Nauman Tahir

• Sales Management: Ensured capability development of fields sales team consisting of 5 Area managers, to deliver aspired targets for various KPIs. Managing a region with Retail Stations spread around 20+ cities.
• Achieved Network Optimization: Ensuring profitability of all 75 retail stations in the Region.
• B2B Clients Management: Ensuring customer satisfaction and smooth business; maximizing sales from the clients through cross selling and ensuring all KPI sales are enhanced through relationship building and cross selling.
• Mentoring and People Development: Continued coaching of sales team to upsell and cross-sell through benefit selling, maintain a targeted ticket price, and achieve topline.
• Marketing and Sales Management: Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve revenue and profitability goals.
• Achieved 40% growth in profit over base months in 2024.
• Enhanced customer satisfaction: The Customer Satisfaction Index increased from 89% to 94% in 3 months; customer centric approach was introduced with a focus on customer service and satisfaction.
• Strategy building and competition analysis: Responsible for the entire strategy of the region and staying on top of the competition activities.
• Operations Management: Ensuring smooth operations throughout 75 retail stations under my domain. Full ownership of these retail stations and responsible for all kinds of operational efficiencies and inefficiencies.
• Network Development: Responsible for identifying new business opportunities, initiating the process, negotiating rental and terms and ensuring the new opportunities are turned into future retail outlets, ensuring smooth business and profitability.
• Strategy Planning and execution: Successfully managing key strategic projects to improve processes and add additional revenue streams across the kingdom.

• Supervision of and complete ownership and responsibility of 15 company owned, company operated quick oil change outlets in the area. Monitoring the sales, profitability and customer services.
• Rigorous visits to the assigned area for ensuring compliance of standard operating procedures and smooth flow of stations.
• Inventory & supply chain management in the territory. Ensuring ample stock on the sites and inventory audits to comply.
• Exploring potential trade areas in the region and recommending new sites. Coordination with networking team for rapid development of the network.
• Customer complaints handling. As a liaison in the area, I make a complete analysis of customer services and take remedial action against each query.
• Promotional activities on retail outlets; from ideas to planning and to execution, responsible for the entire cycle.
• Ensuring housekeeping standards, health & safety measures and delivering the best business practices of the industry in the assigned territory.
• Managing staff of 50+. Responsible for their salary disbursement, performance evaluation, transfers, placement, leave records and training.
• In addition to oil change for vehicles, we provide power steering, engine flushing, transmission, Air filter, Cabin air filter, drain plugs, wipers, batteries, tires and all these items are target based divided among every station.
• An active liaison manager for Petromin Nissan strategic partnership from the region. Actively participated in the meetings, training & promotional activities towards the biggest milestone achieved in the history of Petromin Corporation.
• Received mechanical and technical training on various capacities to equip with the automobile industry
• Overall development of the assigned territory; recommendation for re-injection of successful sites and revival of slow business outlets.

• Effectively managing various aspects of the business including meeting the volumetric targets as set down by the company while maintaining good relationships with the distributors/customers (both B2B & B2C) and ensuring targets are met by selling the products through the retailer & distribution channel.
• Developing a strong customer base including channel management necessary to meet all sales forecasts and budgets. Also making sure the distributors and the company get high ROI.
• Working as point of contact for customers and ensuring smooth business transactions at all levels.
• Arranging corner meetings in my area with the help of the distributors which results in higher consumer awareness and brand recognition.
• Ensuring effective management of credit-cash ratio at all distributions.
• Closely coordinating with marketing team to implement and roll out marketing campaigns and sales scheme

• Responsible for everyday brand and marketing related activities.
• Directly handling various marketing and awareness campaigns.
• Managing the entire marketing budget.
• Directly involved in the re-branding of all Caltex sites to TOTAL Parco colors throughout Pakistan
• Responsible for uniform inventory and dispatching around our retail network in Pakistan. From planning and ordering the uniform to managing the inventory and then dispatching to sites as per their requirement.

• Handling everyday supply chain activities.
• Taking orders from different filling stations and consumers, planning the supply through 5 depots around Pakistan and executing supply in timely manner.

• Conducted the entire study from scratch.
• Made all instruments, decided target markets, segmented the markets, conducted primary and secondary research, compiled and analyzed the entire data and presented the report.