Senior Account Executive
ERA Thailand
Total des années d'expérience :6 years, 2 Mois
Negotiated pricing structures and service level agreements with clients to ensure fair deals. Cultivated and maintained strong client relationships through regular communication and proactive account management. Conducted market research and competitor analysis to identify new marketing strategies. Prepared and delivered persuasive presentations and marketing proposals to clients, showcasing the value of solutions and securing their achievement. Collaborated closely with cross-functional teams to develop and execute targeted marketing campaigns for key accounts.
Studied one month for Tiktok Community Standards, and achieved the monitoring permit with 95% accuracy. Successfully monitored over 15, 000 clips (content).
Directed and managed all aspects of video production projects from concept to completion, overseeing a team of videographers, editors, and production assistants. Led pre-production planning, including scriptwriting, storyboarding, location scouting, and talent casting, ensuring smooth project execution. Supervised on-set and on-location production, ensuring adherence to timelines, budget constraints, and safety protocols. Managed post-production processes, including video editing, sound design, graphics, and color correction, maintaining high-quality standards. Conducted regular team meetings to provide updates, address challenges, and gather feedback, enhancing team cohesion and productivity. Stayed current with industry trends and technologies, integrating new tools and techniques to enhance production quality and efficiency.
Led daily stand-up meetings to ensure tasks were completed on time and communicated changes to clients. Oversaw project life-cycles from initiation to closure, consistently delivering projects on time and within scope. Developed detailed project plans, including timelines, budgets, resource allocations, and risk mitigation strategies, ensuring project objectives were met efficiently. Managed project budgets and financial, tracking expenses, forecasting costs, and consistently delivering projects within budget constraints. Guided the creative team to develop a unique content to exaggerate the brand image. Worked closely with Tier-1 KOLs/influencers to brief them what clients requested and how to deliver their key messages.
Negotiated pricing structures, and service level agreements with clients, consistently achieving mutually beneficial agreements. Cultivated and maintained strong client relationships through regular communication and proactive account management. Conducted market research and competitor analysis to identify new marketing strategies. Prepared and delivered persuasive presentations and marketing proposals to clients, showcasing the value of our solutions and securing their achievement. Collaborated closely with cross-functional team to develop and execute targeted marketing campaigns for key accounts. Involved in commercial video making and post-production to enhance brand awareness for clients . Drafted digital marketing plan for clients to reach out the diversity of customers. Mentored and on-boarded new team members. Arranged an internal training for colleagues to construct newsletters by using Survey Monkey. Delivered 15+ press releases, speech and developed a communication outlet (website), using WIX.
Conducted strategic communication to assure the reputation of the clients. Successfully managed the two crisis, resulting 70% positive news coverage. Regularly tracked and analyzed potential threats towards the reputation of the clients using Digimind (Monitoring Tool), generating weekly and monthly reports that guided strategic decision-making. Facilitated to maintain a good relationship between media and the clients. Assisted over 10+ press conferences and 2 press tours, ensuring positive news coverage for the clients.
During my time at University, I actively participated in seminars hosted by the Minister of Foreign Affairs, aligning with my major in International Relations. Additionally, I engaged in a short-term class led by Professor Robert H. Taylor, further enhancing my understanding of the subject matter. Throughout my academic journey, I took on the role of group leader for team presentations focusing on topics such as international relations, geopolitics, governmental structures of various countries, and current global issues. This responsibility spanned from my first year through to my fourth year of study. Moreover, I initiated the establishment of the Dagon IR Charity Group, comprising 60% of Second Year Section (A) students, with a primary focus on fundraising for victims affected by the significant flood of 2015. In my third year, I was appointed as one of three senior procedure writers for an excursion to Nay Pyi Daw, Bagan, and Popa. This role involved meticulous budget calculation and management to ensure the smooth execution of the trip. During my final year, the term paper "MNCs" that I contributed to was recognized for its outstanding performance, standing as the second highest achiever in its category. These experiences have contributed significantly to my academic and leadership skills, providing me with a strong foundation for future endeavors in the field of International Relations.