Noorhan Mahmoud

 Nurturing a strong media network by developing and executing effective communication and media relations
 Develop a marketing communications plan including strategy, goals, budget and tactics
 Develop media relations strategy, seeking high-level placements in print, broadcast and online media
 Direct social media by engaging with audiences across traditional and new media
 Leverage existing media relationships and cultivate new contacts within business and industry media
 Manage media inquiries and interview requests
 Creative writer and editor for website and social media platforms. This includes interviews and speech-notes
 Create content for press releases, byline articles and keynote presentations
 Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
 Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

Manage, lead, and direct teams to deliver a comprehensive service to the business.
Create and implement tailored plans based on individual requirements. Track current affairs, industry and social trends, and apply knowledge and understanding in day-to-day business
Develop creative and strategic campaigns
Senior level client relations. This includes strategic counsel across all areas of integrated communications strategy.
Advisor to clients, adding value to client relationships and supporting clients in achieving their critical business objectives
Content creation and publishing strategies and tactics
Managing resources, review and approve client deliverables
Consult on crisis communications in an integrated media environment Managing difficult client relationships
Create and drive initiatives to strengthen skills, promote loyalty, enthusiasm and culture of a practice or the office
Identify and qualify leads and manage pitch and conversion using the full Creative Process and other structures for new business developments
Ensuring revenue and account profitability targets are met; structure and implement a plan of action for addressing revenue and profitability shortfalls Active involvement in internal and external marketing activity for the agency

Manage, lead, and direct teams to deliver a comprehensive service to the
business.
Create and implement tailored plans based on individual requirements. Incorporated and led team in the Corporate rebranding
Direct brainstorming meetings and creative sessions.
Shape brand standards and create procedures to ensure all products are brand appropriate. Supervise the department's daily workflow, assign project workload, and monitor deadlines and budgets.
Evaluate opportunities for partnerships and sponsorships on an on-going basis. Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them Develop exceptional and well-crafted copy that meet clients’ requirements.
Nurturing a strong network by developing and executing effective communication and media relations. Develop a communications plan including strategy, goals, and tactics.
Supervise and act as a single point of contact for the Vice Chairman. Monitoring and implementing required changes set by the Vice Chairman in liaison with CEOs of multiple subsidiaries under the holding group.
Manage, coordinate, and assist multiple departments within the business in the strategic placement of regulations set by the Vice Chairman. Includes business activities, ventures, and future opportunities along with assisting risk analysis based studies.
Takes dictation of a variety of official and governmental technical or non-technical correspondence in English and Arabic

Manage, lead, and direct the Human Resource team to deliver a comprehensive HR service to the business.
Strong understanding of employment law; monitor the labor legislation and implement required changes to keep the recruitment, renewal, and cancellation process compliant to the labor law. Supervise and act as a single point of contact for management of the recruitment, renewal, and cancellation processes.

Manage, coordinate, and assist the Operations department in the strategic placement and outsourcing (mobilization) of manpower. Create database management system for all employees. Provide guidance to staff in terms of telecommunication, internal communication, punctuality, employee performance and disciplinary action.

Create and implement authority matrix, document control matrix, inter-department organization charts, and company policies as per the UAE labor law, staff induction and training programs, employee of the month program and rewards system, and terms & procedures as per the law. Assisted in the corporate rebranding.

 Handling Inquiries along with coordination to the sales team.
 Coordinate with sales/management for company registrations scheduling.
 Handling communications between a2z and PR, HR and accounts departments.
 Handling customer complaints and inquiries.
 Updating File logs and company registrations.
 Managing all marketing activities within the marketing department.
 Developing the marketing strategy for the company in line with company objectives
 Creation and publication of all marketing material in line with marketing plans
 Maintaining records and delivering a monthly report regarding budget and expense.
 Preparing online and print marketing campaigns
 Assisting Space Planner with quotations and tenders.
 Analyzing potential strategic partner relationships for company marketing.
 Updating Marketing Materials bi-weekly.

 Analyzing and investigating price, demand and competition  Devising and presenting ideas and strategies  Promotional activities  Compiling and distributing financial and statistical information  Writing reports  Organizing events and product exhibitions  Monitoring performance & Managing campaigns on social media.