Mohamed Kassem, Export-Marketing Business Development Director

Mohamed Kassem

Export-Marketing Business Development Director

Vacsera

Location
Canada - Ontario
Education
Diploma, Pharmaceutical Sales and Marketing
Experience
41 years, 9 Months

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Work Experience

Total years of experience :41 years, 9 Months

Export-Marketing Business Development Director at Vacsera
  • Egypt - Cairo
  • My current job since January 2007

Vacsera / Vaccines and pharmaceutical / Egyvet- Cairo (2006 - now )
Export-Marketing Business Development Director

1-*Develop and implement the strategic business plan-1, 3 years
2-*Identify growth opportunities such as new product development, new market entry
3-*Lead business critical projects across the region
4-*Advise business unit leaders on operational effectiveness
5-Open new markets to the company and maintain their excellent relation with their customers active.
6- Follow up the business sales and team work in different markets.
7- Introduce the company and its products to the key persons in different markets.
8-Organize and developed business internal and external cases.Plus other duties.

General Manager at Midanco Import and Export-Canada(Toronto) (10/2001-10/2004)
  • Canada
  • October 2001 to October 2004

Midanco Import and Export-Canada(Toronto) (10/2001-10/2004)

General MANAGER

COMPANY WORKED IN MEDICAL EQUIPMENT WITH THE MIDDLE EAST EXPAND THE BUSINESS IN PHARMACEUTICAL PRODUCTS I WAS RESPONSIBLE TO :

1- Built the Pharmaceutical department in the company.
2-Develop and implement the strategic business plan
3- Negotiations between the company and other canadian generic Pharmaceutical companies to represent them outside Canada.
4-Identify growth opportunities such as new product, new market entry
5- Follow up successfully company's business in different health care and Medical equipment .
6-Present Industrial Air Filtration solutions to satisfy the customer needs and requirements.
7-Negotiate prices, manage delivery of prototypes and negotiate contracts with commercial, technical, and warranty terms.
8-Position the new business commitment so that it can be turned over to other sales channels once the order is obtained.

GULF EXPORT MARKETING & SALES MANAGER at Kuwait-Saudi Pharmaceutical Industries ( KSPICO )-Kuwait (08/1996-06/2001)
  • Kuwait - Al Kuwait
  • August 1996 to June 2001

Kuwait-Saudi Pharmaceutical Industries ( KSPICO )-Kuwait (08/1996-06/2001)
GULF EXPORT MARKETING & SALES MANAGER

COMPANY:BASED IN KUWAIT MANUFACTURING GENERIC PHARMACEUTICAL PRODUCTS & I.V.SOLUTION

1-Develop and implement the strategic business plan-1, 3 years
2-Lead business critical projects across the region
3-Managed eight sales staff and Opened markets to their products in Gulf & Middle East
4-Prepared and implemented annual sales target plan for Gulf countries (Kuwait, UAE, Saudi Arabia, Qatar, Bahrain, Oman, Egypt, Iraq, Syria, Libya, Jordan, Yemen)
5-Selected company’s agents to the Kspico company in Gulf and Middle East countries
6-Selected the company's products to be manufactured (Generic Products)*Identify growth opportunities such as new product development through market research and survey. Set sales targets for government and private markets in Kuwait and Gulf countries
7-Enhanced relationships with our agents & distributors in the area Plus develop the regional marketing strategies and forecast to the different countries at the same time
8-Planned and implemented sales training to sales teams to improve their performance
9-Prepared quotations for private and government tenders for Gulf countries.
10-Developed business cases both internally and externally and managed the data from different countries at the same time.Advise business unit leaders on operational effectiveness
11-Encouraged Gulf governments (Ministries of Health) to increase their annual inquiries through our promotion & excellent relation with the authorities and decision makers. Plus follow up the product's registration with Gulf health authorities
12-Help opening up new markets by finding out the regulations to follow and put them in place successfully(Gulf countries & Middle East)
13- Negotiate successfully with Mepha pharmaceutical CO.& Fresenius Co (I.V.Solutions&Haemodialysis) to manufacture its products in KSPICO's factory & register them plus promote their products to the government sector and private sector too as Toll manufacture( Skill: Communication, Negotiation, Challenge to success)
14-Follow up successfully the Kspico's factory registration with the Saudi inspection authorities.(Skills: Result focused, Communication).

