مجموع سنوات الخبرة: 15 سنوات, 11 أشهر
فبراير 2022
إلى حتى الآن
Co-Founder & CMO
في GetUndrdog.com
البلد :
فرنسا - Paris
At Undrdog we manufacture and distribute innovative car, boat and furniture detailing products.
ديسمبر 2020
إلى فبراير 2022
Senior Product Manager - DTC & CDP/CRM
في BRANDED
البلد :
فرنسا - Paris
- Leading the Product & Tech strategy for DTC websites
- Shaping the CDP / CRM product roadmap
- Leading a team of 6 people
- Shaping the CDP / CRM product roadmap
- Leading a team of 6 people
مايو 2020
إلى ديسمبر 2020
Head of CRM
في Split Dragon
البلد :
فرنسا - Paris
- Devised and implemented the CRM strategy for the SaaS tool
- Led the team of 5+ people
- Led the team of 5+ people
سبتمبر 2018
إلى أكتوبر 2019
Lead Product Manager
في Bayt.com
البلد :
الأردن - عمان
• Setting the direction of core Bayt.com products
• Leading a team of product managers
• Championing the main engagement KPIs
• Leading a team of product managers
• Championing the main engagement KPIs
يونيو 2017
إلى سبتمبر 2018
Senior Product Manager
في Bayt.com
البلد :
الأردن - عمان
• Managing two additional commercial products for candidate testing
• Shortening the long B2B cycle sales with product features and improvements
• Shortening the long B2B cycle sales with product features and improvements
فبراير 2016
إلى يونيو 2017
Email Product Manager
في Bayt.com
البلد :
الأردن - عمان
• Setting the course of email as an internal product
• Implementing the 9 Steps of Email method into the entire job seeker cycle
• Managing recommendation engines for matching jobs to candidates
• Implementing the 9 Steps of Email method into the entire job seeker cycle
• Managing recommendation engines for matching jobs to candidates
يونيو 2015
إلى فبراير 2016
Digital Marketing Director
في ChristianFilipina.com
البلد :
الولايات المتحدة - هاواي
Managing and optimizing entire customer life cycle on the web with goals to increase engagement and retention.
Planning and implementing complex behavioral marketing campaigns that stretch over multiple channels (web, email and phone) aiming to monetize different company assets such are website memberships, information products, workshops etc.
Using different direct response approaches such are Product Launch, Evergreen Product Launch, Evergreen Webinar and Upsell / Down sell techniques.
Planning and implementing complex behavioral marketing campaigns that stretch over multiple channels (web, email and phone) aiming to monetize different company assets such are website memberships, information products, workshops etc.
Using different direct response approaches such are Product Launch, Evergreen Product Launch, Evergreen Webinar and Upsell / Down sell techniques.
أكتوبر 2013
إلى يناير 2016
CEO
في Emailion LTD
البلد :
المملكة المتحدة - لندن
Email is the most intimate “place” on the Internet and email marketing is the most effective online communication channel there is. It has many advantages: it’s personal, fast, cost effective, interactive and environment-friendly. Not only that it brings in amazing results in retention, engagement and sales but some real time in-depth stats to build new or tweak existing messages as well.
مارس 2012
إلى مايو 2015
Email Marketing Manager
في First Beat Media
البلد :
الولايات المتحدة - فلوريدا
At First Beat Media, specializes in building online niche dating communities. Email is in the core of all communication whether it’s retention, promotion, up-sell or win-back campaigns.
