Marketing Communication
Jakarta Smart City
مجموع سنوات الخبرة :4 years, 6 أشهر
Responsible for content strategy, planning and writing in multichannel. Managing end-to-end digital channel from website to social media including overseeing digital measurement aspect, i.e, SEO Creating KPI metrics and weekly performance dashboard which successfully increasing 25% traffic.
Increasing 10% engagement & followers by running Social Media Campaign which consist of manage content strategy, content planning and content pillar. Perform competitor research, copywriting on Instagram as well as arrange and execute end-to-end Social Media Ads Campaign (Meta Ads).
Increasing 5% performance by creating relevant strategy and execute end-to-end Search Engine Campaign i.e., Google Ads, GDN Perform competitor analysis, keyword planning, forecasting and content writing (Search Ads).
Responsible over end-to-end campaign process including initiated and set day to day promotional in-app feature. Create data analysis & initiated supporting coordinate on voucher creation, including setting up on the content management system. Create Weekly Reporting Performance Dashboard which successfully decreasing 50% Issue & growing 5% Average performance.
Arrange product growth strategy based on market research and competitor analysis. Building the pipeline of category by listing down and analyzing the potential sellers. Consolidate status of 50 potential sellers in order to generate daily report for the sellers performance
This background shapes him into having expertise in the field of writing and detail-oriented. Participated in various project activities such as event organizing from faculty to national level make him a flexible and fast learner person.