Sales Manager
Power Line Solutions
Total years of experience :33 years, 3 Months
Sales and marketing of A.C and D.C power supply systems, Industrial chargers, Uninterrupted Power Systems (UPS),
3M - India Electrical Products includes HT/LT cable Jointing kits and 3M MRO products .
Solar Panels, structures, Solar Inverters & solar cables.
EATON make LT Switch gears, HT & LT Fuses, Semi-Conductors, Insulators and wide variety of batteries.
Dowells make cable lugs & Glands.
Polycab HT/LT cables, Solar cable & submersible cables.
DECCAN - EKKI make Industrial and agricultural pumping Solutions and fitting.
Since Jan’14 with Site Technology Co., Saudi Arabia as Branch Manager - Power Group
Products:
ABB New Wave: Swiss make UPS systems for Construction Industry/Ministry projects.
ABB - CYBEREX: US make Industrial UPS, DC Chargers and Inverters for Power, water, Oil & Gas sector.
ENERSYS: France Lead Acid/GAZ- Germany NiCad batteries.
SUNLIGHT:- Lead acid batteries.
Power Co., UK Diesel generators with CUMMINS & PERKINS Engines & STAMFORD Alternators DEEP SEA Sync Panels. Generator capacities from 100 KVA to 3500 KVA with In-house ATS panels
Techno ware Central Battery systems
Data Centers - execution of passive part -Raised floors, Rittal cabinets, cabinet cooling, ADPEC, Ireland CRAC units, ABB UPS systems & Power Co, UK Generators.
Solar inverters, Hybrid systems at remote sites, frequency converters for Aviation industry
Key Result Areas:
Spearheading the functions pertaining to attaining yearly targets for power, & solar products, industrial UPS, battery chargers/rectifiers, inverters, batteries & battery monitoring systems to power, telecom, oil & gas sectors in Saudi Arabia
Steering operations with a view to achieve organisational objectives and ensure profitability; planning activities and preparing international marketing strategies to accomplish sales target through sales team.
Converting lead to opportunity and finally converting to a healthy business; identifying prospective customers and qualifying the lead, based on industry, sales revenue, turnover & business potential
Streamlining all processes and functions right form the product concept to the end delivery of the product at retail and continuously improving the product based on the consumers’ feedback
Developing and appointing new channel partners to expand the market and working in interaction with the distributors and dealers to assist them to promote the business
Networking with prospective clients, generating business from the existing accounts and achieving profitability and increased sales growth
Managing a team of associates and monitoring their performance to ensure efficiency in process operations & ensure meeting of individual / group targets
Significant Accomplishments:
Bid, negotiated & attained the following projects:
o ARAR University UPS project from FawziNajrani Est. value 1.1 Million SAR. Process include bid, follow-up with consultant approval, Price negotiation & closing the deal -2015
o Royal Commission, Jubail UPS project of Kifah Contracting value 2.6 Million SAR. Process include bid, follow-up with consultant approval, Price negotiation & closing the deal -2015
o
Jul’11 to Dec’13 with HBL Power Systems Limited, Location as Regional Manager- Middle East & Turkey Sales
Significant Accomplishments:
Worked towards streamlining the sales & marketing operations in Middle East and Turkey
Attained minimum bottom line of USD 8 million in the first year in Industrial and Oil &Gas
Established as DC power systems & battery manufacturing company across Middle East
Appointed agents in various ME countries like Kuwait, U.A.E., Bahrain and Turkey
Bid, negotiated and won first sizable order worth 5 crores (750, 000 USD)from YUKSEL, Turkey for 80 & 100 KVA UPS systems with Nickel cadmium batteries. Project is of Indian Railways Jammu Kashmir Tunnel Project in 2013
Jul’10 to Jun’11 with Gulf Battery Company Ltd, Riyadh, KSA as Regional Manager - Sales
Significant Accomplishments:
Brought in new business opportunities for Industrial NiCad& lead acid batteries
Launched 5 new customer accounts for the product range
Attained GBC product approvals in Saudi Electricity Company (SEC) and SWCC in KSA
Participated in power exhibitions & Events of prominence in the KSA
Bid & Won the complete order for batteries, chargers & UPS Systems part for Qurayat Power Plant worth 2.8 million SAR (USD 650, 000.00) from contractor SSEM, Riyadh 2011
Oct’01-Jun’10 with Inma Technologies Company Ltd., Riyadh, KSA as Regional In-charge -Sales
Highlights:
Managed the following products:
o NiCad Batteries - SAFT NIFE, Sweden
o Power Electronics - AEG Power Systems, France (Formerly SAFT Power Systems)
o Lead Acid Batteries - BAE Battery, Germany
Bagged the Full Contract Part of Power electronics & Ni-cad batteries order worth 1 million USD in Tehama Power plant in 2007 from SEC Contractor Al Toukhi Co, Riyadh
Responsible for planning, focusing and achieving on yearly sales targets of NiCad batteries, battery Chargers, lead acid batteries, UPS and telecom batteries manufactured by HBL Nife Power systems Ltd. Reporting directly to the Divisional Manager.
Responsible for achieving yearly sales targets of Pneumatic cylinders, valves, panels and filters manufactured by Nucon Industries, a joint venture company of IMI NORGEN,
Appeared for MBA ( marketing) from Tamilnadu University and got 72% as total.