• co Heading Email Marketing Team covering 4 different projects and 20+ localized versions
• crafting and executing Email Strategy for 3 projects and its localized versions
• educating mid and junior level email specialists
• owning complete email marketing processes on 3 different projects
• defining, crafting and implementation of all email instances of:
o transactional
o promotional
o triggered
o autoresponding and
o recurring types
• reporting on a weekly basis about all email activity and major impacts
setting up feedback loops, reading SMTP reports and managing good sender reputation over Return Path
• co Heading Email Marketing Team covering 4 different projects and 20+ localized versions
• crafting and executing Email Strategy for 3 projects and its localized versions
• educating mid and junior level email specialists
• owning complete email marketing processes on 3 different projects
• defining, crafting and implementation of all email instances of:
o transactional
o promotional
o triggered
o autoresponding and
o recurring types
• reporting on a weekly basis about all email activity and major impacts
setting up feedback loops, reading SMTP reports and managing good sender reputation over Return Path
ديسمبر 2012
إلى ديسمبر 2014
Email Marketing Manager
في Adsology Media Group
البلد :
صربيا
Adsology, is dedicated to crafting excellent PC Security software and promoting it online using our Adsology Marketing Team. Email is essential part of follow up, customer retention, up-sell and cross-sell campaigns for every single piece of software presented to the global market.
• executing complete Email Marketing processes from scratch on 3 different projects
• integrating 10+ affiliate products into our up-sell campaign line
• designing and building win-back, cross-sell and up-sell promo campaigns
• crafting interactive informational newsletter about PC Security
• managing good sender reputation and keeping the list hygiene
• executing complete Email Marketing processes from scratch on 3 different projects
• integrating 10+ affiliate products into our up-sell campaign line
• designing and building win-back, cross-sell and up-sell promo campaigns
• crafting interactive informational newsletter about PC Security
• managing good sender reputation and keeping the list hygiene
نوفمبر 2013
إلى ديسمبر 2014
Lecturer
في Digital Communications Institute
البلد :
صربيا
Teaching Email Marketing and another three modules:
-Strategy & Planning
-Digital Display Advertising
-Analytics
-Strategy & Planning
-Digital Display Advertising
-Analytics
أبريل 2011
إلى نوفمبر 2012
Key Account for Online Advertising
في Ringier Axel Springer AG
البلد :
صربيا
Ringier Axel Springer is a leading integrated multimedia company with 10 online publications in three different fields: news, classifieds and e-commerce. Working as Key Account for Online Advertising required a dedicated approach to all 10 of websites, numerous direct clients and biggest media buying agencies.
• executing the whole process of online advertising- from the media plan to statistics
• working closely with the biggest media buying agencies and clients and reaching the monthly sales targets
• managing media planning in the network of 10 websites: blic.rs, zena.rs, sport.blic.rs, 24sata.rs, pulsonline.rs, alo.rs, superodmor.rs, nonstopshop.rs, mojauto.rs and nekretnine.rs
• Developing monetization for all new products and programs like MojAuto.rs, Nekretnine.rs and various sports and political specials
• Setting up and overlooking all commercial campaigns within the AdServer
• executing the whole process of online advertising- from the media plan to statistics
• working closely with the biggest media buying agencies and clients and reaching the monthly sales targets
• managing media planning in the network of 10 websites: blic.rs, zena.rs, sport.blic.rs, 24sata.rs, pulsonline.rs, alo.rs, superodmor.rs, nonstopshop.rs, mojauto.rs and nekretnine.rs
• Developing monetization for all new products and programs like MojAuto.rs, Nekretnine.rs and various sports and political specials
• Setting up and overlooking all commercial campaigns within the AdServer
سبتمبر 2011
إلى مايو 2012
Managing Partner
في EmailMarketing.rs
البلد :
صربيا
First Serbian full-service Email Service Provider. Equipped with public authorized email servers, all authentication protocols and FBL's for safe sending. As Managing Partner, my role was to define sales and marketing strategies and develop them with our team. Among others, these were my responsibilities:
• Defining company’s sales and marketing strategies
• Building up and educating sales and support teams from scratch
Locating the market, defining A, B and C type leads and reaching out to them
• Defining company’s sales and marketing strategies
• Building up and educating sales and support teams from scratch
Locating the market, defining A, B and C type leads and reaching out to them
مارس 2010
إلى مارس 2011
Online Marketing Manager
في GroundLink Inc
البلد :
صربيا
GroundLink, at the time, was the largest aggregator of ground travel services in the world.
