mediatrix feliciano

Develops products by identifying potential products; conducting market research; generating product requirements; determining specifications, production timetables, pricing, and time-integrated plans for product introduction; developing marketing strategies for Hemodynamic Device as well for Wound Care and Pressure Ulcer Devices

Responsible for making sure that we bring in unique quality products and that they're well represented to the clients and customers that can benefit from them

Responsible for closing partnership deals with Wound Care suppliers which included Pricipelle Honey Dressing, Welcare Spa for the UCS Derbidement Wipes and B. Braun.

Conduct market research, identify unsolved problems, and bring new solutions

Develop marketing plans and provide sales support and training

Track competitors' products and develop differentiation strategies.

Made more than 50 presentations with groups of clinicians related to wound care all over UAE.

Responsible for supporting and training our new and existing customers on all wound care products. This includes new product training, tradeshow support and other educational activities.

Responsible for closing partnership deals with Wound Care suppliers which included Soring GMBH and Silverlon.

Attends surgeries to facilitate technical and clinical support on Soring Sonoca 185 Wound Debridement machine

Covers UAE but mainly focuses on Dubai and Northern Emirates
Targets GS, Pediatric Surgeons and OBGYNE
Promotes GENICON LAPASCOPIC INSRUMENTS
Visits OT Managers and core target MDS as mentioned.
Prodcut Demo is utilized.

Handled Dubai and Northern Emirates.
Target GS, Ortho surgeons, Plastic Surgeons, Vasvular Surgeons, Pediatric Surgeons and OBGYNE
Promoted Antimicrobial Wound Care solution known as DERMACYN
Made Product Presentation to KOL's such as head nurses of ICU, Wound Care, ER, Surgical and Medical Wards
Assured Phamcies had availability inside hospitals and nearby pharmacies

SALES SPECIALIST
AL MAZROUI MEDICAL AND CHEMICAL SUPPLIES
Dubai, UAE
July 03-present
JOB DESCRIPTION: • Promotes Wound Care Dressings to KOL
• Visit customers (One-on-One and group meetings)
• Set business objective per key customer/account
• Handle customer requirements
• Provide and/or facilitate customer education (share scientific & product information, give presentations & workshops, organize conferences with guest speakers, )
• Prepare, analyze and report on calls
• Follow up on agreements (orders, prescriptions, actions, )
• Collaborate with Suppliers & other colleagues
• Provide information for forecasting
• Analyze, report on & respond to competitor behavior
• Collect information & evaluate profiling/targeting
• Review activities to continuously improve own performance
• Share experience & own good practices with the team
• As a senior: train & coach younger colleagues
• Identify/groom new Key Opinion Leaders in your territory, understand their role and judge/substantiate their importance
• Manage Key Opinion Leaders in your territory, assigned to you by your RSM: build relationships with them, get their support and strengthen our market position with them
• Weekly and monthly regional team meetings incl. KPI analysis and call plan achievement
• Quarterly review of overall customer & account objectives

District Manager
The Cathay Drug Company Inc.
Makati, Philippines
March 2001 - April 2012
JOB DESCRIPTION:
• Plan and implement professional sales calls to key assigned Healthcare providers in order to influence and generate prescription.
• Demonstrate thorough knowledge of Generic product such as Cefuroxime, cefoxitin, tricarcillin, omeprazole and ranitidine to further educate physician and healthcare provider.
• Participate in company marketing program.
• Maintain and increase sales within the designated territory by favorably influencing the prescribing habit of the physician.
• Observe, record and report competitor activities executed in the territory and identify appropriate counter strategy
• Managing budgets. Organizing conferences and making presentations to doctors and other medical staffs
• Building and maintaining positive working relationships with doctors and medical staffs