Senior Sales Manager & Business Developer
Abar At Teqniyah Est., Telecommunication and Information Technology Riyadh, KSA
Total years of experience :24 years, 0 Months
Industry :
Programming projects and development (web, mobile applications) and owning Raito ERP full automated cloud-based system
Key Responsibilities :
• Manage sales and marketing operations and revising the pricing policy of the Est.
• Develop and supervise execution of business plans and budgets to deliver predefined goals and targets of various business units.
• Manage promotional campaigns and decide which prices will be selected considering market changes and mobility
• Prepare hiring plan, Supervise the team, conduct periodic performance appraisals
• Provide training and motivation for maintaining high levels of productivity and performance.
• Implement strategic selling and marketing plan -long term- including its short-term targets
• Participate in the development of company processes internally and externally with other stakeholders (owners, colleagues, customers)
• Achieve company goals (financial and moral) regarding its vision and mission
• Overcome the IT market challenges-specially competitors- by selecting suitable tactics based upon results and analyzing data
• Meet all aspects to maximize stakeholders' relations (everyone reflecting his position)
• Professionalism of dealing with customers acquiring maximum acceptance and solving their issues
• Create and manage promotional campaigns facilitating their revenues, profits, overcoming other competitors
Brands and products
• Raito ERP cloud-based system and its modules (Accounts, inventory, production, sales procurements, points of sale -fixed and mobile)
• General programming projects (web or mobile android/IOS), customization and API integrations
Customers : Pepsico, Saedan real estate, King Saud university’s medical city, Bawan and more factories produce water & groceries
Highlights:
• Promote Abar At Tequniya and its services to more clints (ex. CPA offices) and its capability to develop, customize projects
• Set SEO Google and website developing plan • Develop the Co. identity (printouts - digital) matching the modern recommendations
Industry :
Has exclusive European agencies of cosmeceuticals and begin to launch a cosmetology’s consumables new business unit.
Key Responsibilities :
• Participated in business plan, and visibility study, including market research outdoor visits (purchasers, medical managers, etc.).
• Plan for launching the sales and marketing department, create the pricing policy and marketing plan.
• Determine selling opportunities and promotional plans (considering central, northern, western provinces respectively) .
• Explain how the sales opportunities are promising -in this business sector -and also discuss the threats may find and how to overcome them.
• Established the hiring system of sales field forces (Reps., supervisors) and their criteria with their training plan .
• Develop the Co. identity (printouts - digital) matching the modern recommendations .
Brands and products: Professional cosmetology disposables and consumables (Chinese and Korean brands) Derma pen - filler cannulas - mesotherapy needles etc.
Customers :
Major customers have prospected during business plan preparation (Medical, groups, and centers working in the field of aesthetics) Kingdom hospital, SMC,
Industry :
Leading Co. producing high quality 99.8% of K2SO4 Green Valley52® and HCl 32%
Key Responsibilities :
• Manage sales process of Co. fertilizer product (K2SO4 and HCl) directed to the local and global markets inside and outside KSA
• Penetrate new markets in the MEA region (middle east, Africa) and east of Asia
• Involved in the Co. development process as a member of the board of directors (sales, Operation planning, forecasting, pricing etc.)
• Negotiate, troubleshoot, and solve Co. issues considering past history drawbacks.
• Manage Saudi Gov. Co. regulations during Saudi ministry of environment, agriculture, and water
• Launch sales plan and execution in the MEA region ((Oman - Jordan - UAE - Lebanon - Iraq), North Africa (Egypt - Sudan - Tunisia - Algeria), Asia in India and Pakistan, and more countries beyond
• Raw materials and logistics organizing plan and procurements
• Develop the Co. identity (printouts - digital) of green Valley® matching the modern recommendations .
Customers :
• Local large agricultural companies Al Maraee, Nadec, Astra, El Wisam Star, Nafco, Fertilizers Technology and more
• Globally agricultural companies Yamamah, Green Land, green plant, Univert, Agrivert, Dabbana, Brevalia, Gulf Agro, etc.
• Galvanization, household disinfectants oil companies that consume HCl during their production processes
Brands and products: chemicals and fertilizers with a large-scale. i -Green Valley 52 K2SO4 ii - industrial 31% HCl
Industry : Several Fields to name but a few, General trading, maintenance & operation, laborers provider (male/female) from different countries (Philippine, Bangladesh, Indonesia, Egypt, etc.), logistics, tire’s punctures repair shops, large laundries for hotels’ beddings, .
Key Responsibilities as Executive Director:
• Manage all aspects of operations and general administration of the group with business interests in trading, general construction, maintenance and operation projects.
• Develop and supervise execution of business plans and budgets to deliver predefined goals and targets of various business units.
• Supervise all administrative activities including human resources, personnel management and office administration ensuring smooth business operations.
• Participate in the development and implementation of company processes, policies, procedures and guidelines and ensure consistent compliance across the organization.
• Monitor budgets including achievement of revenue targets, allocation and utilization of resources, cost control to achieve financial targets of the group.
• Manage relations with all government agencies and authorities ensuring compliance with all statutory and regulatory requirements.
• Supervise the team, conduct periodic performance appraisals and provide training and motivation for maintaining high levels of productivity and performance.
Customers :
• Remal As Sawahil constructing Co. and Al rajih modern Co. for laborers provider and others in deferent field .
Industry : trading of professional cosmetics materials -Spanish mesotherapy and Korean PRP agencies etc.- .
Key Responsibilities:
• Managed salesin CentralandNorthareasincludingRiyadh, Qassim, Hail, Jouf, Dammam, Khobar, Tabuk, HafrAlBatinandQurayyat.