As Marketing manager, I have successfully headed up online marketing team consisted of SEM, PR and SMM experts and personally managed Email marketing. Team delivered more than 3:1 ROI and $1M+ in sales per annum.
• Created, developed and implemented over 100 BTL offline and online campaigns
• Managing the team of 3 people covering SEM, PR activity and social media
• Email Marketing- sending out promotional emails twice a week to list of 250k subscribers
• Web Partnerships: established several web partnerships with various travel and info websites
• Website Optimization of www.limores.com, www.groundlink.com, www.airportcar.com etc.
As Marketing manager, I have successfully headed up online marketing team consisted of SEM, PR and SMM experts and personally managed Email marketing. Team delivered more than 3:1 ROI and $1M+ in sales per annum.
• Created, developed and implemented over 100 BTL offline and online campaigns
• Managing the team of 3 people covering SEM, PR activity and social media
• Email Marketing- sending out promotional emails twice a week to list of 250k subscribers
• Web Partnerships: established several web partnerships with various travel and info websites
• Website Optimization of www.limores.com, www.groundlink.com, www.airportcar.com etc.
نوفمبر 2008
إلى فبراير 2010
Sales And Business Development
في GroundLink Inc
البلد :
صربيا
GroundLink, at the time, was the largest aggregator of ground travel services in the world.
Engaged in several programs and projects within the company to increase conversion rates and overall business like: RFP search and submittal, negotiating the connection with big travel systems, inside sales team trainings and improving the auto quoting system with reduced operating costs by working closely with in-house developers and designers.
• Managing the Delta Airlines Sky Milles account- marketing role in the cooperation with Delta.
• Managing the American Express rewards program
• Working on business development by presenting new ideas to upper management and implementing them with our IT team.
• Account management- managing about 30 accounts both smaller and bigger corporate.
• Sales- reaching out to convert and close new accounts, check out for new deals and websites that could improve our website traffic and generate revenue.
Inside sales- receiving from 150 to 300 calls weekly with overall conversion rate of 32.6% to actual operated jobs
Engaged in several programs and projects within the company to increase conversion rates and overall business like: RFP search and submittal, negotiating the connection with big travel systems, inside sales team trainings and improving the auto quoting system with reduced operating costs by working closely with in-house developers and designers.
• Managing the Delta Airlines Sky Milles account- marketing role in the cooperation with Delta.
• Managing the American Express rewards program
• Working on business development by presenting new ideas to upper management and implementing them with our IT team.
• Account management- managing about 30 accounts both smaller and bigger corporate.
• Sales- reaching out to convert and close new accounts, check out for new deals and websites that could improve our website traffic and generate revenue.
Inside sales- receiving from 150 to 300 calls weekly with overall conversion rate of 32.6% to actual operated jobs
أبريل 2008
إلى ديسمبر 2008
Business Development Manager
في Agroprogres AD
البلد :
صربيا
Agroprogres AD is a trading company that specializes in representing biggest industry brands on the local market. Focus are industrial machines and hunting and outdoor equipment. As a BD manager, my primary focus was partnering with biggest brands in the hunting and outdoor industry, local market planning and distribution.
• Business relations with international companies both by written correspondence and live meetings.
• Getting leads and reaching out to find new deals. planned and distributed over 260k EUR to the market with a projected average profit of 25%
• Managing the overall business development by being a center of communication and assisting in managing eight retail stores
Managing the trade show booths, communication and assisting in corporate sales
• Business relations with international companies both by written correspondence and live meetings.
• Getting leads and reaching out to find new deals. planned and distributed over 260k EUR to the market with a projected average profit of 25%
• Managing the overall business development by being a center of communication and assisting in managing eight retail stores
Managing the trade show booths, communication and assisting in corporate sales
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