channel sales manager
PepsiCo Kuwait (United distinctive company)
Total des années d'expérience :20 years, 7 Mois
Analyze the market developments, competitive move to adjust brand strategy .
•Create strategies and initiatives to grow the sales up .
•Developing and excuting sales plans.
•Reponsibility for customer acquisition and target achieving .
•Negotiating all terms of agreements (BDA, Action plans, Activities, Events, Launching, Branding, Sampling, Cross merchandising……)
•Ensuring perfect store conditions at all times through following up with the field team and recomandation to management .
•Discussing all business terms with the customer, and highlighting the weak capabilites that must focus on . Showing on other side the growth of the other categories by highlighting the resources leading to such over achieve .
•Attending team meeting and share the best practice with colleagues .
•Working with all the KA customers, full knowledge on there procedures, principles, and key persons, dealing delivering products ……
Full responsibility of brand evaluation promotion targeting and achievement.
•Monitoring competitors behaviour and strategies .
•Planing for intoducing exclusive and special promotions .
•Visibility study, infra stuctures and strategic points in markets .
•Establishing new market strategies for newly introduced product.
•Arranging and implementing workshop.
•Market study, product pentration, customer needs, and shopper survey to be delegated by consumer demand .
Following up coops(Main markets and warehouse ).
•Full responsility in planning newly mershindising maps to work on it .
•Stock management (openning and closing stock).
•Building block plan, for each coop per sku's.
•Extra visibility plan all over the outlets (per month).
•Working in many different P.O.S .
•Implementaion of central and local activity .
•Lunching a lot of NPI's .
•Transfer the costumer points of view towards our products to the company.
•Target acheivement plan and discussing the marketing support.
•Giving the clients full and true data about the company features, sales achievement and the percentage of growth.
Following up key accounts marketing, advertising and supplying.
•Negotiation, dealing, and renting (chiller-Gandulas-Endcaps-Stands- pallets).
•Implementing &reflecting companies image.
•Tasting & sampling coordinator in different work shops .
•Forecasting & setting targets by customer in KA channel.
in a multi national system .
•Working in huge advertising and marketing campaigns
•Working in P.O.S Materials.
•Monitoring competitors behaviour and strategies.(Coca-cola).
•Establishing new market strategies for newly introduced products.
•Arranging and implementing workshops.
Full responsibility of brand evaluation promotion targeting and achievement.
•Monitoring competitors behaviour and strategies .
•Planing for intoducing exclusive and special promotions .
•Visibility study, infra stuctures and Access points .
•Establishing new market strategies for newly introduced product.
•Arranging and implementing workshop.
•Sales representative of ABC company in jordon and following up all our agents there.
•Good information about jordon commercial laws and marketing interfacing.
•Full responsility and managing key accounts
Full knowldege of petroleum (crude oil ) searching, pipping, drilling, testing, and analysis .
• Full knowledge on generalized overall refinery, from crude oil, to salable products.
•Work with (ASTM) American standareds of testing material .
•Working and installing different and various analatical machines (spectometer, jet fuel analysis, gas chromotography, X-ray machine for tasting sulfur, flame photometry, octane test machine ….etc).
•Full knowledge in petroleum composition (paraffins-cycloalkanes-aromatics-natural gases -asphalts- miscellaneous substances.).
•Research on the physical properties of crude oil (colour, odour, specific gravity, flash & burning points, viscosity, pour & cold).
•Working with different separation operations(distillation, filteration, crystallization,
• Wide knowldege in conversion processes (Thermal&Catalytical cracking, oxidation, polymerization) .
EDUCATION:________________________________________________________ •