Digital Marketing Manager
Zarea.pk
Total years of experience :5 years, 11 Months
As a Digital Marketing Executive, I am responsible for,
•Developing Digital Marketing Campaigns and generate leads.
•Managing a team of content writers, SEO executives, Graphic designers and videographers to deliver high quality content and designs that create brand awareness and generate organic leads.
•Responsible for overall brand management and enhancing brand awareness in the digital space.
•Creating marketing strategies that build customer loyalty programs and drive customer satisfaction.
•Paid campaigns on LinkedIn, Facebook, Quora, Pinterest and Google Ads (text, display and video).
•Search Engine Optimization (SEO On-Page and Off-Page).
•Optimizing landing pages and attractive CTAs in order to increase conversions.
•Generate and oversee the company’s marketing budget.
1 year 9 months)
o Develop SEO strategies, and implement and monitor campaigns
o Perform site analysis, keyword research and mapping, and assess link building opportunities
o Perform competitor SEO research
o Based on analysis, results and client feedback continually improve and modify strategies to optimize
effectiveness
o Prepare analytics and ranking reports and present to clients and management
o Developed PPC / Google Ads strategies
o Developed Social Media strategies
Responsibility
• Working with Developer for developing the website.
• Managing the whole online store using the Admin panel.
• On-Page and Off-Page Search Engine Optimization.
• Manage/add products, Update product prices, and Qty when required.
• Collaborating with the marketing team & updating Marketing Banners from Home and other Categories on a weekly basis.
• Creating and Sending News Letter and observing Customer Feedbacks
• Monthly sales monitoring, auditing, CSR and Operations
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