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Munira Elmana, Content Marketing Manager

Munira Elmana

Content Marketing Manager·FlyAkeed

Saudi Arabia

Bachelor's degree, Batchelor Degree Science in Business Administration

Work experience

Total years of experience: 6 years, 9 months

Content Marketing Manager

September 2023 - Present

FlyAkeed

Riyadh, Saudi Arabia

September 2023 - Present

• Headed a results-driven content marketing strategy, positioning FlyAkeed as a market leader in business travel
solutions, achieving measurable outcomes.
• Worked cross-functionally with sales, product, and customer success to create high-impact content across different
formats, boosting SEO, lead generation, and brand visibility.
• Spearheaded content initiatives for major industry events, including LEAP, HR Tech, ATM, and WTM, amplifying
FlyAkeeds presence and strengthening partnerships through compelling narratives and targeted engagement.
• Played a key role in FlyAkeed winning multiple awards, including Best User Experience at the SCXA Awards.
Company industry:
Software Development

Business Development Manager

May 2021 - July 2023

eQew Rental

Riyadh, Saudi Arabia

May 2021 - July 2023

• Provided impactful marketing guidance to 7 subsidiaries, enhancing digital content and branding efforts.
• Managed internal communications to align messaging with company goals and opportunities.
• Promoted to Brand & Marketing Manager for eQew Rental within months for delivering exceptional results and driving
subsidiary growth.
• Drove eQew to capture 62% of the Film Equipment Rental market share through strategic planning, business
development, and identifying new opportunities. Strengthened client retention and managed cross-functional teams
to align sales and marketing efforts with broader company goals.
• Built key partnerships and contributed to the growth of the Saudi film industry by introducing new technologies and
supporting talent localization initiatives.
Company industry:
Video & Film Production

MARKETING SPECIALIST

September 2019 - June 2020

NOVAsat

Riyadh, Saudi Arabia

September 2019 - June 2020

• Built Marketing from Scratch: Established NovaSats marketing department, creating a cohesive brand identity and
impactful digital presence. Developed and executed marketing initiatives, including a website redesign, digital
campaigns, and cross-departmental collaborations.
• Managed budgets, tracked analytics, and optimized marketing strategies to enhance brand engagement and visibility.
Company industry:
Telecommunications

MARKETING SPECIALIST

January 2019 - July 2019

flynas

Riyadh, Saudi Arabia

January 2019 - July 2019

• Led the Happy Monday Offer campaign, driving weekly sellouts and influencing swift booking behavior.
• Created engaging travel guides based on market research to connect with travelers.
• Produced the Nastalks podcast, enhancing brand loyalty and showcasing flynas talents.
Company industry:
Ground Fleet, Aviation, & Marine Refuelling

MARKETING OFFICER COOP

January 2018 - April 2018

Alhokair Fashion Retail (CENOMI)

Riyadh, Saudi Arabia

January 2018 - April 2018

• Multi-Brand Social Media: Managed tailored content and strategy for 10+ brands, ensuring unique and engaging
online presence. Planned and supervised campaigns aligned with each brands goals and market trends. Along with
conducting store visits to craft authentic content and stay ahead of trends.
Company industry:
Retail & Wholesale

Education

King Saud University (KSU)

May 2018

May 2018

Bachelor's degree, Batchelor Degree Science in Business Administration

Saudi Arabia

Skills

Branding
Expert
Branding
Expert
Supervising
Expert
Supervising
Expert
Campaign Management
Expert
Campaign Management
Expert
Communications
Expert
Communications
Expert
Creativity
Expert
Creativity
Expert
LINKEDIN
Intermediate
LINKEDIN
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
BRANDING
Intermediate
BRANDING
Intermediate
CREATIVE THINKING
Intermediate
CREATIVE THINKING
Intermediate
CORPORATE STRATEGY
Intermediate
CORPORATE STRATEGY
Intermediate
MARKETING MANAGEMENT
Intermediate
MARKETING MANAGEMENT
Intermediate
CONTENT MARKETING
Intermediate
CONTENT MARKETING
Intermediate
SALES
Intermediate
SALES
Intermediate
LEAD GENERATION
Intermediate
LEAD GENERATION
Intermediate
COMPUTER SKILLS
Expert
COMPUTER SKILLS
Expert
BUSINESS STRATEGIES
Expert
BUSINESS STRATEGIES
Expert
PROJECT MANAGEMENT
Expert
PROJECT MANAGEMENT
Expert
DIGITAL CONTENT
Expert
DIGITAL CONTENT
Expert
FORECASTING
Expert
FORECASTING
Expert
INFOGRAPHICS (ILLUSTRATION)
Expert
INFOGRAPHICS (ILLUSTRATION)
Expert
COORDINATING
Expert
COORDINATING
Expert
TARGET AUDIENCE
Expert
TARGET AUDIENCE
Expert
MARKETING MATERIALS
Expert
MARKETING MATERIALS
Expert
CUSTOMER SUCCESS
Expert
CUSTOMER SUCCESS
Expert
ADOBE PHOTOSHOP
Expert
ADOBE PHOTOSHOP
Expert
DESIGN
Expert
DESIGN
Expert
EDITING
Expert
EDITING
Expert
ILLUSTRATOR
Expert
ILLUSTRATOR
Expert
INDESIGN
Intermediate
INDESIGN
Intermediate
GRAPHIC DESIGN
Expert
GRAPHIC DESIGN
Expert
PLANING
Expert
PLANING
Expert
Microsoft Office
Expert
Microsoft Office
Expert

Languages

Arabic
Expert
English
Expert
Italian
Beginner