Marketing Manager
NAFFCO Qatar, Fire
Total des années d'expérience :21 years, 5 Mois
Responsibilities include:
• Design, implementation, and facilitation of the annual marketing plan. Support the development and implementation of section business/marketing plan
• Planning and administering the Marketing Operations budget; supporting development of regional marketing budgets.
• Organizing and implementing client relationship activities including:
o Client satisfaction surveys
o Client development activities
o Client skills training
o Special events
o efforts through Business Development Coordinator
• Oversee business development activities including:
o Efforts through Business Development Coordinator.
o Assisting in strategic planning for client presentations.
o Offer coaching for prospective client meetings, presentations, etc.
o Work with regional offices on designing and implementing, prospecting and client contact systems.
• Oversee corporate communications activities through Communications Coordinator including:
o External communications and systems
o Internal communications and systems
o Public relations efforts
o External vendors and consultants.
• Develop and administer marketing database which includes client and prospect information, mailing list applications, access to financial reports, etc.
• Assist with and support company’s involvement in various legal networks including coordinating business development and marketing activities via these relationships.
• Design and plan quarterly marketing training seminars.
• Supervise Marketing Assistant, Client Services Administrator, Communications Manager, Practice Development Manager and Regional Marketing Manager(s).
• Make staffing and hiring decisions within marketing department.
Led a team of eighty staff. Responsible for managing, controlling and implementing the sales and marketing budget with a supporting role in project management. Other activities included:
Directing market surveys and reports.
Identifying and pursuing new business segments.
Managing and executing DirecTV’s communication and selling strategy.
Implementing corporate pricing and packaging strategies.
Planning and managing marketing strategies for product/service pre-launch, launch and post-launch phases.
Analyzed current credit and financial data of loan applicants to evaluate the lending risk and prepared reports respectively.
Assessed and recommend approval of real estate or commercial loans.
Responded to communications and sales orders for over two hundred stores and hundreds of vendors.
Handled all office matters including accounts receivable and payable using Peachtree program and Quick books.
Managed the Sales export and import of goods internationally with a total of nine hundred customer accounts.
Developed, budgeted, and implemented marketing programs.
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