Marketing Coordinator
Mathaf: Arab Museum of Modern Art
مجموع سنوات الخبرة :14 years, 8 أشهر
• Identify museum’s short and long term goals, develop proposals targeted to achieve identified goals and present to top management
• Initiate and implement new internal marketing and communications processes for all exhibitions and events across various departments
• Develop marketing strategies, supporting the museum’s brand online and off
• Develop collaborations with different businesses and community organizations, strengthening the brand and raising awareness
• Manage the marketing budget, creating effective strategies at a minimum cost
• Assisted in developing clients’ communications strategy and helped improve their brand-‐awareness and outreach
• Helped clients use social media platforms effectively, increasing their brand awareness in the region
• Prepared media reports focusing on events done by a client, providing the client with the media coverage information for reference
• Assisted in planning and executing events such as the World Conference of Science Journalists with over 700 attendees
• Surveyed students and collected data, initiating creative ways to increase students’ involvement on campus
• Supervised university website and social media sources, keeping the target audience updated and involved
• Copyedited AKHBAR quarterly magazine’s Arabic and English articles, increasing readership
Courses: Marketing and Global Business, English, Arabic
• Developed several teaching methods, refining students’ problem-‐solving skills
• Mentored students through sharing personal and professional experience, improving their academic experience
• Guided students through marketing strategy projects, enhancing the overall performance and grades
• Identified new market segments, allowing marketing team to strategize more effectively
• Monitored competitors daily, assisting in creating tactics to overcome competition
• Assisted in evaluating several proposals from different advertising agencies, choosing the best one and increasing public awareness
• Simplified and translated bank application forms, increasing customer satisfaction
Internships and Part-time Jobs are mentioned in Professional Experience. ACTIVITIES • Member of the Business Students Advisory Committee (B-SAC), CMUQ Doha, Qatar - Apr 2010 - Present • Harvard Business School conference - Intercollegiate Business Convention Boston, MA - Oct 2010 • Community Service, CMUQ Sapa, Vietnam - May 2010