Navin Rawat

> Implemented comprehensive Facebook lead generation campaigns resulting in 35%
increase in qualified leads through strategic audience targeting and creative optimization
> Executed Google lead generation strategies utilizing Google Ads and My Business,
achieving 28% reduction in cost per acquisition through targeted campaigns and conversion
tracking

> Created engaging visual content using Canva, incorporating storytelling techniques that
increased social media engagement by 42% across platforms
> Developed and implemented data-driven marketing strategies aligned with business
objectives, applying analytical skills from financial background to optimize campaign
performance

> Reduced ad spend by 22% while maintaining lead volume through strategic budget
allocation and performance analysis across platforms
> Utilized generative Al tools to enhance content creation efficiency by 30% and improve
marketing campaign effectiveness

> Provided strategic investment advice to private, collective, and corporate HNI clients,
analyzing market trends and data to identify optimal investment opportunities
> Increased existing investment book value by 18% through data-driven recommendations
and personalized client strategies
> Built and maintained relationships with 75+ high-value clients, developing strong
communication and trust-building skills transferable to marketing client relationships
> Monitored markets and adjusted client plans based on analytical assessment of market
conditions, developing adaptability and strategic thinking skills valuable in digital marketing
> Applied data analysis techniques to evaluate investment performance, creating detailed
reports that improved client decision-making and retention

> Communicated complex loan specifications and requirements to clients, developing clear
communication skills essential for marketing messaging
> Worked collaboratively as both individual contributor and team member to achieve
organizational objectives, demonstrating adaptability and teamwork
> Developed business relationships with multiple banks, showcasing networking abilities
applicable to marketing partnerships
> Analyzed applicants financial status and credit evaluations to determine loan approval,
utilizing analytical skills now applied to marketing data analysis

> Developed a client base and offered data-backed recommendations on stocks, growing
portfolio by 15% through strategic client acquisition
> Monitored international and national markets to forecast stock movements, developing
market analysis skills now used for audience trend analysis
> Communicated complex financial information in accessible ways to clients, developing
content simplification skills valuable in marketing
> Executed trades for clients over the phone, demonstrating quick decision-making and client
service excellence

> Provided mutual funds and equity advice to IIFL clients, developing consultative selling skills
now applied to marketing strategy
> Presented daily to sales and trading managers, developing presentation skills valuable for
marketing pitches and client communications
> Participated in idea generation and decision-making for clients, showcasing creative
problem-solving abilities now used in campaign development
> Managed client relationships through regular communication and personalized service,
building retention skills applicable to marketing

> Coordinating with the sales team in terms of sales/collection of KYC documents for
individual personal loan.
> Close tracking and coordination with the branch leadership and on field team to ensure.
timelv collection against the target.