محمد باعباد

Co - Establishing diversified business lines with group of investors focusing on the following areas:-
▪ Human Capital Transformation Consultancy Services
▪ Catering - “FOODY” Brand (B2C)
▪ Fashion & Lingerie - “LAUMA & AMORALLE” Brand (B2C)
▪ Warehouses & Logistics Services (B2B)

• Participates as part of the IMC’s executive leadership team in formulating overall strategies, goals, objectives of the organization and develops policies and plans to promote these goals.
• Function as an expert consultant to management on a wide variety of Human Capital related issues.
• Lead the Planning & implementation process of the HCM Master Strategy.
• Develop & Direct HCM’s Global “Road Map”.
• Ensures the organization is operating in compliance with all local and Governmental regulations pertaining to employment and labor code programs
• Fully Lead / Govern the HCM Divisional budget (P&L) and monitors expenditures within approved budgets & Develops budgets for new programs as appropriate.
• Provides leadership and guidance for diversity and inclusion initiatives to foster a more inclusive culture and environment.
• Provides coaching, mentorship, and supervision to all HCM professionals to maximize the function’s capabilities and develop their work techniques / skills.
• Oversees the development and implementation of ongoing Performance Evaluation & OD programs to ensure internal equity and market competitiveness.
• Co-Plan and Drive Corporate Communication Activities / Programs.
• Co-Lead all Corporate Cultural Transformation intiatives in line with IMC’s Mission & Vision.
• Assist and/or act as the organization's spokesperson in the negotiation, implementation, and administration of cost-effective programs / projects as it relates to Human Capital.
• Building strong, trusted relationships with all stakeholders to gain acceptance of the HCM Performance Platform and the common benefits it provides

• Partnering / Working closely with HR Leadership team to identify & drive the delivery of critical strategic and tactical initiatives in conjunction with HR metrics that should be monitored to meet the needs of the business
• Supporting the execution of complex projects by managing diverse operational roles including project monitoring and communication of status to key stakeholders.
• Managing / Coordinating all OD activities.
• Leading the development of improvements in HRIS, policies, programs, and procedures to streamline the effectiveness of HR operations
• Oversees plans and directs schedules as well as project budgets.
• Managing all Change Management activities from top leadership all the way down to frontline employees / managers and working with the corporate communications team as necessary.
• Supporting / Advising HEAD of HR in identifying and resolving issues across the HR team or any Special Ad-hoc assignments, including strategic use of resources.

Leading / Reviewing the formulation & implementation of the HR policies & procedures.
• Managing, Designing & Implementing different stages of the new Performance Management Cycle (PMC) including:-
▪ Annual Merit Increase System
▪ E-apprisal Form
▪ Training Needs Analysis (TNA)
• Leading the Communication Team in all initiatives & Projects such as:-
▪ Re-structuring ACC Website
▪ Internal News Letter including “Communicate with us” an HR initiative
• Implementing / Executing policies and infrastructure for Talents & Management Development initiatives & programs (Succession Planning - Employee Development Plan..etc)
• Supporting / Advising line management with regards to their Staff Planning & Recruitment requests based on business requirements and HR strategy
• Identifying and providing relevant T&D opportunities in line with short / long-term business requirements
• Designing / Applying competitive remuneration & Benefit packages for the Attraction & Retention purposes
• Preparing / Coordinating the annual HR plan & budgets and resources needed
• Oversees all HRIS activities.
• Advising Top Management regarding the Best Practices applied in Organizational Development and Change Managment

• Fully responsible for the Succession Planning & Talent Management initiatives.
• Creating Guidelines and Procedures for transition processes for new and existing employees in key positions.
• Creating Database of all available key positions and executive positions.
• Identifying successors for all key positions and Executives.
• Directing all HR Communication / Branding campaigns
• Designing / Managing all In-House Management Training Courses.
• Leading / Coordinating Competency Dictionary Project.
• Contributing to the following Programs / Initiatives:-
▪ Establishing E-Learning / Knowledge Management Team.
▪ Performance Management Program (PMP)
▪ Knowledge Transfer Process.
▪ Reviewing / Updating HR policy manual.
▪ Supervising & Auditing IK / OOK training programs.
• Performing / Advising any other related HR duties.

• Directing / Managing a "Re-Branding Project" of multi-million Riyals consist of (Machinery, people, constructions….etc).
• Coaching & Controlling daily operations (Newspaper & Commercial
Press).
• Planning, Setting and Auditing the department's Budget.
• Setting sales strategies / targets & Monitoring sales force
performance.
• Managing all HR functions (Recruiting, Training, Career Path, Rewarding…etc).
• Developing policies & procedures for each section and Ensuring the Implementation / documentation process.
• Managing & Auditing all H-S-E procedures / issues.
• Establishing / Maintaining communication channels with KEY ACCOUNTS and VIP clients
• Supervising all Procurement activities related to PRESS.
• Liaise with other Functions (Editorial, Financial…etc) to solve issues related to PRESS performance.
• Member in the following committees:-
▪ Re-Engineering the Corporate's Organizational chart.
▪ Developing the Corporate's Social Initiatives.

• Setting, Implementing and Auditing the Procedures & Policies
Concerning a consistent Global CIB (Corporate Identity & Branding) system.
• Reviewing & Managing all kinds of Collaterals and other Printed
Materials.
• Establishing, Updating and Governing SABIC's Audio / Visual Center.
• Setting Strategies and Leading the Advertising team (with Global
Agencies) to Plan and Design the Visual / Verbal messages and implement them in an effective Advertising Campaigns.
• Planning & Setting the Department's Budget.
• Setting, Training, Measuring (using KPI's) and Cascading the
Corporate Branding & Advertising Objectives and
Setting Job Descriptions
• Active Member in the following Committees:-
▪ (International Team Leader) Reconstructing SABIC's Global Web Site (www.sabic.com) .
▪ Establishing SABIC Learning Center (SLC)
▪ Production of the Annual Reports (2005 & 2006)
▪ Production of the Corporate Film.
▪ Monitoring and Evaluating the Contracted Services done by SABIC's Media Consulting Company (HILL & KNOWLTON)
▪ Evaluating and Restructuring the Current Hierarchy for the Corporate Communications Department.
▪ Developing & Re-designing SABIC's Magazine and the Internal Newsletter.
▪ Evaluating & Developing the Corporate Social Responsibility (CSR) Programs.
▪ Recruitment & Career Development within the Department.
▪ Auditing and Developing SABIC's Recognition & Awards Programs.
▪ Establishing the Permanent Exhibition "SABIC Experience".
▪ Internal Communications Programs.
▪ Crisis Management
▪ Enterprise Content Management (ECM).

• Monitoring and Controlling daily sales operations & performance.
• Developing New Strategies
• Organizing & Managing teams.
• Setting Prices of Products.
• Analyzing market trends & segments.
• Preparing & Implementing Marketing Plans.
• Coordinating with Advertising & Media Agencies.
• Managing all kinds of Communications.
• Participating in the decisions (HR and Procurement Dept.)
• Managing Overseas & Local Key Accounts.
• Supervising Customer Relations & Complaints.