Muhammed Abdur Rafay, Digital Marketing Executive

Muhammed Abdur Rafay

Digital Marketing Executive

Lemonoids

Location
United Arab Emirates - Abu Dhabi
Education
Bachelor's degree, Business Administration
Experience
5 years, 7 Months

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Work Experience

Total years of experience :5 years, 7 Months

Digital Marketing Executive at Lemonoids
  • United Arab Emirates - Abu Dhabi
  • January 2018 to June 2018

Execution for clients on Digital Marketing daily basis by increasing Alexa Ranking, Page Ranks and building traffic. High data analysis through Google Analytics on where the client’s positions in the market.

Duties:
• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Collaborate with internal teams to create landing pages and optimize user experience
• Design, build and maintain our social media presence
• Identify trends and insights, and optimize spend and performance based on the insights
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Sales and Marketing Executive at National Paper Company, NAPCO
  • Saudi Arabia - Jeddah
  • December 2013 to December 2017

Achieving sales and collection target of customers in different sectors
like retail, mini-markets, pharmacies and hospitals. Accomplishment of
customers and their credit terms
Engage consumer and customer through the conception and
implementation of marketing campaigns, promotions and trade
marketing programs, merchandising services, sponsorships and market
research
Duties:
* Invoice portfolio about products, prices, availability and credit terms
* Price quotations and penetration of a new product in existing market
* Emphasizing product features based on analysis of customers’ needs
and providing technical knowledge about product capability and
limitations
* Negotiating prices and terms of sales and service agreements.

Market Research at Arfa Enterprise
  • Malaysia
  • January 2012 to December 2012

Communicating with clients to understand and documenting the
business objectives and formulating analysis plans and acquiring client
sign-off
Duties:
* Gathering and analyzing data of competition and consumer behavior.
* Conducting in depth data analysis using traditional and advanced
methods.
* Authoring reports containing actionable recommendations in order to
grow sales
* To help organization understand consumer needs and market trend

Education

Bachelor's degree, Business Administration
  • at Murdoch University
  • December 2012

ACADEMICS: Murdoch University, Incomplete

Diploma, Marketing and Management
  • at KDU College
  • March 2010

Specialties & Skills

Business Development
Marketing Strategy
Marketing Process
Market Research
Leadership Development
Strategic Planning
LEADERSHIP
MARKET PLANNING
MARKET RESEARCH
Market Research
Selling and Presentation Skills
Google Analytics
Digital Marketing, SEO, SEM, SMO
Marketing Strategy
Sales Growth, Business Development

Languages

Arabic
Expert
English
Expert
Urdu
Expert