Meryem Hanna

Expanding IHOP in GCC and Middle East.
Being fully responsible of opening new stores in GCC
Monitoring how well the project is going according to the plan.
Creating Critical Path for each store opening
Monitoring all the stakeholders
Ensuring all things are done in timely manner
Being Closely in touch with property and country ops managers.
Placing all non-food orders - smallware, collaterals, IT, equipment, stationary.
Following up on the construction plan with the contractor, ensuring design is manufactured according to the approved design and operational feasibility.
Ensuring the opening team is on site.
Managing the opening team to complete the tasks at the assigned times.
Assuring the best use of manpower is achieved during the entire project.
Ensuring the brand image is well maintained during the entire project.
Project Egypt- Project Manager- 2015/16
Launching 10 food & beverage in Egypt (Cheesecake Factory, Pf CHangs, Texas Road House, IHOP, Shake Shack, Babel, Raising Cains, etc)
Arranging project timelines, test kitchens and ensuring all orders are placed for all the brands.
Following up on all vendors and monitoring the well being of the project.
IMPROVING LABOUR COST STUDY- Project Manager
An inhouse research study in Al Shaya
Researching all brands in the food division regarding their labour, and headcounts.
Suggesting ideal headcounts as per sales for each store of each brand- per market.
Observing the chosen pilot brands'(Cheesecake Factory, Asha's and TexasRoadhouse) operational activities, and IT equipment, and finally deploying the best practices.
Forming a toolkit to facilitate brands to improve their labour costs.
Giving accurate data in terms of sales and KPI.
Forming Presentations with data along with graphs to indicate trends for sales.
Giving Data Analysis and expenditure analysis.

Account Executive - May 2013 to November 2014
Networking with high end brands for Swiss Made watches (Panerai, Hublot, Cartier, Piaget, Calvin Klein, Roger Dubuis, IWC, Korloff, Breitling and 20+)
Marketing and media consultancy.
Advising on which media to advertise on based on the brand.
Creative consultancy.
Reviewing artworks and giving critiques.
Having a background on advertisements of each brand and their guidelines.
Having a sharp eye on errors.
Interacting with clients, and problem solving.
Having 3 high end brands managed personally (Calvin Klein, Balmain, Certina)
Following up with the marketing and advertising plan according to the brand guidelines.
Meeting strict deadlines in submitting materials such as advertising and PR.
Organizing events and often creating PRs.
Managing and implementing marketing projects EVENTS (VIP and VIP Guests)
Studying the brand standards, interests and personality targets.
Researching best attributes and elements that will match the brand image
Deciding on bloggers and influencers if there isn't any already.
Finding out interesting items to include in the event that also matches the brand image.
Cooperating with suppliers and following up on the event production progress.
Understanding client needs in creating a successful and a luxurious event.
Responsible of all media and PR activities for Behbehani Trading.
Choosing a venue with the brand that meets that will bring the maximum advantage of the event hosted.
Inviting the press and arranging PR gifts for writers and photographers
Inviting guests along with the management team and arranging gifts.
Choosing flowers, seating arrangements with the events company(if hired)
Ensuring quotations match what is received and negotiating on the prices provided.
Pre-arranging photographers, videographers
Beginning on the site with the events' planner (if hired)
Ensuring all equipments are in place with no defects.
Deciding on the event schedule with the management team and ensuring all things are ready ahead of time.
Post- event PR circulation to all media (newspapers, bloggers, magazines

Responsible of all media and PR activities for Behbehani Trading.
Delivering advertisements in timely manner
Sending out PR’s to the press.
Tracking bloggers and inviting them to events.
Production management

ABBA CLOTHING, Online Fashion Store/Charity focused, Kuwait
Founder- University project- January 2013 - PRESENT
www.abbaboutique.com
Fashion
Buying and selling clothes that are up trends and culture
Building good relations with vendors and suppliers
Building good relation with customers.
Having the Sense of Fashion.
Following influential bloggers and latest trends.
Following up with the shipments daily and pushing it to arrive earlier.
Run the Facebook page and Instagram page, update regularly
Creating offers to keep customers interacting
Interact with customers and problem solving
Giving rewards and free gifts to keep customers happy.
Encourage customers to do good

Website
Creating a website and ensuring appealing pictures are used to promote.
Launching ads and sponsored pictures on online platforms.
Ensuring all the inventories are updated and presented well.
Ensuring the banners communicate the new arrivals or products that need exposure.
Giving Love
Visiting hospitals, the deportation centre and runaway maid shelters.
Knowing the needs of the lonely and creating a list.
With the portion of the profit ABBA makes, buying their needs.
Give encouragement and hope to the hopeless.
Also creating love packages for the abused maids monthly and giving them out.
Encourage them to make living out of crafts.

Kuwait Arab Contractors, Shuweikh, Kuwait
PM Assistant - January 2013
❖ Proofreading and editing letters
❖ Filing and organizing outgoing and incoming letters

Holiday Inn, Salmiya, Kuwait
Human Resources Department Intern, Spring 2012
❖ Prepare Reward Cards and interact with employees.
❖ Formulate a PR articles.