Nouran Moustafa, Digital Marketing Specialist

Nouran Moustafa

Digital Marketing Specialist

Dubai In Cairo

Lieu
Egypte - Le Caire - Ville du 6 Octobre
Éducation
Baccalauréat, Bachelor's degree, Business, Management, Marketing, and Related Support Services
Expérience
3 years, 0 Mois

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Expériences professionnelles

Total des années d'expérience :3 years, 0 Mois

Digital Marketing Specialist à Dubai In Cairo
  • Egypte - Le Caire
  • Je travaille ici depuis juillet 2021

As a Digital Marketing Specialist at Dubai In Cairo, my role is pivotal in spearheading digital marketing initiatives that drive growth and visibility for our agency. Specializing in Social Media and E-commerce, Dubai In Cairo is a registered entity with the Egyptian General Investment Authority and a proud member of the Egyptian Information and Communication Technology Chamber.

Responsibilities:
1. Digital Strategy Development: Develop comprehensive digital marketing strategies tailored to meet the unique objectives and needs of our clients in the realms of social media and e-commerce.
2. Campaign Management: Oversee the execution and optimization of digital marketing campaigns across various channels including social media platforms, e-commerce websites, search engines, and email marketing.
3. Content Creation and Curation: Collaborate with creative teams to produce engaging and relevant content for social media posts, advertisements, and e-commerce product listings.
4. Performance Analysis: Utilize analytics tools to monitor and analyze the p

Senior Marketing Executive à Global Overseas Trading
  • Egypte - Le Caire
  • Je travaille ici depuis février 2024

As the newly appointed Senior Marketing Specialist at Global Overseas, a distinguished player in the real estate industry, I am tasked with spearheading dynamic marketing strategies to elevate the company's portfolio of projects. With a firm grasp of market dynamics and consumer behavior, my role involves crafting innovative campaigns tailored to each property's unique appeal, ultimately bolstering brand recognition and market presence. Collaborating closely with cross-functional teams, I aim to maximize lead generation, drive conversions, and propel sales growth through targeted initiatives and impactful messaging. Guided by a commitment to excellence and a passion for creativity, I am dedicated to positioning Global Overseas as a frontrunner in the competitive real estate landscape, driving success and fostering lasting relationships with stakeholders.

Senior Marketing Executive à FOOD & BEVERAGES
  • Egypte
  • septembre 2022 à février 2024

As a Marketing Executive at QUANTA Egypt, I hold a critical role in steering the company's growth and reinforcing its legacy as a leader in the Egyptian beverage sector. My mission is to build upon QUANTA's rich history, born from the union of Monin and Bristot in 2008, and to drive the brand forward, ensuring its continued relevance and dominance in the market.
My responsibilities include:
1. Brand Strategy Development: Crafting and implementing dynamic marketing strategies that both celebrate QUANTA's storied past and push the boundaries of innovation to meet future consumer demands. 2. Market Analysis: Continuously analyzing market trends, consumer behavior, and competitive landscape to identify opportunities for brand growth and positioning QUANTA as a staple in Egyptian homes. 3. Brands Visibility: Leveraging various marketing channels, from digital to traditional media, to enhance brand awareness and ensure QUANTA remains top of mind among Egyptian consumers. 4. Brands Promotion: Developing compelling campaigns to promote QUANTA's diverse portfolio of high- quality beverage solutions, emphasizing the unique value proposition to both existing and potential clients. 5. Customer Engagement: Fostering strong relationships with consumers by engaging in meaningful dialogues and feedback loops, ensuring QUANTA's offerings remain closely aligned with customer needs and preferences. 6. Collaboration: Working closely with cross-functional teams to ensure cohesive brand messaging and effective execution of marketing initiatives, driving towards common goals.
Experience

Marketing Specialist à The Mommy Club
  • Egypte - Le Caire
  • juillet 2021 à mai 2022

As a Marketing Specialist at The Mommy Club, my role is vital in driving engagement and growth within our exclusive online community for mothers and expectant mothers. Founded by Heba Abou El Eid in May 2015, The Mommy Club is a trusted platform that fosters connections, provides support, and offers valuable resources to its members.

Responsibilities:
1. Brand Promotion: Develop and execute innovative marketing strategies across social media, email, influencers, and events to raise awareness and attract new members.

2. Content Creation: Collaborate on creating engaging content such as blog posts, videos, and infographics tailored to address the diverse needs of mothers.
3. Community Engagement: Facilitate discussions, organize events, and encourage participation to foster a sense of belonging and support within the community.
4. Membership Growth: Implement strategies like referral programs and exclusive perks to grow the membership base and enhance retention.
5. Market Analysis: Stay informed about trends and preferences in the maternal space through market research to ensure relevance and resonance.
6. Collaboration: Work closely with cross-functional teams to ensure alignment and consistency in delivering a seamless member experience.

In my role as a Marketing Specialist, I aim to make a meaningful impact by empowering mothers through our community. With creativity, empathy, and dedication to community-building, I strive to nurture The Mommy Club into a cherished resource for mothers everywhere.

Éducation

Baccalauréat, Bachelor's degree, Business, Management, Marketing, and Related Support Services
  • à Arab Academy For Science, Technology & Maritime Transport
  • février 2023

Specialties & Skills

Global Business Development
B2C marketing
B2B Marketing
Brand Development
Project Management

Langues

Arabe
Langue Maternelle
Anglais
Langue Maternelle
Français
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