Obeida Mrad, Digital Marketing Specialist

Obeida Mrad

Digital Marketing Specialist

Emjad

Lieu
Liban
Éducation
Baccalauréat, Business And Information Technologies
Expérience
9 years, 4 Mois

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Expériences professionnelles

Total des années d'expérience :9 years, 4 Mois

Digital Marketing Specialist à Emjad
  • Liban - Beyrouth
  • Je travaille ici depuis octobre 2022

Executed social media awareness campaigns which built a following of 11, 000.
Implemented content strategies and ad campaigns which captured 3, 100+ leads per month.
Developed conversion campaigns which converted 210+ customers per month.
Measured and analyzed the performance of campaigns which enhanced results by 52% monthly.
Managed digital marketing budget which achieved an average ROI of 3.8.
Directed the content creation process which attracted 1, 400, 000 impressions per month.
Improved the e-commerce store which increased the conversion rate by 246% in 1 year.
Ensured all content is culturally sensitive and relevant which drove 99% positive comments.

Digital Marketing Specialist à Mrad Flowers
  • Liban - Beyrouth
  • janvier 2015 à octobre 2022

Executed social media awareness campaigns which built a following of 61, 000 on instagram.
Implemented content strategies which captured 3, 600+ leads per month.
Developed conversion campaigns which converted 720+ customers per month.
Measured and analyzed the performance of campaigns which enhanced results by 46% monthly.
Managed digital marketing budget which achieved an average ROI of 4.3.
Directed the content creation process which attracted 590, 000 views per month.
Collaborated with the e-commerce team which improved conversion rate by 438% in 2 years.
Conducted research and brainstormed campaign ideas which resulted in videos with 1M+ views.
Ensured all content is culturally sensitive and relevant which drove 98% positive comments.

Éducation

Baccalauréat, Business And Information Technologies
  • à OMEC Institute
  • juin 2016

Specialties & Skills

Marketing
Content
E commerce
Advertising
Digital Marketing
Marketing Strategy
Digital Marketing
Social Media Marketing
Email Marketing
Marketing Management
Product Marketing
Mobile Marketing
Facebook Marketing
Advertising
Online Marketing
Direct Marketing
Content Marketing

Langues

Anglais
Expert
Arabe
Langue Maternelle

Formation et Diplômes

Facebook Ads (Certificat)
Date de la formation:
February 2021
E-Commerce (Certificat)
Date de la formation:
January 2020

Loisirs

  • Coaching
    I coached over 10 digital marketing and e-commerce beginners