nada mohamed, Digital Marketing Specialist “Social Media Specialist / Graphic Designer”

nada mohamed

Digital Marketing Specialist “Social Media Specialist / Graphic Designer”

Freelancer

Location
Egypt
Education
Higher diploma, Data Analysis
Experience
7 years, 9 Months

Share My Profile

Block User


Work Experience

Total years of experience :7 years, 9 Months

Digital Marketing Specialist “Social Media Specialist / Graphic Designer” at Freelancer
  • Egypt - Cairo
  • My current job since December 2018

Freelancer

Media Buyer Freelancer at Details
  • Egypt - Cairo
  • My current job since November 2023

Help identify target audiences and plan media campaigns.
Compare and negotiate rates, ad space, and airtime.
Optimize plans and budgets according to the best media mix
Prepare schedules and adjust when needed
Experiment with new platforms and channels
Ensure ads are creative and displayed appropriately
Monitor costs and return on investment (ROI)
Report to clients and build long-term relationships
Equip clients' brief with an interactive strategic digital marketing plan.
Responsible for design and execute integrated digital media campaigns.
Analyzing business performance with the help of digital tools and reports.
Developing performance campaigns on Facebook / Instagram and Google.
Ad-Words.
Generating Leads campaigns (s) through a different platform (s).
Setting digital campaigns on Snapchat and Twitter.
Monitoring digital campaigns on different platforms.
Generating Search engine marketing (SEM) campaigns.
Producing keyword analysis and research.
Providing competitive analysis and research.
Providing competitive analysis and media reporting.
Producing digital campaign execution and reporting.
Creating media plans and media strategy.

Media Buyer Freelancer at Mezatech / Fixtech
  • Egypt - Cairo
  • My current job since October 2022

Help identify target audiences and plan media campaigns.
Compare and negotiate rates, ad space, and airtime.
Optimize plans and budgets according to the best media mix
Prepare schedules and adjust when needed
Experiment with new platforms and channels
Ensure ads are creative and displayed appropriately
Monitor costs and return on investment (ROI)
Report to clients and build long-term relationships
Equip clients' brief with an interactive strategic digital marketing plan.
Responsible for design and execute integrated digital media campaigns.
Analyzing business performance with the help of digital tools and reports.
Developing performance campaigns on Facebook / Instagram and Google.
Ad-Words.
Generating Leads campaigns (s) through a different platform (s).
Setting digital campaigns on Snapchat and Twitter.
Monitoring digital campaigns on different platforms.
Generating Search engine marketing (SEM) campaigns.
Producing keyword analysis and research.
Providing competitive analysis and research.
Providing competitive analysis and media reporting.
Producing digital campaign execution and reporting.
Creating media plans and media strategy.

Digital Marketing Manager at Nawah Scientific
  • Egypt
  • My current job since June 2022

Develop, execute and measure successful digital marketing campaigns across multiple channels including email, social media, and search engine optimization.
Monitor and analyze website traffic flow and provide regular internal reports
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Manage and oversee social media content to ensure a consistent brand message.
Collaborate with other departments (such as product design, customer service) to ensure brand consistency.
Monitor and analyze competitors' digital marketing efforts
•Stay up-to-date with the latest technology and best practices.
Develop and manage digital marketing budgets.
Identify trends and insights, and optimize spend and performance based on the insights.
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

Media Buyer Freelancer at Asmyn
  • Egypt - Cairo
  • My current job since March 2023

Help identify target audiences and plan media campaigns.
Compare and negotiate rates, ad space, and airtime.
Optimize plans and budgets according to the best media mix
Prepare schedules and adjust when needed
Experiment with new platforms and channels
Ensure ads are creative and displayed appropriately
Monitor costs and return on investment (ROI)
Report to clients and build long-term relationships
Equip clients' brief with an interactive strategic digital marketing plan.
Responsible for design and execute integrated digital media campaigns.
Analyzing business performance with the help of digital tools and reports.
Developing performance campaigns on Facebook / Instagram and Google.
Ad-Words.
Generating Leads campaigns (s) through a different platform (s).
Setting digital campaigns on Snapchat and Twitter.
Monitoring digital campaigns on different platforms.
Generating Search engine marketing (SEM) campaigns.
Producing keyword analysis and research.
Providing competitive analysis and research.
Providing competitive analysis and media reporting.
Producing digital campaign execution and reporting.
Creating media plans and media strategy.

Media Buyer Freelancer at Nathalista Shopping from USA
  • Egypt - Cairo
  • My current job since January 2023

Help identify target audiences and plan media campaigns.
Compare and negotiate rates, ad space, and airtime.
Optimize plans and budgets according to the best media mix
Prepare schedules and adjust when needed
Experiment with new platforms and channels
Ensure ads are creative and displayed appropriately
Monitor costs and return on investment (ROI)
Report to clients and build long-term relationships
Equip clients' brief with an interactive strategic digital marketing plan.
Responsible for design and execute integrated digital media campaigns.
Analyzing business performance with the help of digital tools and reports.
Developing performance campaigns on Facebook / Instagram and Google.
Ad-Words.
Generating Leads campaigns (s) through a different platform (s).
Setting digital campaigns on Snapchat and Twitter.
Monitoring digital campaigns on different platforms.
Generating Search engine marketing (SEM) campaigns.
Producing keyword analysis and research.
Providing competitive analysis and research.
Providing competitive analysis and media reporting.
Producing digital campaign execution and reporting.
Creating media plans and media strategy.

