ART DIRECTOR
Magenta Investments
Total years of experience :10 years, 7 Months
• Create art layouts by developing design concepts and providing work direction.
• Implement efficient workflow processes to enhance team productivity and facilitate seamless collaboration across regional projects.
• Design visually compelling content for social media platforms, aligning with the overall brand strategy.
• Design logos, infographics, proposals, company profiles, and other visual elements.
• Manage multiple projects from concept through completion.
• Ensure consistency and quality across all design deliverables, while also being adaptable to evolving project requirements and feedback.
• Creates and Designs original visual media like brand identities, info-graphics, and illustrations that communicate the desired feeling or message in an engaging.
• Understanding design briefs, developing art direction, preparing drafts, and presenting creative ideas following brand guidelines.
• Creating inspiring, dynamic content and assets across all mediums including digital, print, branding, advertising, new product marketing collateral, packaging and labeling for all brands, and other online needs ensuring a consistent level of quality.
• Prepares print orders and assembly instructions on notification of final approval.
• Ability to juggle multiple clients, and provide a timeline upon assessing the clients needs and preferences.
• Develop and communicate innovative design concepts through sketches, storyboards, and mood boards to effectively convey ideas to the team and clients.
• Ensure all designs align with brand guidelines and standards, maintaining consistency across all channels and touchpoints.
• Design original graphics, illustrations, icons, retouching for client print and digital advertisements, promotional material, and social media.
• Maintain graphic standards and brand integrity, modify and revise creative materials as directed.
• Maintain deadlines for all design projects and distribute needed files in a timely manner.
• Engage directly with client representatives during project briefs to ensure a unified, client-centered approach to visual solutions, and Implement feedback and changes whenever possible.
• Streamlined project efficiency, reducing revision cycles and improving overall project efficiency.
• Provide color correction and consistency across all photography with photo retouching, performing image manipulations/edits as directed.
• Retouching of all creative assets retouching skin, clothing, backgrounds, and other elements while maintaining a natural and cohesive look.
• Create concept art, visual designs, scenes and props for cartoon episods
• Develop environment background scenes, and mood boards to guide the art direction.
• Creating illustrations, textures, and concept art for a wide range of subject matter and styles ranging from backgrounds, vehicles, and machinery that can be stylized, realistic, sci-fi, or fantasy.
• Develop storyboards and visual sequences to illustrate narrative moments, cutscenes
• Manage and mentor a team of artists, providing guidance, feedback, and support to ensure that they meet project goals and deadlines while fostering a collaborative and creative work environment.
• Manage and mentor a team of artists, providing guidance, feedback, and support to ensure that they meet project goals
EXPERIENCE
• Founder of graphic design & marketing studio, specialized in Branding, social media marketing, stationery, Logo Design.
• Design and develop promotional tactics, concepts, and campaigns for various clinets.
• Ensure work is consistent with brand guidelines and strategy.
• Creating innovative concepts in response to briefs, ensuring they provide a wow experience.
• Engage with the other designers to share research & new ideas.
• Preparing approved Artwork for colors Separation & export step & repeat files for (Flexo - Offset printing).
• Assist in the development of indoor and outdoor printing and packaging and CTP operation.
• Create Die Cuts and packaging designs.
• Prepare the designs for the printing process.
• Working with numerous different design platforms such as Branding for both offset and flexo printing.
• Develop graphics and visuals for marketing campaigns.
• Design and create finished promotional advertisements.
• Creating a wide range of graphics and layouts for product illustrations, company logos, brochures, flyers.
• Create branding and design for digital and print.
• Assist with creative projects that are assigned.
• Focus on the design of paper packages and design cut shapes and paper montages.
• Produce packaging design drafts for review by clients and make revisions based on the feedback received.
• Make samples, and able to finalize magazine montages and CTP operation.
• Learn, Create, and design layout, printing plates, laser & and metal engraving.
• Review designs for errors before publishing or printing them.
• Collaborating with the senior graphic designer to create drafts and understand project requirements.
• Reviewing final layouts and providing suggestions for improvements.
• Learn, Create and design layout, printing plates, laser & and metal engraving.
• Collaborate with the Creative Director and Graphic Design Manager to develop design concepts.
• Determining size and arrangement of illustrative material and copy, and font style and size
• Assemble final presentation material for printing as needed.
I pursued my passion for design by earning a Bachelor of Fine Arts (BFA) in Communication Design from the prestigious Faculty of Fine Arts at Alexandria University. This program was a creative journey that honed my skills and allowed me to explore various aspects of visual communication. Armed with a solid foundation in design theory and practical experience, I embarked on a fulfilling career as a graphic designer. I find joy in crafting compelling visual content, whether it's designing graphics, creating memorable branding, or developing multimedia projects. Each day, I get to use my creativity to convey messages and ideas through art and design. My education at the Faculty of Fine Arts equipped me with the tools needed to excel in the design industry. I've found my niche in advertising agencies and design studios, where I work on a diverse range of projects. It's incredibly rewarding to see my work leave a lasting impact, making a difference in the world of visual communication.
