidates, scheduling interviews, and facilitating the overall candidate experience.
Developed a deep understanding of the Web 3.0 landscape, staying updated on emerging technologies, industry trends, and the evolving needs of the market.
Utilized research skills to gather valuable market insights and provide recommendations on talent acquisition strategies, contributing to the optimization of recruitment efforts.
Actively participated in team discussions and brainstorming sessions, sharing ideas and perspectives to enhance the overall effectiveness of recruitment processes.
Demonstrated professionalism and integrity in handling sensitive candidate information and maintaining confidentiality throughout the recruitment process.
Showcased strong communication and interpersonal skills, building relationships with candidates and stakeholders to ensure a positive and engaging experience.
Displayed a genuine passion for talent acquisition and research, consistently seeking opportunities for personal growth and learning within the field of recruitment.

Company industry:
Recruitment & Employee Placement Agency

Community Manager / Administrator

January 2013 - May 2019

Various E-Sports Communities

Beirut, Lebanon

January 2013 - May 2019

Seasoned community manager/moderator with a proven track record of overseeing and managing diverse e-sports communities, totaling 300, 000+ members.
Spearheaded successful recruitment, promotion, and training initiatives for community moderators, ensuring a capable and efficient team.
Implemented and enforced rules, guidelines, and policies within E-Sport servers, fostering a safe and inclusive environment for community members to engage and enjoy.
Actively engaged with community members, addressing inquiries, concerns, and facilitating constructive discussions to enhance community interactions.
Cultivated strong relationships with community members, fostering a sense of belonging and loyalty, resulting in increased community participation and activity.
Collaborated with stakeholders, such as game developers and event organizers, to coordinate community-driven initiatives and foster partnerships.
Developed and implemented community growth strategies, utilizing targeted engagement campaigns, social media, and event planning to expand the community reach and attract new members.
Continuously monitored community sentiment, identifying and addressing potential issues proactively, ensuring a positive and enjoyable experience for all community members.
Stayed updated on emerging trends, gaming industry news, and e-sports developments to provide relevant and timely information to the community.
Demonstrated exceptional communication and interpersonal skills, effectively conveying complex information in a clear and approachable manner to community members of varying backgrounds and knowledge levels.
Passionate about e-sports and dedicated to cultivating thriving and vibrant communities, constantly seeking opportunities to enhance the community experience and contribute to its growth.

Company industry:
Video Gaming

Education

Notre Dame University

May 2023

May 2023

Bachelor's degree, International Business Management

Lebanon

GPA (point): 3 out of 4

GPA (point): 3 out of 4

Graduated on Dean's List 50% Scholarship in first year for excellence.

Rosary Highschool

January 2019

January 2019

High school or equivalent, Baccalaureate

Lebanon

GPA (point): 14.4 out of 20

GPA (point): 14.4 out of 20

Top 100 in regional official exams.

Skills

B2B Sales
Expert
B2B Sales
Expert
Key Account Management
Expert
Key Account Management
Expert
SaaS
Expert
SaaS
Expert
Software Sales
Expert
Software Sales
Expert
Consultative Selling
Expert
Consultative Selling
Expert
Marketing
Intermediate
Marketing
Intermediate
Marketing Strategy
Intermediate
Marketing Strategy
Intermediate
Key Account Management
Intermediate
Key Account Management
Intermediate
RESEARCH
Beginner
RESEARCH
Beginner
PRICING STRATEGIES
Intermediate
PRICING STRATEGIES
Intermediate
COMPETITIVE ANALYSIS
Intermediate
COMPETITIVE ANALYSIS
Intermediate
MARKET RESEARCH
Expert
MARKET RESEARCH
Expert
SALES
Intermediate
SALES
Intermediate
BUSINESS TO BUSINESS
Intermediate
BUSINESS TO BUSINESS
Intermediate
SOCIAL MEDIA
Beginner
SOCIAL MEDIA
Beginner
CREATIVITY
Beginner
CREATIVITY
Beginner
BUSINESS STRATEGIES
Beginner
BUSINESS STRATEGIES
Beginner
ESPORTS
Beginner
ESPORTS
Beginner
ADAPTABILITY
Beginner
ADAPTABILITY
Beginner
CONSULTING
Beginner
CONSULTING
Beginner
CRYPTOCURRENCY
Intermediate
CRYPTOCURRENCY
Intermediate
DECISION MAKING
Expert
DECISION MAKING
Expert
Account Management
Intermediate
Account Management
Intermediate
Consultative sales
Intermediate
Consultative sales
Intermediate
Lead Generation
Expert
Lead Generation
Expert
Proposal Writing
Expert
Proposal Writing
Expert
Sales Target Management
Expert
Sales Target Management
Expert
Marketing Campaigns
Intermediate
Marketing Campaigns
Intermediate
Software as a service (SAAS)
Intermediate
Software as a service (SAAS)
Intermediate
Problem solving
Expert
Problem solving
Expert
Relationship developement
Expert
Relationship developement
Expert
Entrepreneurship
Intermediate
Entrepreneurship
Intermediate
Strategic Planning
Intermediate
Strategic Planning
Intermediate
Strategic Partnership
Intermediate
Strategic Partnership
Intermediate
Negotiation
Expert
Negotiation
Expert
Leadership
Expert
Leadership
Expert
Teamwork
Expert
Teamwork
Expert
Artificial Intelligence (AI)
Expert
Artificial Intelligence (AI)
Expert
Out of the box problem solving
Expert
Out of the box problem solving
Expert
Communication
Expert
Communication
Expert
Demo Presentation
Expert
Demo Presentation
Expert
Product presentation
Expert
Product presentation
Expert
Customer service
Expert
Customer service
Expert
B2b Sales
Expert
B2b Sales
Expert
Software sales
Expert
Software sales
Expert
Tech Sales
Expert
Tech Sales
Expert
Partnerships Account Manager
Intermediate
Partnerships Account Manager
Intermediate
B2B Partnerships
Expert
B2B Partnerships
Expert
Neuro Emotional Persuasive Questioning (NEPQ)
Intermediate
Neuro Emotional Persuasive Questioning (NEPQ)
Intermediate
Analytical Skills
Intermediate
Analytical Skills
Intermediate

Social profiles

Personal Website
Personal Website

Languages

English

Expert

French

Expert

Arabic

Expert

Hobbies and interests

Stocks trading
Padel
Strategic video games
Traveling
Reading Books

Personal development in every aspect of life. Types of books I read are focused on: Investment, Sales, Negotiation, Business, Emotional intelligence, etc

Cryptocurrency