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Naeem Iqbal Khokhar, Managing Director

Naeem Iqbal Khokhar

Managing Director·IFFCO

Pakistan

Master's degree, MBA, Finance

Work experience

Total years of experience: 41 years, 10 months

Managing Director

April 2014 - Present

IFFCO

Sharjah, United Arab Emirates

April 2014 - Present

Looking After Egypt and Turkey as well as Global Strategy for the Edible Oils and Fats business

Lead the development of 2014-17 global strategy involving 45 CEOs and senior managers.
Involved in developing of the strategy
Company industry:
FMCG
Job role:
Management

Brand Advocate

April 2015 - April 2016

Asian foods

Lahore, Pakistan

April 2015 - April 2016

Helped them to devise a three year strategic business plan and a detailed road map to expand and grow. Provided coaching and training to the key staff. Helped in developing their communication strategy and consumer connect Streamlined their innovation program. Started a major cost effectiveness program
Company industry:
FMCG
Job role:
Management

Managing Director

January 2012 - May 2014

IFFCO Pakistan

Karachi, Pakistan

January 2012 - May 2014

Looking After Egypt and Turkey as well as Global Strategy for the Edible Oils and Fats business

Lead the development of 2014-17 global strategy involving 45 CEOs and senior managers.
Involved in developing of the strategy
Company industry:
FMCG
Job role:
Management

Managing Director Consumer Group

July 2008 - December 2011

IFFCO

Sharjah, United Arab Emirates

July 2008 - December 2011

Responsible for biscuits and snacks business comprising of Tiffany business in UAE, Nabil business in Oman and La Appetissant business in Tunis.
Also Responsible for IFFCO distribution companies in KSA, Kuwait and Oman.
For one year also looked after Culinary and Beverages business
Company industry:
FMCG
Job role:
Management

Managing Director

February 2007 - June 2008

FELDA IFFCO and IFFCO Malaysia

Malaysia

February 2007 - June 2008

Responsible for setting up first IFFCO joint venture with FELDA .
Established a new organization and Restructured and expanded the factory in Portland to achieve export of high value packed products
Also looked after IFFCO Malysia, a oleo chemical company producing industrial prod it's as well as commuter soaps.
Company industry:
FMCG
Job role:
Management

Managing Director

May 2002 - January 2007

IFFCO Egypt

Cairo, Egypt

May 2002 - January 2007

Responsible for the P&L and entire operations.
Turned around the business and achieved B2B business and a strong position in Consumer segment.
Established a strong export setup and successfully captured Levant and African markets
Managed major expansion of the factory to more than double the capacity.
Company industry:
FMCG
Job role:
Management

Managing Director - Beverages

September 1999 - March 2002

Unilever Pakistan

Karachi, Pakistan

September 1999 - March 2002

Responsible for the complete P&L of beverages business including operations and supply chain
Managed successful integration of Separate Lipton and Brooke Bond business into one strong and more efficient and profitable business.
Also headed the entire company Marketing Services.
Launched consumer connect program for the company.
Company industry:
FMCG
Job role:
Management

Head - Agri Business and Exports

August 1994 - August 1996

Unilever Pakistan

Karachi, Pakistan

August 1994 - August 1996

Company industry:
FMCG
Job role:
Management

Controller Foods

August 1991 - July 1994

Unilever Sri Lanka

Colombo 15, Sri Lanka

August 1991 - July 1994

Looked after the entire food range which included beverages, Edible Oils and fats as well as culinary products. Developed a dedicated sales force for accelerated growth and successfully merged Lipton and Brooke Bond business into one food organisation.
Company industry:
FMCG
Job role:
Marketing and PR

Various positions in marketing and sales

June 1981 - June 1991

Unilever Pakistan

Karachi, Pakistan

June 1981 - June 1991

Joined the company as management trainee in marketing department. After One year training worked as Brand manager, Regional sales Manager, General Sales Manager and Marketing Manager, handling various food prodcuts.
Company industry:
FMCG
Job role:
Marketing and PR

Education

University of the Punjab, Lahore

May 1979

May 1979

Master's degree, MBA, Finance

Pakistan

GPA (percentage): 96%

GPA (percentage): 96%

Gold Medalist for achieving the highest grade, an A+ in my batch.

Skills

Key Account Development
Expert
Key Account Development
Expert
Customer Insight
Expert
Customer Insight
Expert
Trade Marketing
Expert
Trade Marketing
Expert
Distributed Team Management
Expert
Distributed Team Management
Expert
FMCG
Expert
FMCG
Expert
FMCG
Expert
FMCG
Expert
Distributed Team Management
Expert
Distributed Team Management
Expert
Trade Marketing
Expert
Trade Marketing
Expert
Customer Insight
Expert
Customer Insight
Expert
Key Account Development
Expert
Key Account Development
Expert

Languages

Urdu
Expert
English
Expert
Arabic
Intermediate