Mubasher Akhlaq, Marketing Project Manager

Mubasher Akhlaq

Marketing Project Manager

Binzagr Co-Ro Ltd

Location
Saudi Arabia - Jeddah
Education
Master's degree, MSC
Experience
13 years, 0 Months

Share My Profile

Block User


Work Experience

Total years of experience :13 years, 0 Months

Marketing Project Manager at Binzagr Co-Ro Ltd
  • Saudi Arabia - Jeddah
  • My current job since April 2021

Commanding innovation pipeline of existing and new brands/product. Responsible for the full project progress from ideation to product on shelf.
Leading all aspects of assigned projects under Marketing function.
Work with stakeholders at all levels of the organization to ensure effective delivery of project milestones.

Assistant Brand Manager at BINZAGR CO-RO LTD
  • Saudi Arabia - Jeddah
  • July 2017 to March 2021

Custodian of Suncola and Sunquick Brand.
Building & executing yearly marketing strategy and plan to improve & strengthen brand equity.
Managing activation, Branding Communication, campaigns and digital to improve brand online and offline.

Senior Marketing Executive - Brand Activation & Events at BINZAGR CO-RO LTD
  • Saudi Arabia - Jeddah
  • January 2013 to June 2017

Started with Marketing Assistant position, Promoted to Marketing Executive after six month of probation period and after one year promoted Senior Marketing Executive.
Activating the three brands: Suntop, Suncola and Sunquick across KSA.
Leading Activation function by managing 2 resources and 3 activation & operation agencies.
Participating in localized events & festivals like Janadariyah Festival, Abha Shopping Festivals, and Jeddah Ghair Festival. Engaging consumer with branded activities.
Developing consumer promotions and executing across the KSA.
Managing the POSM library of the Brands and ensure that all marketing materials are being produced, supplied and executed efficiently.
Fulfilling the requirement of campaigns and promotions running in GCC countries. Influence GCC countries on campaign and promotions running in KSA and supply them materials to execute.

Document Controller at Eastern Trading & Cont. Est.
  • Saudi Arabia - Jeddah
  • August 2012 to December 2012

Worked on Jeddah Flood Drainage Project.
Review work order’s and purchase orders for accuracy ensure that costs being in line with project budget.
Monitor the project manning plan, review, forecast and update.

Sales Officer at Panther Tires Limited
  • Pakistan - Lahore
  • July 2011 to June 2012

Started with Management Trainee Officer Position, Promoted to Sales Officer after six month of probation period.
Driving Sale & Promote Panther Agricultural, Commercial, PCR, TBR Tyres & Tubes in assigned regions.
Handling dealers & distribution network of three main regions of Punjab: Sargodha, Faisalabad and Mianwali.

Internee at Azgard Nine Limited
  • Pakistan - Lahore
  • November 2010 to January 2011

• During my internship period I tried to attain knowledge about ACCOUNTS & FINANCE operations and other areas of organization

Education

Master's degree, MSC
  • at University of the Punjab
  • September 2010

Business Statistics and Management

Specialties & Skills

Brand Innovation
Marketing
Strategy Work
Brand Communication
Activations
Time Management
Negotiations
Communication

Languages

Arabic
Intermediate
English
Expert
Urdu
Expert

Training and Certifications

Young Marketer Academy (Training)
Training Institute:
Spikes Asia
Executive Certificate in Event and Festival (Training)
Training Institute:
INFORMA Middle East Limited
Date Attended:
May 2014
Duration:
18 hours

Hobbies

  • I enjoy participating in sports i.e. football, badminton, cricket.