• Led the sales team in formulating and executing effective sales strategies and plans to deliver all business objectives aligned to the
organization’soverallgoals.
• DeterminedsalespotentialbyanalyzingsalesstatisticsanddevelopedactionplansforcapturingmarketshareinSaudiArabiaaswell
asfor expansion in theGCCarea.
• Coordinated all aspects of customer relations ensuring delivery of consistent quality service and resolution of issues to achieve and
sustain customer satisfaction.
• Workedwiththemarketingteamingeneratingsalesleadsandfolloweduptoacquirenewaccountsandexpandpresenceinthemarket.
• Developed and implemented marketing strategies including promotional campaigns, discount schemes and product offers to
counter competition in themarket.
• Established strategic plans for expansion of the business including determination of resources like supervisors and medical
representatives, competence ofemployees andfinancialincentives tomotivate performance.
• Monitored key performance metrics of the sales team, identified variances and opportunities for improvement and executed
appropriate actionplans.
• Facilitated continual communications with customers enabling team members in sustaining proactive customer relationships to
deliver healthysales growth.
• Conducted monthly, quarterly and annual reviews of sales performance and produced business proposals and presentations.
• Managed the sales team, provided coaching, mentoring, performance feedback and built loyalty, self-esteem and team spirit to
boostperformance andproductivity.
Customers :
• Aesthetic centers (medical groups and hospitals) in central eastern, and northern provinces were regularly consume our brands
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▪ Opal group (Aqsa1-2, Pearl 1-2, DMC, etc.) Silleen group, Apanamy, Sedik, Consultant Clinics, Med art, Hoqail, Enayti, Es Safa, and
large KOLs considering regions .
Principals and Products:
• Simildiet Laboratories, Spain: Mesotherapy cocktails, lipolytic cocktails, plain meso and chemical peeling products.
• Glofinn, Korea and America : Platelet rich plasma (PRP) products and its inclusions.
• Drakar, instruments : American manufacturer of centrifuges
Highlights:
• Increased the territory sales revenue by 95% in the first 30 days and by 52% in the next 30 days.
• Penetrated large accounts overcoming market-leading competitors (Regen Lab.) and increased the number of active accounts by
an average of 48%.
• Grew sales per representative by 172% in Q1/Q2/Q3 of 2017 with respect to 2016 average.
• Updated the company’s sales plan, increased manpower and improved quality of team work.
• Launched new products of Simildiet and Glofinn in KSA and increased sales volumes, revenue and market share.
Managed business development and sales in the territory comprising of Greater Cairo and Upper Egypt assuring delivery of sales,
revenue, marketshareandgrowthobjectives.
• Led the sales team in developing and implementing sales strategies and plans to deliver results in a competitive market.
• Built and managed distribution channels with resourceful channel partners to achieve market penetration and growth targets.
• Coordinatedwithkeyaccountsandbuilthighlevelrelationshipsensuringconsistentdeliveryofsuperiorserviceandresolutionofissues
toachievecustomersatisfaction.
• Developedsalesforecastsandworkedwiththesupplychaininensuringoptimuminventoriesofvariousproductcategoriesinthemarket.
• Conducted regular market research and provided strategic inputs on market trends and competitive scenarios for management
decisionmaking.
• Managedallaspectsofproductioncoordinationensuringoptimizationofallfactoryactivitiestomeetsalesobjectivesandpriorities.
• Followed up with government authorities and agencies and obtained registration for various products as per statutory norms.
Brands and Products:
• Empaco, Egypt:EmpaPcreamantihemorrhoidalsymptoms, Phleoskincream, andEmpaFreeMouthwash
• Herbaland, Canada:HerbalandGummyCa, HerbalandGummyMultiVit, HerbalandGummyOmega3-nutritionalgummyfortifiedfood
supplements
Great Cairo & upper-Egypt, Egypt. •District sales manager 12 years
Industry : MedicalCo. manufacturing its ownpharmaceuticals
EGYPHARrankedin34th
IMSamong600pharmaceuticalcompaniesinEGYPT, mostofitsproductsrankedinthetop10initssegment
unlessthisproductwasthemarket-leadinggeneric(antibiotics, NSAIDs, antihypertensives, antidiabetics, food-supplement, etc.)
Key Responsibilities:
• Managed sales of a portfolio of products including antibiotics, CVS, NSAID and CNS drugs in the Upper Egypt region.
• Developedandimplementedsalesstrategiesandplanstoachievepredefinedsales, revenue, marketshareandgrowthobjectives.
• Builtandmanagedrelationshipswithkeyinfluencersinthemedicalprofessioncontributingtogenerationofsustainablerevenuestreams.
• Plannedandorganizedseminarsandothereventstocreateandreinforceawarenessofthecompanyanditsproductsamongkeystakeholders.
• Trackedmarketstoassesstrendsandcompetitionandprovidedreportswithstrategicinputsfortheseniormanagement’sdecisionmaking.
• Conductedregularevaluationsofsalesperformance, identifiedvariancesfromplansandexecutedactionplanstoimproveperformance.
• Supervised staff, set targets and provided training, coaching and motivation to deliver individual and team sales targets.
• JoinedasMedicalRepresentative(April2000)andearnedprogressivepromotions-SeniorMedicalRepresentative(March2003), Key-
accountSpecialist(March2005), FieldForceSupervisor(November2005)andDistrictManager(March2009)
Brands and Products:
• Egyphar portfolio includes, Zisrocin, Totavit, Ferrocal, Unocron MR, Modazar, … etc.
Highlights:
• Recognized as
Chemistry