Sr. Digital Marketing Executive
Futurism Technologies
Total des années d'expérience :4 years, 3 Mois
Utilizing GA4, Google Search Console, Google Keyword Planner, SEMrush, Ahrefs, to increase the traffic and conversion rate.
Site analysis to promote SEO best practices, improving page speed, removing questionable code, canonicalization, indexation, proper keyword targeting, and internal linking structure.
Generate leads for B2B businesses from organic SEO, Paid Ads (Google and Social Media Ads).
Boosted website traffic by 34% and increased the conversion rate by 27% for US and Indian clients through organic traffic.
Setting up API indexing, Search Console through Google Cloud.
Keyword research and optimized the content for chosen keywords and included in titles, meta data, on-page text and link anchor text.
Generated, submitted and tracked XML sitemap files
Recommended and supervised developers, designers and copywriters when needed.
Google Updates analysis and if drops in organic traffic then recovery plans accordingly.
Strategize ways to improve and track site performance; The ability to work with back-end SEO elements such as robots.txt, metadata, site speed optimization, and related skills.
Extensive knowledge of Screaming Frog, and other SEO Tools.
Keeping up to date with new trends and best SEO practices.
Individually handling multiple projects and continually working on the SEO of the website(s).
Mentoring juniors to create and execute strategies.
Created monthly calendar and promoted strategies across different online platforms.
Increased brand awareness by 32% through content creation on social media.
Increased business revenue by 17% by generating leads through paid ads.
Increased organic traffic by 29% by implementing On- Page and Off- Page strategies.
Used Canva to design Social media marketing planning in innovative manner.
Executed events and marketing programs.
Established, initiated and optimized business development strategies based on company targets, product specifications, market data and budget factors.
Provided research and development on different brands products and services to showcase benefits and retain customers.
Developed and executed digital marketing strategies to enhance brand visibility in SMS industry.
Increased brand awareness on social media platform through organic SEO and paid marketing campaigns.
Created solution-based execution plans to achieve business goals based on Google Analytics.
Built brand awareness through Off page SEO activities by guest posting and business listing