SALES MANAGER at Bader Al-Sultan Co. - Kuwait (08/1994 - 07/1996)
  • Kuwait - Al Kuwait
  • August 1994 to July 1996

Bader Al-Sultan Co. - Kuwait (08/1994 - 07/1996)

SALES MANAGER

AGENT AND DISTRIBUTOR TO DIFFERENT MULTINATIONALS COMPANIES IN KUWAIT. REPRESENTING THEM IN FRONT OF THE GOVERNMENT AND FIND OUT THE MARKET NEEDS PLUS FOLLOW UP SALES.

1- Supervise diverse Ten sales force.
2- Coordinated business and negotiations between company and government.
3- Prepared and implemented annual sales target & develop and implement the strategic business plan
4- Reporting to the general manager.
5- Handling cash for training, organize seminars and exhibitions.
6- Advise business unit leaders on operational effectiveness

MARKETING AND SALES MANAGER at Warba Medical Supplies - Kuwait (09/1987 - 08/1994)
  • Kuwait - Al Kuwait
  • September 1987 to August 1994

Warba Medical Supplies - Kuwait (09/1987 - 08/1994)

MARKETING AND SALES MANAGER

AGENT AND DISTRIBUTOR TO DIFFERENT MULTINATIONALS COMPANY IN KUWAIT. REPRESENTING THEM IN FRONT OF THE GOVERNMENT AND FIND OUT THE MARKET NEED PLUS FOLLOW UP SALES.

1- Supervise & promote both Aventis Business, Kimal & Arrow CO, Schneider CO., and selling into Cardiology departments and /or cath labs.(Cardiologist, Technicians, Nurses staff plus others) & coached 6 Sales persons.
2- Prepared quotations and conducted government negotiations.
3- Market surveys and market's products research for International Companies interested in being represented in Kuwait & Gulf markets (TRAVELED ACCORDINGLY).
4- Prepared and implemented annual sales target and business plan for Kuwait.
5- Through our excellent promotion & relations with the authorities and decision makers in the Ministry of health (Kuwait) we were able to maintain and increase our sales success.

SUPERVISOR at South Egypt Drug Industries Co.-Egypt (11/1989 - 02/1991)
  • Egypt - Cairo
  • November 1989 to February 1991

South Egypt Drug Industries Co.-Egypt (11/1989 - 02/1991)
SUPERVISOR
COMPANY: BASED IN EGYPT MANUFACTURING GENERIC PHARMACEUTICAL PRODUCTS / 2900 EMPLOYEE

1-Set sales targets and assigned territories and implementing business plans
2-Monitored sales activities and training to improve their performances
3-Planned and implemented marketing and promotional activities
4-Supervise 14 medical representatives in Egypt and reporting to the General Manager
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MY PLAN OF ACTION to open new markets
- I had more than 25 years experiences in Gulf countries So if your company is interested to open a new markets to its products in Gulf countries
A)Market survey for each country to your products
B)Agent's features plus keeping the company's policy active
C)Share in contract's points between agent and your company.\{marketing points, duties for each side, percentage for sales and services\}
D)Select the right Distributor/agent for each Gulf countries & Keeping excellent relation with the Distributor/agent.
E)Follow up the sales forecast and our agent's achievable sales objective
F)Register the company's products in Gulf countries
G)Promote the company and its products to the authorities in Gulf market
*Also, Responsibilities include
1-Build knowledge base to understand new market/customer dynamics, product requirements and business protocol
2-Develop business plan for assigned accounts and/or markets to include strategies, tactics and action plans
3-Identify key decision makers and quickly build relationships to foster sales opportunities through personal selling, phone contact and written correspondence
4-Determine which business relationships and alliances must be developed and implemented to gain the business
5-Develop knowledge and understanding of those market/customer process requirements and the details necessary to fill the product requirements.
6-Present Industrial Air Filtration solutions to satisfy the customer needs

