Logistics - Eastern Province
Danube Buildmart
Total years of experience :24 years, 9 Months
- Responsible for 102K Sqft warehouse area.
- Accountable for an inventory value runs in Million dollars with more than 10K plus line items.
- Manage operating budget and report to country head.
- Operate facility in compliance with the organization standard.
- Work with the sales team on projections and orders, to manage realistic inventory level.
- Scheduled drivers, negotiated rates and routes with truck lines/carriers.
- Managed product distribution, security, and receivables for branches and customers accounts.
- Reporting to General Manager - Accountable for Distribution to overall stores in Saudi Arabia.
- Lead operations team of 35 members in logistics and managed multiple locations
- Primary role: Distribution, warehouse operations, Routes management, site maintenance & standards and people management.
- Process optimization, lead time reduction and business process improvements across the supply chain nodes
- Space management / Change management with functional involvement.
- Manage the movement of goods in a supply chain, liaising with many parties including suppliers of raw materials, manufacturers, retailers and consumers
- Orders/Replenishment/Discrepancies/changes are highlighted & coordinated on all levels
- Ensure FIFO is in place & aging of product is tracked and reported to sales / buyers
- Manage effective utilization of warehouse space & Trailer.
- Ensure Safety practices, working standard & systems implementation.
- Effective control of company resources with a view to reduce operating cost.
- All Cost & Delivery KPI's from scorecard are under control.
- KPI's in red zones are analyzed & monitored on weekly basis with the team to ensure being on track.
- To ensure continuous improvement, is always the driver for all KPIs.
- Cost saving & business ownership culture is enforced in logistics to help optimize sales.
Initiatives / Achievements: - Streamlined the logistics process and reduced transportation bills by 7% monthly.
- Implemented racking system for faster picking and improved replenishment rate by 18%
- Taken over Non-Merchandise division. Setup warehouse layout and laid processes to maintain effective inventory and distribution.
- Designed / Defined racking system / process for a new Shoes brand in our Domain.
- Defined KPI and implemented a measurable / practical Balance scorecard to enhance operation.
- Initiated 3PL and profit center concept by handling other brands.
- Coordination with sales team across Saudi market.
- Preparing sales projection for all outlets, staff matrix, rentals and other operating profit reports and keep the management posted.
- Prepare sales metrics on a monthly basis with a focus on targets and business achieved
- Using information technology to record sales figures and for data analysis and forward planning
- Analyzing lost sales opportunities
- Oversaw the implementation of all promotion, and ensuring effectiveness.
- Responsibilities include coordination on issues related to promotion, marketing and distribution of relevant materials.
- Coordinate with sales, special pricing schemes for promotions - Study cost benefit analysis for approval.
- Keeping upbreast with market, prices and any fluctuation therein that might affect consumption pattern.
- Carried out regular market research survey, pricing analysis of the competitors and its product range.
- Giordano as a popular brand in the region carried out market feasible research for probable expansion of customer base and look for untapped market.
- Plan event calendar for the year and DM plan - involve in sales related activities and surveys
- Co-ordinate for sponsorship request from various organization and for social / cultural activities
Initiatives / Achievements: - Conducted Mystery shopping surveys to maintain and enhance the service standards.
- Initiated new ideas like Mothers day, Nurses day, No smoking campaign etc
- Promoting the organization locally by liaising with local schools, newspapers and the community in general;
- Organizing special kiosk, displays, social and cultural events; (Peace Day)
- Came up with a Balance score cards - a measuring tool for sales managers and supervisors
- Trained the sales team for a premium brand, Giordano Concept (first store in ME)
- Enhance customer service policy for entire organization.
- Manage a team of customer services staff and ensure zero unresolved issues.
- Investigating and solving customer problems (Damage claim, refunds or compensation to customers)
- Developing feedback or complaints procedures for customer's easy reach / flexibility.
- Meeting with other managers to discuss possible improvements to customer service provided.
- Training to customer service staff and new recruits to deliver a high standard of customer service.
- Educating the team and minimizing the response time for any customer comments / complaints.
- Monitor the VIP customer's consumption report and interact with them accordingly.
- Courtesy Calls to inactive customers to invite them to stores.
- Screening and preparing a database for Seasonal greetings / promotions accordingly
- Plan the events and activities list for the year and update monthly basis.
- Organize and send Direct mails to customers (Greetings / Promotional info / Catalogues)
- Send SMS & HTML shots to all customers on campaign launch, seasonal greetings and special offers
- Conduct Customer insight survey and NSA analysis periodically.
Initiatives / Achievements: - Loyalty program: Implemented a unique loyalty program to increase the repeat rate of the customers, maximize sales and enhance retention of customers.
- Serviced and expanded the existing customer base of the company and kept them abreast with new developments.
- Initiated a tracking system for all customer feedbacks and to calculate response time
- Dealt with USA, UK and German clients
- All communication with buyers regarding orders
- Order and shipments follow up
- Interface between factory and head office to communicate with customers on order status
- Update overseas buyers regarding status of orders, shipments, new sample development and fulfill their queries.
- Contact merchandizing cell in foreign countries regarding the new trends and follow up with the factory to develop samples based on market demands.
- Follow up all seasonal collections and new launches.
- Organizing fashion shows and arranging sponsors
- Handled Business promotional activities and social activities
Master of Foreign Trade (one year - Pondicherry University, India)
- Bachelor of Commerce, University of Madras, India.