Digital Marketing Team Lead
DMS Research (Pvt) Ltd
Total years of experience :16 years, 4 Months
Started working as a Sr. SEO Executive and managing a team of 5 individuals and performs SEO activities for 5 websites. Perform Keyword Research and Analysis, Competitors Analysis, Content Analysis and Website Audits. Coordinate with the Content Writers for write high quality content and maintain keyword density. Communicate with Web Designer and Developers and give recommendations including URL Structure, Design & Layout, Website Performance and others. Conduct weekly Audit of GSC (Google Search Console) and resolve technical SEO related errors such as crawl errors, HTML improvements, duplicate titles, description, robots analyzer, search traffic and others. Prepare various types of reports included SEO Audit, Keyword's Ranking, Google Analytic, Bing Webmaster, Social Traffic, MOZ Crawler Analysis and Off-Page SEO activity plan.
Joined as SEO Executive and perform all seo activities for ContentWritings.com and WebsiteOnlineSolutions.com such as on page optimization and also perform off page optimization. Use Google Webmaster Tool and monitor day to day website performance and resolve SEO related issues. With the help of various online SEO tools perform SEO audit and prepare various types of reports such as SEO Analysis, Keyword Analysis, Keyword Ranking and Competitor Analysis report. Perform social media marketing such as Face Book Fan Page Creation, Twitter, Linkden Profile Creation, Pinterest, Google Plus, YouTube Video promotion and Social Bookmarking. Extract general email addresses and effectively run email marketing campaigns. Creatively write plagiarism-free products reviews and testimonials for clients. Provide online SEO consultancy and effectively resolve customer problems. Provide training, supervising and monitoring of newly joined search engine optimizer and link builders.
Joined as Keyword Optimizer and rapidly promoted as SEO Executive and managing and operating a high performance team to provide online SEO Consultancy to the respective customers. Find right combination of keywords and analysis using Google, Overture, Word Tracker, Keyword Discovery and internal search tools. Collection of existing buyer’s data and prepared statistical analysis reports. Successfully launched and managed the e-mail marketing campaign. Coordinate with the IT department for development of internal keyword search tool. Giving training of fresh employees and Appraisals & Performance Tracking. Research and develop new SEO strategies and techniques. Directly reporting to Higher Management.
Achievements:
Ø Became a Top Performer within the whole department in the year of 2009.
Ø Gave outstanding performance in Mission Fortify in the year of 2008.
Joined as Keyword Optimizer and performed On-Page Optimization Activities. Conduct keyword research with the help of Google Adwords and Word Tracker and select product specific Keywords for clients. Monitoring keyword traffic on weekly basis to measure and maximize the effectiveness of on-page optimization. Prepare various types of reports such as Keyword Analysis and Daily Productivity Report.
Achievements:
- Participated and gave outstanding performance in various missions.
- Recognize by the Higher Management as a Top Performer of the Year within the Department.
- Create an Internal Searching Tool for finding the Relevant Buyers against the Paid Customer's Product
- Promoted as Team Lead E-Consultancy in the year of 2010 and get significant increment with other benefits.
Successfully Passed Graduation (B. Com) from University of Karachi in the year of 2003.
Successfully Passed Intermediate (Pre-Eng) from Govt. Degree College of Gulshan-e-Iqbal in the year of 1998.
Successfully Passed Matriculation (Comp-Sc) from USMAN Public School (North Karachi Campus) in the Year of 1996