Marketing & Retail Manager
AL Nazih Trading Company
مجموع سنوات الخبرة :24 years, 8 أشهر
• Managing three retail showrooms and one mall kiosk including 20 sales employees
• Supervising and coordinating all marketing, advertising and promotional employees and activities
• Conduct marketing research to determine market requirements for existing and future products
• Developing and implementing marketing plans and projects for new and existing products, managing the productivity of the marketing plans and projects
• Organizing all retail displays with respect to elements and brand categories
• Reconfiguring all operational procedures in respect to retail location inventory ordering and control
• Monitoring, reviewing and reporting on all marketing activities and budget spent on a quarterly
• Building business alliances with major Qatari companies such as: Qatar Airways, QNB, IBQ, and Qatar Foundation etc...
• Leading efforts for business development with a coordinated market study of Qatar and its consumer base
• Planning events for high level Qatari and expatriates clientele to promote company image and the company brands
• Monitoring all competitors’ activities and marketing activities to benchmark on a regional and global level
• Won an award for the year 2010 for best brand OPI voted by local consumers which was a coordinated effort with Glam Magazine and Faces
• Increasing the local key business contacts to create a substantial database and enhance the companies’ competitive edge
• In-depth analysis of local customer base research, and current market conditions
May 2012 ~ Currently QMDI, Qatar Foundation Doha, Qatar
Marketing Executive & PR Representative
• Managed the production of marketing collateral and arranging for the effective distribution of marketing materials. This includes coordinating the briefs, proof reading, arrange translation, liaise with designers, job completion, and delivery
• Managed the English content for QMDI website including press release updates, monitor and update content developing event micro sites and internal CMS training
• Provided event-marketing support to MICE (Meeting, Incentive, Conferences, and Events) development and assisting in the participation of international events. Coordinate the marketing campaign for MICE training and local development including advertisement schedule and placement, build micro-site, issue press releases, liaise with press and media, e-campaigns and e-shots.
• Managed, and update marketing collateral including event profiles, event case studies, company presentation, company fact-sheet, incentives and tours brochures, and event credentials. Manage QMDI marketing guard file, samples and event library
• Ability to coordinate advertising opportunities, which can involve booking and placing adverts in locals and regional publications
• Provided administrate support and able to manage quotes and costs for specific tasks which contribute to the overall marketing budget. Asset with budget monitoring and tracking
• Managed relationships with external / contracted agency(s) where appropriate
• Directing both printing and designing of all promotional materials
• Project manager corporate rebranding initiatives coordinating internally and externally with potential agencies both locally and regionally pitches
Project Manager Gold Sponsorship Qatar Masters 2013, QMDI
Managed hiring staff, whether professional or volunteer; implementing the policies and rules of the tournament; interacting with the person overseeing the facilities; instructing the staff and coordinating internal communication; coordinating event finances; and overseeing scheduling, statistics, communication, promotion, marketing, and participant recognition.
• Lead the planning and implementation of project
• Facilitated the definition of project scope, goals and deliverables
• Defined project tasks and resource requirements
• Developed full scale project plans
• Assembled and coordinate project staff
• Managed project budget
• Managed project resource allocation
• Planned and scheduled project timelines
• Tracked project deliverables using appropriate tools
• Provided direction and support to project team
• Assured Quality standards
• Constantly monitor and report on progress of the project to all stakeholders
• Presented reports defining project progress, problems and solutions
• Implemented and managed project changes and interventions to achieve project outputs
• Delivered project evaluations and assessment of results
• Managed Marketing & PR in respect of events to ensure that all QMDI sponsorship receive maximum exposure throughout the media.
• Assisted in collaboration with event directors including the activation of sponsor’s requirements.
• Trained bank employees in customer services, customer relations, product sales, bank protocol and loss prevention
• Increasing branch revenues through in-house and outside sales with a focus on the development of business accounts and excellent customer service
• Excellent understanding of banking operations and software
• Skilled in opening and managing new accounts, personal loans, auto loans, small business loans and home loans
• Managed and coordinated a seven teller team on daily customer banking services
• Supervised business banking transactions to achieve the highest level of service and quality for local businesses
• Trained and implemented cross-sales between in-house bank products and affiliated investment banking firms
• Promoted employee and managerial communications by conducting daily morning meetings
• Trained bank employees in customer services, customer relations, product sales, bank protocol and loss prevention
• Increasing branch revenues through in-house and outside sales with a focus on the development of business accounts and excellent customer service
• Excellent understanding of banking operations and software
• Skilled in opening and managing new accounts, personal loans, auto loans, small business loans and home loans
• Managed and coordinated a seven teller team on daily customer banking services
• Supervised business banking transactions to achieve the highest level of service and quality for local businesses
• Trained and implemented cross-sales between in-house bank products and affiliated investment banking firms
• Promoted employee and managerial communications by conducting daily morning meetings