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Nadeen Alsenan, Assistant Marketing Manager

Nadeen Alsenan

Assistant Marketing Manager·IHG - Crowne Plaza Riyadh RDC Hotel & Convention Center

Saudi Arabia

Bachelor's degree, Arts

Work experience

Total years of experience: 7 years, 5 months

Assistant Marketing Manager

December 2022 - Present

IHG - Crowne Plaza Riyadh RDC Hotel & Convention Center

Riyadh, Saudi Arabia

December 2022 - Present

Manage the marketing budget and optimize resource allocation.
Ensure consistent brand messaging across all channels for the hotel and its five restaurants and lounges.
Develop brand positioning strategies to enhance the restaurants market presence.
Maintain and optimize digital platforms in line with marketing objectives.
Build relationships with media outlets to boost visibility through PR content.
Executed targeted advertising campaigns across digital and print platforms.
Established partnerships with local and international businesses for promotional offers.

Company industry:
Hospitality & Accomodation

Senior Marketing Executive

January 2021 - December 2022

Crowne Plaza Riyadh RDC Hotel & Convention Center

Riyadh, Saudi Arabia

January 2021 - December 2022

Led media advertising and collaborated with marketing agencies, vendors, and suppliers.
Developed and executed marketing strategies, plans, and budgets, managing financial performance.
Managed photoshoots, web content, and provided graphic design support.
Partnered with the corporate marketing team, offering market insights and assessing campaigns.
Collaborated with the sales team on promotional packages to increase bookings.

Company industry:
Hospitality & Accomodation

Graphic Designer

November 2020 - October 2021

Arabian Shield Insurance Co.

Riyadh, Saudi Arabia

November 2020 - October 2021

Designed social media posts, infographics, GIFs, posters, flyers, and digital/print designs.
Developed internal designs like newsletters, PowerPoint presentations, and occasional day materials.
Led the rebranding of digital and print materials enhancing the companys visual identity and brand consistency.

Company industry:
Insurance & TPA

Conway Eco +

August 2018 - August 2018

UCA,

Conway, United States

August 2018 - August 2018

Art Fest
Guided children in watercolor painting techniques, fostering creativity and artistic expression.
Coordinated crafting activities to enhance hands-on artistic experiences for kids.
Led the organization of the Kids Area at a festival, collaborating with UCA professors and artists to create
an engaging environment.

Company industry:
Insurance & TPA

Event Coordinator

July 2018 - July 2018

V Fashion Show,

Manama, Bahrain

July 2018 - July 2018

Coordinated event logistics, including designer schedules and guest management.
Welcomed VIP guests and ensured they were seated promptly.
Handled ticket sales for walk-in attendees, contributing to event revenue.
Demonstrated strong organizational and time management skills throughout the event.

Company industry:
Fashion Design

Vice President

August 2014 - August 2015

Saudi Club

Conway, United States

August 2014 - August 2015

Company industry:
Other Business Support Services
Job role:
Management

Vice President

January 2014 - January 2015

Saudi Club in UCA

Conway, United States

January 2014 - January 2015

Coordinated Saudi Arabian events and festivals, ensuring smooth execution.
Led the womens community in a club, addressing the needs of female members.
Focused on improving the well-being of international students at UCA.

Company industry:
Arts & Crafts Supplies

Education

University Of Central Arkansas

December 2019

December 2019

Bachelor's degree, Arts

United States

courses: IFCE Certi�icate - The Financial Academy, Riyadh

University of Central Arkansas

December 2019

December 2019

Bachelor's degree, Art

United States

Skills

CONCEPT ARTS
Expert
CONCEPT ARTS
Expert
MARKETING BUDGETS
Intermediate
MARKETING BUDGETS
Intermediate
CONTENT CREATION
Intermediate
CONTENT CREATION
Intermediate
BRANDING
Intermediate
BRANDING
Intermediate
ADVERTISING CAMPAIGNS
Intermediate
ADVERTISING CAMPAIGNS
Intermediate
MARKETING STRATEGIES
Intermediate
MARKETING STRATEGIES
Intermediate
FINANCIAL PLANNING
Intermediate
FINANCIAL PLANNING
Intermediate
COMPLEX PROBLEM SOLVING
Expert
COMPLEX PROBLEM SOLVING
Expert
ART
Expert
ART
Expert
ADOBE PHOTOSHOP
Beginner
ADOBE PHOTOSHOP
Beginner
CONTENT MANAGEMENT
Expert
CONTENT MANAGEMENT
Expert
FINANCIAL
Beginner
FINANCIAL
Beginner
ILLUSTRATOR
Expert
ILLUSTRATOR
Expert
INDESIGN
Intermediate
INDESIGN
Intermediate
MICROSOFT OFFICE
Expert
MICROSOFT OFFICE
Expert
communication
Expert
communication
Expert
marketing
Expert
marketing
Expert
website content
Expert
website content
Expert
marketing budget
Expert
marketing budget
Expert

Languages

Arabic

Expert

English

Expert