Head of Public Relations and Media
Saut: The Voice of Down Syndrome Society
مجموع سنوات الخبرة :6 years, 6 أشهر
• Create official press kit and build media contact database, thereby raising the society’s visibility within the community.
• Develop, plan, and implement lectures and other fundraising events.
• Generate news releases and communicate to media.
• Prepare and provide talking points to appropriate staff and volunteers for interviews across all media formats.
• Manage and mentor volunteers and update their training materials.
• Work with departments to identify ways to use messaging to increase and retain membership.
• Support other departments through research and analysis.
• Assist in the production of the newsletter.
• Manage Social Media pages by consistently updating Instagram and Facebook and creating a community engagement.
• Build and maintain relationships with local media by pitching stories to enhance the awareness around Down Syndrome.
• Promote events and initiatives through press releases and media alerts.
• Determine strategic plans to promote events and initiatives
• Develop and review content for print, electronic and social media to communicate information to members, volunteers, and parents
• Planning, developing and implementing PR strategies.
• Writing and producing presentations, offers and proposals.
• Dealing with inquiries from the public, the press, and related organizations.
• Organizing promotional events such as press conferences, exhibitions, visits…
• Manage interviews for media within a conference or event.
• Researching and distributing press releases to targeted media
• Follow up on media monitoring.
• Liaising with clients, designers and journalistic staff.
Plan and direct public relations programs designed to create and maintain a favorable public image for the client.
Create company literature and other forms of communication.
Create marketing and promotional materials, both print and electronic.
Translate to and from Arabic, English and French.
Work with suppliers and event planners.
Copyedit, copy write, proofread, and revise communications.
Design and launch email invitation campaigns.
Determine event budget and manage expenses to that budget.
Promote products and services through public relations initiatives.
Develop PR and communication campaigns.
Create and deliver press releases and media relations content.
Research media coverage and industry trends.
Develop fresh story ideas.
Conduct extensive media outreach.
Prepare briefing materials.
Coordinate scheduling and logistics.
Manage information.
Prepare agendas and conduct research.
Promote awareness of brand image internally and externally.
Develop marketing materials for promotional events and conferences.
Gather materials and assemble information packages (e.g. brochures, promotional materials..)
Respond to daily general media inquiries.
Prepare and edit letters, invitations, reports, press releases, announcements..
Handle updates and creation of several websites and social media.
Organize events or seminars and ensure all inquiries are developed.
Coordination with advertising agencies.
Correct use of signage.
Coordination with all group entities and centralization of output to promote the same image.
Management and coordination within the group for all common projects.
…
• May 2011 - June 2011
- Trainee: Human Resources department
Arab Finance House (Beirut, Lebanon)
• August 2010 - October 2010
- Administrative and purchasing assistant,
- Preparing workshops and conferences.
Advanced Construction Technology Services (Beirut, Lebanon)
Relevant Workshops:
• November 2010 International federation of liberal youth (Lebanon)
Participant and organizer in the General Assembly
• April 2010 Friedrich Naumann Foundation for liberty (Tunisia) Liberalism improvement strategies in the Arab world
• Dec. 2009 Friedrich Naumann Foundation for liberty (Lebanon) Political Marketing workshop
• 2010 - 2012 Master' s degree in Information and Communication (with distinction) Université Saint Joseph, USJ (Beirut, Lebanon)
• 2007 - 2010 Bachelor's degree in Political and Administrative Science Université Saint Joseph, USJ (Beirut, Lebanon)
• 2009 High Intermediate English Proficiency Certificate George Town University
• 2004 - 2007 Lebanese Baccalaureate Economics and Sociology stream Ecole Secondaire des Filles de la Charité (Lebanon)