Mustafa Jamal Sofi, Product Manager

Mustafa Jamal Sofi

Product Manager

Exclusive Networks

Location
United Arab Emirates - Dubai
Education
Master's degree, Marketing
Experience
10 years, 3 Months

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Work Experience

Total years of experience :10 years, 3 Months

Product Manager at Exclusive Networks
  • India - Delhi
  • My current job since January 2018

Product Manager India & SAARC for Symantec & Rubrik.
Sales & Business Development
Product Management
Channel Sales
Key Account Management
Project management

Sales Manager at Exclusive Networks
  • India - Delhi
  • January 2016 to January 2018

Enterprise sales account manager, key account manager.
Ensuring sales targets, client management, reseller trainings & enablement, BOQ designing, supporting vendors and resellers in POC activities and working closely within team to achieve desired targets.

Business Development Manager at Texonic Instruments
  • India - Delhi
  • February 2015 to January 2016

Acting as an extended arm for vendors, resellers and proactively supporting business development in the assigned region. Key account manager for enterprise & SME segment.

Channel Manager at Arrow ECS
  • India - Delhi
  • March 2014 to February 2015

Educated all channel and sales partners for all channel sales activities.
•Provided assistance to technical and sales teams.
•Maintained various channel enablement tools.
•Provided training to all channel partners.
•Facilitated sales and marketing through various channel tools.
•Prepared forecast for all resource allocations and designed required strategies.
•Prepared web based presentations and associated strategies.
•Managing accounts of assigned Partners.
•Adding new partners to the existing list.
•Conducting POC activities at customer places.
•Delivering presentations for lead generation.
•Analyzed and prepared efficient promotion programs for all marketing activities.
•Forecast all funnel management requirements for customer relationship management database.
•Developed and maintained professional relationships with sales representatives.
•Prepared and completed all administrative reports.
•Managed all ad hoc requests within required timeframe.
•Participated in local and national channel partner meetings.
BDM:
•Prospect for latent new patrons and turn this into enlarged business.
•Associated with brands like, ARUBA, CHECKPOINT, HID, A10, ALLIED TELSIS.
•Regular interactions with OEM’s to craft new strategies for increment of sales.
•Conducting Training sessions for Resellers to make them understand products insights.
•Identify potential clients, and the decision makers within the client organization.
•Research and build relationships with new clients.
•Enlarging the Channel of clients in order to increase volume of Business.
•Clearing Prices for Resellers and to give conversion to them.
•Drafting Pricing Quotes for Resellers.
•Conducting POC at end Customer sites.






•Set up meetings between client decision makers and company’s practice leaders/Principals.
•Plan approaches and pitches. * Work with team to develop proposals that speaks to the client’s needs, concerns, and objectives.
•Participate in pricing the solution/service.
•Handle objections by clarifying, emphasizing agreements and working through differences to a positive conclusion. * Use a variety of styles to persuade or negotiate appropriately.
•Attend IT industry Seminars, such as association events and conferences, and provide feedback and information on market and creative trends.

Education

Master's degree, Marketing
  • at Lovely Professional University
  • January 2014

MBA (Honors) Marketing & Finance

Bachelor's degree, Marketing
  • at Hemwati Nandan Bahuguna Garhwal University
  • April 2012

BBA( Bachelors of Business Administration).

Specialties & Skills

Solution Architecture
Vendor Management
Client Management
Business Development
Business Development
Client Management
Re seller Management
Solution Architecture
Quotes Generation
Lead Management
Vendor Managment
Cold Calling
BOM Designing

Languages

English
Expert
Hindi
Expert
Urdu
Expert
Arabic
Beginner
Persian
Beginner
Punjabi
Intermediate

Training and Certifications

Checkpoint Sales certified (Training)
Training Institute:
Checkpoint Ltd