محمد تركي

Led end-to-end marketing strategy and brand transformation for one of Saudi
Arabias leading express and transportation companies, covering multiple
business units and operating at a strategic level with executive leadership
Spearheaded a full rebranding initiative for the express division, overseeing
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visual identity, messaging, and competitive repositioning to rival top global
logistics brands in the Saudi market
Built and led the marketing team from the ground up — recruited,
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structured, and managed all marketing functions including digital, creative,
and field marketing
Directed the branding and interior design development of 45+ branches
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across the Kingdom, ensuring a consistent, premium customer experience
aligned with corporate identity standards
Drove lead generation and B2B sales support campaigns that contributed to
over 850, 000 shipments, directly supporting commercial revenue growth
targets
Managed the full lifecycle of corporate events, new branch openings, and
promotional activations — from concept and planning to execution and
post-event reporting
Led digital transformation projects including website development, e
commerce enablement, Google Business Profile management for all
branches, and customer engagement platforms
Supported talent acquisition efforts by designing and executing LinkedIn
employer branding campaigns and targeted job advertising, attracting key
hires across departments
Worked directly with executive management on strategic performance
reporting, business improvement initiatives, and cross-functional project
management
Coordinated commercial activities and tender follow-up for major Saudi
clients including Saudi Aramco, SABIC, and Saudi Electricity Company —
managing relationships and ensuring proposal quality
Collaborated closely with operations, fleet, safety, and HR teams —
including direct support in resolving driver and employee issues —
demonstrating a broad operational understanding beyond traditional
marketing scope
Maintained SAP Arabia records and contributed to data-driven business
intelligence reporting for senior leadership

Led the marketing section for a major healthcare group, overseeing brand
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strategy, activation campaigns, digital presence, and key account
management across multiple medical facilities
Served as Acting
managing field activation teams and coordinating regional campaigns
Managed key accounts remotely (Jan-Mar 2022), maintaining high-value
client relationships and ensuring service continuity

Progressed rapidly from Sales Coordinator to Event Manager over 3.5 years,
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demonstrating consistent high performance in corporate sales and event
execution
Managed large-scale corporate events, client entertainment programs, and
high-profile venue activations for top Egyptian and multinational companies
Built and maintained a strong portfolio of corporate accounts, consistently
exceeding revenue targets through consultative B2B sales

Targeted new markets and increased sales 30% through proactive sales
and negotiation techniques.
Collaborated with attorneys, loan officers and agencies to complete
property sales and purchases and thoroughly explained all financial
requirements and data to potential buyers and sellers.
Ensured that all clients looking to sell or buy were aware of current market
conditions, legal requirements, pricing and mortgages.
Delivered strategic assistance to homeowners and home buyers looking to
buy or sell residential properties in the 6 of October
Sold 4 properties worth over L.E 27 Millions in 1 year.
Scheduled showings and tours for potential new clients and properties with
75 % success rate.
Used CRM to list and track properties in local area, complete in-process
sales and update client information.

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Increased business growth outcomes by effectively collaborating with sales,
service and financial departments.
Increased profit margins by 170 % through maximizing new strategy
introductions.
Executed optimal sales strategies to achieve commercial goals for Saudi
Arabia market.
Planned and executed events and marketing programs, producing 4 times
goal of qualified leads.
Increased Mobile app sales and brand exposure by developing new
packaging, collateral, and sales materials and optimizing target audience
reach.
Represented clients to internal and external stakeholders, advocating for
individual needs and pushing strategic agendas.
Grew FMG business sales by 170 % in 3 months.
Reduced process lags by managing employees and training on best
practices to ensure optimal productivity.