MEDICAL SALES REPRESENTATIVE at Novartis International Pharmaceutical Co. Kuwait (04/1980-08/1987)
  • Kuwait - Al Kuwait
  • April 1980 to August 1987

Novartis International Pharmaceutical Co. Kuwait (04/1980-08/1987)

MEDICAL SALES REPRESENTATIVE
· COMPANY:Novartis International Pharmaceutical Co.Switzerland-Based in Kuwait
1-Promoted Company’s Pharmaceutical products.Antidepressants-plus Cardiovascular, Dermatology, Beta-blocker, Anti-inflammatory products & OTC products with excellent marketing activities.Plus other duties.

2-Followed up closely the sales in both sectors private and government markets with Achieved the budget and*Implementing the launch plans for new products successfully.

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**SKILLS AND EXPERIENCE
1- Negotiation, Communication skills and planning ahead.
2- Market analysis with problem solving skills, team leadership.
3- Results focused, Creating opportunities, Challenge to success.
4- Adapting to new systems. Exposed to different corporate cultures with learning ability.
5- Developed business cases internally, externally. Managed data from different countries.
6- Enhanced relationships with the distributors, authorities and decision makers.
7- International experience in different markets with Multinational Co. (Novartis).
8- Import experience with USA and European countries with Middle East.
9- Have International, Kuwaiti, Egyptian, Canadian driving licenses with clean record.
10-Twenty-five years experience in Gulf Countries plus 5 years in CANADA.
11-Speak and write English & Arabic

Education

Diploma, Pharmaceutical Sales and Marketing
  • at The American University in Cairo
  • February 2013
Diploma, Marketing Management
  • at 3-British Phoenix Academy - Egypt / Marketing and Sales
  • March 2012

3-British Phoenix Academy - Egypt / Marketing and Sales 4-British Phoenix Academy - Egypt / Communication 5-Al-Azhar University - Egypt / Career Certificate in Teaching Arabic as a foreign Language

Diploma, Career Certificate in Teaching Arabic as a foreign Language
  • at 5-Al-Azhar University - Egypt / Career Certificate in Teaching Arabic as a foreign Language
  • March 2012

5-Al-Azhar University - Egypt / Career Certificate in Teaching Arabic as a foreign Language

Diploma, Communication
  • at 4-British Phoenix Academy - Egypt / Communication
  • December 2011

4-British Phoenix Academy - Egypt / Communication

Diploma, Career Certificate inTeaching Arabic as Foreign Language/CCTAFL
  • at 2- American University / Egypt
  • March 2011

2- American University / Egypt Career Certificate inTeaching Arabic as ForeignLanguage/CCTAFL

Bachelor's degree, B.V.Sc (Bachelor in Medical Science and Surgery of Veterinary)
  • at 1- Cairo University- Egypt. (1979)
  • September 1979

1- Cairo University- Egypt. (1979) B.V.Sc (Bachelor in Medical Science and Surgery of Veterinary)

Specialties & Skills

Communicator
Negotiation
Team Management
Marketing Mix
Problem Solving
6- Enhanced relationships with the distributors, authorities and decision makers.
1- Negotiation, Communication skills and planning ahead.
5- Developed business cases internally, externally. Managed data from different countries.
9- Have International,Kuwaiti,Egyptian,Canadian driving licenses with clean record.
3- Results focused, Creating opportunities, Challenge to success.
2- Market analysis with problem solving skills, team leadership.
4- Adapting to new systems. Exposed to different corporate cultures with learning ability.
7- International experience in different markets with Multinational Co. (Novartis).

Languages

English
Expert
Arabic
Expert

Training and Certifications

British Phoenix Acadmy - Egypt / Communication (Certificate)
Date Attended:
November 2011
Valid Until:
December 2011
Career Certificate inTeaching Arabic as ForeignLanguage/CCTAFL (Certificate)
Date Attended:
February 2011
Valid Until:
March 2011
Career Certificate in Teaching Arabic as a foreign Language (Certificate)
Date Attended:
January 2012
Valid Until:
March 2012
Marketing and Sales Skills (Certificate)
Date Attended:
November 2011
Valid Until:
December 2011