Digital Marketing Manager at Amira El Dahshory Designs
  • Egypt - Cairo
  • June 2021 to June 2022
Digital Marketing Manager at COY DESIGNS
  • Egypt - Cairo
  • June 2021 to June 2022
Digital Marketing Manager at SK SHOP
  • Egypt - Cairo
  • June 2021 to June 2022
Digital Marketing Manager at Trust Group Stores
  • Egypt - Cairo
  • June 2021 to June 2022
Senior social media & Media Buyer Specialist at BE group
  • Egypt - Cairo
  • February 2022 to June 2022

Develop and execute integrated media plans to drive results for clients.
 Monitor and analyze campaigns to ensure performance goals are met and exceeded.
 Manage media buying budgets, including tracking and optimizing spend.
 Negotiate with media vendors to secure the best possible rates for campaigns.
 Stay up-to-date on the latest trends in digital media and social media.
 Monitor industry news and trends to determine new opportunities.
 Identify, recommend, and implement new media buying strategies.
 Develop and maintain relationships with media vendors and partners.
 Track and analyze key performance indicators (KPIs) to measure and report performance.
 Suggest and implement improvements to existing processes.

Digital Marketing Specialist “Social Media & SEO Specialist” at EMMA
  • Egypt - Cairo
  • December 2020 to February 2022

 Develop and execute social media and SEO strategies.
 Monitor and analyze social media and SEO performance
 Create and manage campaigns and content for digital platforms.
 Research and identify new digital marketing trends and opportunities.
 Develop and maintain relationships with influencers and other key stakeholders.
 Manage and analyze data to measure the success of campaigns.
 Develop and execute A/B testing plans • Track and report on key performance metrics.
 Stay up-to-date on current digital marketing trends and best practices.
 Develop and maintain processes to ensure consistency in digital marketing efforts.

Digital Marketing Specialist “Social Media & SEO Specialist / Graphic Designer” at SEO ERA
  • Egypt - Cairo
  • October 2019 to November 2020

 Develop and execute effective digital marketing strategies for all social media platforms, including Facebook, Twitter, Instagram, YouTube, and LinkedIn.
 Design and implement creative campaigns to promote products and services.
 Monitor analytics and identify trends to optimize campaigns and maximize reach.
 Monitor SEO performance and develop strategies to improve rankings.
 Create content for website, blogs, newsletters, and other web-based platforms.
 Design and produce graphics, including logos, banners, and social media images.
 Analyze performance of campaigns, providing detailed reports and recommendations.
 Stay up-to-date on the latest trends and technologies in digital marketing

Quality Assurance Consultant at Reach Management Egypt - Cairo Egypt
  • Egypt - Cairo
  • September 2018 to October 2019

 Analyze and evaluate the quality of products and services of an organization.
 Develop and implement quality assurance procedures and standards.
 Monitor production processes to ensure quality standards are met.
 Inspect and test finished products or services to ensure they meet customer requirements.
 Investigate customer complaints and non-conformities and recommend corrective action.
 Prepare reports on quality assurance activities and results.
 Provide quality-related training to staff.
 Monitor and review the performance of quality control systems.
 Liaise with internal and external customers to ensure quality requirements are met.
 Keep up to date with industry best practices and new technologies.

Virologist at Mokattam Hospital - Cairo Egypt
  • Egypt - Cairo
  • September 2017 to September 2018

 Isolate and make cultures of significant viruses in a standard inhibitory medium, controlling certain factors, like, aeration, moisture, temperature, and nutrition.
 Identify different viruses via microscopic examination of the morphological, physical and cultural traits. also observing the action of a particular virus up on living tissues of plants and animals.
 Chemical analyses of various substances, like acids, enzymes, and alcohol released by viruses on organic matter.

Biotechnology R&D Specialist at Misr Technology for biological industries (MTBI)
  • Egypt - Cairo
  • May 2017 to September 2017

 Responsible for preparing five medical laboratories from scratch and according to Quality standards.

Virologist at Maadi military hospital
  • Egypt - Cairo
  • September 2016 to May 2017

Education

Higher diploma, Data Analysis
  • at Certified Data Analysis from Udacity
  • December 2022
Master's degree, Quality Control
  • at The Arab Academy for Science, Technology & Maritime Transport (AASTMT)
  • March 2020

Master Degree at Total Quality Management at Arab Academy for Science Technology & Maritime Transport (AASTMT) (Mar.2018 – Mar.2020)

Higher diploma, Digital Media
  • at Certified Digital Marketing Nanodegree Program from Udacity
  • March 2020
Higher diploma, Graphic Design
  • at Certified Graphic Designer Track “Adobe Photoshop CC, Adobe Illustrator and Adobe InDesign CC from C
  • July 2019
Higher diploma, Quality Control
  • at Certified Lean Six Sigma Green Belt (LSSGB) with 473/500 (95%) (Dec.2018)
  • December 2018
Bachelor's degree, Biochemistry And Biotechnology
  • at Cairo University
  • May 2016

Bachelor degree of biotechnology and biomolecular chemistry

Specialties & Skills

Media Buying
Google Analytics
Adsense
Digital Marketing
Marketing
CUSTOMER SERVICE
SEARCH ENGINE OPTIMIZATION
CUSTOMER EXPERIENCE
DIGITAL MARKETING
PRODUCT DESIGN
Media buyer
Search engine marketing
Social Media
Content Creation

Languages

English
Expert
Arabic
Expert
German
Expert