Creative Director
Esteem Communications
مجموع سنوات الخبرة :30 years, 3 أشهر
• Provided leadership, guidance and coaching for the creative team
inspiring them to fulfill their potential and meet their targets
• Consistently delivered inspiring and concept-driven designs through
all phases and projects
• Collaborated and communicated productively across all levels and
disciplines ranging from print, digital and physical media
• Presented visual designs, concepts, and storyboards internally as
well as to clients to gain their buy in
• Managed concepts and led all creative development processes and
executions
• Provided quality control over concepts and projects to ensured
brand consistency
• Worked closely with the production team and Digital team to align
progress and concept of desired creative products both for print &
digital platforms
• Motivated staff and led the teams to achieve their targets
• Recruited, mentored and coached new employees of the Creative team
• Cooperated with digital team in planning & executing digital campaigns
• Worked with art directors, designers, production artists, copywriters,
and client services teams in order to ideate and develop design
direction and conceptual territories
• Created creative concepts for a variety of projects, B2B, B2C clients
and brands, working closely with copywriters, digital and social
media teams to ensure copy and visual direction deliver compelling
and strategically sound solutions
• Designed for a diverse range of media, from traditional - print, direct
mail, tradeshows, TV - to all things digital, including websites, email
campaigns, banner ads, mobile sites, apps, social media experiences
• Led various projects and saw them through from start to finish,
including hands-on design and execution
• Formulated concepts and overall design of visual presentations in close concert with copywriters and customers depending on the source of project
• Led content, style, audience, techniques, and budgetary considerations discussions with the related teams
• Reviewed samples and approved or suggested changes to graphic designers. Often consulted with copywriters before further action is taken
• Acted as a key asset in the development and execution of communication concepts
• Source of creativity toward the marketing brain storming toward projects
• Created compelling and effective designs, for digital media in particular
• Provided concept designs in response to a client briefs
• Worked seamlessly with other disciplines (3D, interactive, audio- visual, lighting, artifact display etc)
• Briefed production on the specification and print requirements
• Prepared print-ready artwork for production
• Collaborated well and executed design directions provided by the senior art director/creative director contributing to producing overall quality artworks
• Thought creatively, generated new ideas, designs and concepts all in line with brand guidelines.
• Designed and prepared various marketing collaterals in line with client requirements.
• Effectively managed multiple tasks at a time, prioritizing where necessary and providing updates when required.
• Participated in new idea brainstorming sessions with Art Director and Copywriter and the possible development and execution of those ideas
• Created, delivered, edited, and optimized marketing materials