Sales, Business Developer
Canon Saudi Arabia
Total des années d'expérience :19 years, 1 Mois
Build up the sales department, sales team across all regions
Hire, lead and develop sales team for all regions.
Set up targets and pay plans for sales team for a smooth start
Launch and pricing of products and services to meet market needs and achieve desired results.
Develop best practices from previous experience in KSA market to start operations in Saudi Arabia
Improve brand image after major changes in the market for Canon, and after Canon being presented directly in Saudi Arabia market.
Develop a plan to sign service contracts to generate revenue from service.C
Held responsible for the office Automation business operations
Set the goals of sales department, logistics and customer service.
Follow up on sales targets to assure availability of stock and delivery on time
Achieve customer satisfaction, delivery, installation and follow up
Customer meetings and engagement with sales team
Launching and pricing of new products and services.
Held responsible for the sales of a variety of products, consumables and services.
Sales management, forecasting and reporting L&P
Hire, train and lead sales people to achieve sales targets
Achieve sales targets and ensure delivering results as per companies plan.
Develop strategy to penetrate new accounts and maintain existing.
Assure customer satisfaction through surveys and correct any deviation.
• Coach, manage and lead 3 Sales Teams in KSA.
• Directly responsible for total county revenue, gross profit, cost and PBT
• Product launch, Price and stock management.
• Channel development hiring new Value Added Resellers (VAR) to increase market share and penetrate remote markets.
• Set up the targets and pay plans for each team.
• Develop incentive plans that compensate performers and exclude non performer. Motivation tool for sales teams.
• Lead diversified sales teams from different ethnic group.
• Ensure Customer Satisfaction and loyalty through intensive customer care.
• Experience in different sales roles leading Xerox - Saudi Arabia to achieve and exceed revenue and profit goals.
• Generated millions of Saudi riyals year over year; nurturing my territory, winning new strategic accounts and farming existing accounts.
• Specialized skills in developing territory and strategic accounts; effective team player with different ethnic groups.
• Experienced in direct sales, MPS (Outsourcing) and different business sectors including banks, telecom, and government.
• Strong knowledge of Saudi market with a variety of connections including government, commercial sector, and printing industry.
• Ability to work under pressure, target oriented, and proven ability to achieve desired results.
• Signed an outsourcing contract with one of the leading Telecom company in Saudi Arabia to migrate from B/W statement to full color generating SAR 36 millions TCL.
• Installed the biggest number of machine in Middle East including IGEN4 (Biggest Print Engine in Xerox), revenue achieved from equipment SAR 15 millions.
• Closed biggest contract with a government sector more than SAR 5.5 millions, installing a full system including IGEN 4 and a mailing machine.
• Contributed in closing an outsourcing contract with one of the major Saudi Banks by installing variety of Xerox solutions TCL SAR 5 millions.
• Signed a contract worth SAR 2.3 millions with a reputable university in Riyadh to install digital printing and Xerox wide format solution.
• Build up and executed a professional outsourcing solution for one of the leading companies in the aerospace industry to print their highly security jobs in-house by establishing a reprographic center; installing several of Xerox products and 3rd party finishing equipment (IGEN3, DC 700, XWF 8540) with a SAR 24 millions TCL.
• Expert relationship builder, channel developer, negotiator and sales strategist
• Achieved a significant turnaround in the business line resulted in 300 % of the assigned target.
• Highest number of MFPs both color and B/W installed in country more than 600 units
• Top Account Manager among 12 competitors for 4 consecutive years.
• Won the Platinum status for 4 consecutive year;
• Achieved a record number in Xerox - Saudi Arabia history for the revenue generated in 2010; it was SAR 11.7 millions.
• Revenue generated grew year- over- year by 20 %
• Never missed an incentive for 4 consecutive years.
• Nurtured the MIF by 55 % and farmed existing accounts
• Closed some of the largest outsourcing contracts in company history, in telecom industry (statement printing in full color) TCL SAR 24 million.
• Penetrated new accounts including banks, telecom and insurance resulted in installing more than 200 MFPs both color and B/W.
• Strengths in forecasting, opportunity identification led to secured business year- over- year.
• Managing all sales activities in a geographical territory in Riyadh.
• Develop sales call, prepare quotations and close deals.
• Achieved 137 % of Annual target in 8 months only.
• Recognition from Sales Manager for efforts to develop territory and achieve company goals effectively.
• Sales Manager award for highest performance in 8 months only
• Achieved 250 % of Annual Target in 2006
• Won new strategic deals increasing Xerox - Saudi Arabia annuity from services.
• Won new outsourcing contracts (XGS)
BA - emphasis Marketing