Mazen Fekry, Marketing consultant

Mazen Fekry

Marketing consultant

Human Capital

البلد
مصر - القاهرة
التعليم
بكالوريوس, Financial Management Major, Marketing Minor
الخبرات
14 years, 5 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :14 years, 5 أشهر

Marketing consultant في Human Capital
  • مصر - القاهرة
  • أشغل هذه الوظيفة منذ أغسطس 2015
Marketing Director في Fibers Club
  • مصر - القاهرة
  • أشغل هذه الوظيفة منذ أبريل 2015
Birthday & Special Events Manager في KidZania Cairo (Edrak Developments)
  • مصر - القاهرة
  • يوليو 2014 إلى أبريل 2015

Planning hosting a world record breaking international event for KidZania Cairo Anniversary
Restructuring Birthday and Special Events Departments to ensure target achievement
Quality assurance and customer satisfaction
Applying new products and market strategies.
Guinness World Record Event Holder - Largest Human Number ever achieved in KidZania 1st Anniversary event.

Fitness Sales & Marketing Manager في Edrak Developments
  • مصر - القاهرة
  • أبريل 2014 إلى يوليو 2014

In charge of The Little Gym & Jazzercise franchises.
In charge of all marketing activities for both brands.
In charge of all sales activities for both brands.
Handling and coordinating day to day operation activities with branch managers.
Forecasting budgets and expenses.
In charge of achieving targets and goals.
Active member in the Revenue Generating Committee.

Head of Media & Events Department في Arab Academy for Science, Technology and Maritime Transport
  • مصر - الإسكندرية
  • يوليو 2012 إلى مارس 2014

Member of the Strategic Marketing Unit
In charge of annual Events plan for the Arab Academy (Middle East). In charge of seminars, trainings and orientation sessions .
Planning and attending all related fairs promoting special departments or the Arab academy as a whole.
In charge of all media, advertising and promotional campaigns.

HoReCa Alex and Northern Coast Area Manager في British American Tobacco Egypt
  • مصر - الإسكندرية
  • فبراير 2012 إلى يونيو 2012

In charge of maintaining existing client portfolio. In charge of annual client expansion plans.
In charge of maintaining existing targets and planning and achieving future target plans.

Activation & Events Executive (Alexandria, Delta and northern coast) في British American Tobacco Egypt
  • مصر - القاهرة
  • نوفمبر 2011 إلى فبراير 2012

Marketing area manager for Delta and upper Egypt
In charge of 3 supervisors, 50 commandos and 35 retail helpers.
In charge of all marketing campaigns, consumer engagement activities and events.

Insurance Specialist/Coordinator, Bancassurance, Allianz Life Egypt في Allianz Egypt
  • مصر - الإسكندرية
  • ديسمبر 2009 إلى أكتوبر 2011

Acting as an Assistant Manager in the absence of the Assistant Manager.
Prepare the team’s weekly reports.
Motivate the bank’s staff to sell the company’s products and achieve the set target.
Weekly meeting with the bank staff to review their activity.
Coach and motivate the non-retail officers to generate referrals to the retail officers.
Work very closely with the retail officers to identify opportunities to sell additional banking products whilst conducting Mini / Full fact findings.
Achieve the set target for every branch.
Maintain and develop the outstanding portfolio.
Ensure Bancassurance strategy is properly aligned with the Company strategic objectives and communicate such objectives to the sales force
Translate such strategies into viable business plans for bancassurance team, monitor its implementation and report progress to the Key Account Manager.
Develop and maintain “Procedures” manual for the Bancassurance.
Ensure and enhance, if requires, appropriate quality standards for the sales force in all business processes.

Achieve the quarterly set target per area efficiently and effectively.
Ensure providing superior quality service to customers.
Maintain and develop the outstanding portfolio through quality reports.
Prepare the monthly KPIs for area and per each subordinate.
Weekly meeting to review the team’s weekly performance and enhancing their daily activity.
Monthly one to one meeting to each subordinate to review their monthly performance.
Support the recruitment of potential candidate.
Communicate the operational updates to the team members frequently.
Close monitoring to the flow of business to ensure its alignment with the company’s procedures and strategies.
Conducting monthly meetings with Branch Managers & District Heads to review the monthly performance per Branch & District.
Handle objections that could arouse due to operational process to ensure customer satisfaction.
Provide field support to all team members through replacement and cooperation.
Semiannual appraisal to team members to identify areas of improvement.
Top Producer (Alexandria, Delta and Northern coast area) June 2010.
Top Producer (Alexandria, Delta and Northern coast area) July 2010.
Top Producer (EGYPT unit) September 2010.
Top Producer (Alexandria, Delta and northern coast area) Q3 2010.
Seven Stars and Million Club member 2010.
Top producer E.F.S.A. EGYPT 2010
Top Producer and Achiever (Alex, Delta and northern coast area) April 2011.
Top Producer and Achiever (Alex, Delta and northern coast area) Q2 2011.
Top Producer (Alex, Delta and northern coast area) Q3 2011.

الخلفية التعليمية

بكالوريوس, Financial Management Major, Marketing Minor
  • في College of Management & technology at the Arab Academy for Science and Technology
  • يونيو 2009

Class of 2009 Grade: GPA 3.57/4.00 with honors.

الثانوية العامة أو ما يعادلها, Sciences
  • في The International School of Chouiefat
  • يونيو 2002

Granted Sheikh Khalid’s educational honor prize for three consecutive years. Involvements in student life April 2008 – September 2009: Founder and former presedent of the 2-Smile student body (AASTMT). Sep 2001 – Jun 2002 : o Vice head of the Data Management department (I.S.C. Al-Ain). o Head of Applied Math teaching department (I.S.C. Al-Ain). o Applied Math, Chemistry Class teacher for grade 11S and Economics Class teacher for Grade 11 S/L (I.S.C. Al-Ain). o A member of the programming group for the year 2002 (I.S.C. Al-Ain). o Primary class teacher for Science and Math (I.S.C. Al-Ain).

Specialties & Skills

Public Relations
Management
Customer Service
Marketing
Adobe Photoshop
Outlook
Adobe Premiere
Windows & Mac Operating systems
Microsoft Office (MS word, Excel, Access, PowerPoint & FrontPage)
Adobe After Effects

اللغات

العربية
متمرّس
الانجليزية
متمرّس
الفرنسية
مبتدئ