Mian Muhammad بلال

Ecommerce Marketing Manager for StyleYourWayCreations, a Shopify store targeting the Australia market.
Responsible for driving sales growth, managing ad campaigns, optimizing store performance, and
building customer retention strategies. Delivered A$14.6K+ in sales with 37% YoY growth by leveraging
data-driven marketing and Shopify analytics.

- Managed full Shopify store operations including product uploads, order fulfillment, inventory,
and customer support for Australia market
- Generated A$14, 643.50 in gross sales and achieved 37% year-over-year revenue growth
through targeted marketing and CRO
- Increased orders by 433% and orders fulfilled by 650% in 30 days by optimizing ad spend
and conversion funnels
- Boosted Average Order Value by 33% to A$58.59 using product bundling, upsells, and
promotional strategies
- Executed Meta Ads and Google Ads campaigns to drive traffic and maintain a 21.32%
returning customer rate
- Used Shopify Analytics to track KPIs like ROAS, CAC, and conversion rate to make
data-driven decisions for growth

Developed & managed Shopify store for Indian handicrafts and wallpapers with 10000+ SKUs. Built custom theme using HTML, CSS, Liquid and custom section development for unique layouts. Handled product listing, inventory, pricing & promotions. Integrated Razorpay & COD payment gateways, Shopify apps for reviews & upsell. Ran SEO + Meta ads campaigns resulting in 35% monthly sales growth. Optimized product pages and checkout flow to reduce cart abandonment by 25%. Improved site speed by 40% through code optimization. Managed customer support and order fulfillment.

Developed & managed Shopify store for pet products in Qatar with 20000+ SKUs. Built custom theme using HTML, CSS, Liquid & custom section development for category pages and product configurators. Integrated local payment gateways including COD, KNET & PayPal. Optimized site speed by 35% and mobile responsiveness. Managed inventory, pricing & promotions for pet food, accessories & supplies. .

Shopify & developer Shopify WordPress Developed & managed Shopify store for automotive accessories with $200K+ annual sales. Built custom theme from scratch using HTML, CSS, Liquid & custom section development for product pages and landing pages. Optimized site speed by 40% through code and image optimization. Integrated Stripe, PayPal & COD payment gateways. Managed 100+ SKUs including inventory, pricing & promotions. Reduced cart abandonment by 30% through checkout flow CRO. Handled SEO, Meta ads and monthly sales reporting for USA market.