Director Business Development & Strategic Alliances
A&A Associate LLC
Total years of experience :23 years, 11 Months
A&A Associate is one of the leading management consultancy companies in the UAE, serving customers in the areas of Business Setup, Auditing, Finance, and various online solutions to its customers in the UAE and overseas market. My responsibility includes planning and reviewing marketing campaigns and PR, blogging on social media, business development, mergers, tie-ups with local and international companies having an interest in a similar line of business activities and scaling up the operations of the company in Israel, India, and some part of the European market. Conducting successful training sessions for the sales team of the new collaborated partners and pushing them for sale.
Khaleej Times is the first English newspaper of UAE. Led the team responsible for advertising sales and operations for Print and Online platforms. Formulation of the annual budget and revenue targets as a whole in line with corporate strategy. Increase revenue over and above the target and ensure achievement of the department's annual objective. Developed and maintained good relationships with both existing and new agencies/clients with a goal to increase advertising revenue for the newspaper. Generate goodwill in the market by being a brand ambassador for KT and its products. Maintained good PR with all major advertisers/ad agencies in the market and provide resolution to their queries/complaints.
Key Responsibilities: Primedia was an official publisher of Qatar, Bahrain Yellow Pages and other B2B Directories in
GCC. Led Sales Team responsible for UAE Market for advertising sales. Other responsibilities were Product Launch,
Marketing Strategy, Meeting Key Clients, Annual Sales Planning, Budgeting and Maximising Top Line keeping Bottom
Line intact. Manage own sales target along with team target and was responsible for Dubai Branch Sales and Operations.
Achievements:
❖ Promoted as a
Sales (Network18 Media & Investment Ltd.- New Delhi)
Key Responsibilities: Network18 is one of the largest media groups in India. Led a team of 15 people, responsible for
advertising sales. Responsibilities include annual goal setting, strategy making and sales plan to achieve the set target.
Relationship building with key clients and agencies. Managed Individual and Team targets for Branch Sales of Online,
Print and TV advertisement. Famous TV Channels sales handled, CNBC Awaaz, CNN IBN and IBN7.
Achievements:
❖ Played an instrumental role in planning and execution of 30 minutes program for SME interview on CNBC Awaaz
❖ Successful launch of magazine for B2B in coordination with Delhi Chief Minister
❖ Tied up with local trade bodies and chambers to help uplift brand for B2B market in Network18
❖ Achieved the second best performing Branch Manager in terms of revenue and initiative in 2012
❖ Signed a deal of 10 million INR from a new clients for 360 degree campaign
Sales Operations (Kompass India- www.kompass.com - New Delhi)
Key Responsibilities: Kompass was a leading database company in the world and provides a platform for B2B
companies to interact. Led a team of 12 salespeople responsible for print, online advertisement and data sale. Attended
high-end clients for the sales presentation. Was responsible for branch operations and P&L for the region. Acted as a
Sales Operations (Dishnet DSL Ltd, - Internet Service Provider- Delhi)
Key Responsibilities: Dishnet was a leading ISP and was the first to introduce high speed broadband internet in India in
early 2000. Managed three business hubs/sales points of internet sales and distribution. Sales and marketing of internet
dial-up and DSL internet connection. Branch reporting and revenue management.
Achievements:
❖ Revenue jump of 25% in sales of internet broadband and dial-up connection by organizing road shows and events
❖ Marketing collaboration with Pizza Hut in Delhi to boost sale and broke the record of monthly dial up internet sale
First Class Masters in Business Management with distinction in 7 papers and stood second top in the class
