Creative Manager
Sun And Sand Sports
Total years of experience :16 years, 3 Months
• Conceptualize and create compelling designs, for global and regional brand campaign launches at retail.
• Create, review, and approve all text-based and image-based content prior to publication.
• Ensures optimization brand guidelines are implemented on different channels.
• Managed and oversaw the development of marketing and ad campaigns from concept design to implementation.
• Conducted research on industry trends, consumer demand preferences, and created buyers personas per key account.
• Created in-house graphic design department.
• Raised business categories revenue drastically.
• Managing all aspects of campaign design, including innovation, development, and implementation.
• Successfully contributing towards achieving the best possible outcome of projects to meet customer expectation and drive sustainable growth.
• Creating the corporate Identity / Website & Logo.
• Recruited national design talent and successfully built a strong team, growing from 2 to 20 within two years.
• Since joining, sales have increased 10% and production costs have decreased 2%.
• Spearheading the branding strategy by overseeing the process ensuring that the chosen strategy and art design align with the client’s needs.
• Creating 3D models for stands and booths that matches the requirements of the clients.
• Technical awareness of printing techniques, Material Selection & Finishing Specification.
• Help in developing marketing creative for consumer, corporate and B2B campaigns.
- Design Visualisation & Presentation Projects to clients.
- Creating 3D models to implement with animation concepts.
- Design Locations, Promos, Clips Graphics.
- Technical awareness of Decoration techniques, Material Selection & Finishing Specification
- Working with a wide range of media production & VFX composting.
- Creative ideas and concepts, choosing the appropriate media and style.
- Work directly with the Creative team and Senior Editors.
- Design banners, logos, brochures, flash slide shows ...etc.
- Design and implement layouts for websites.
- Develop graphic and layouts for product illustration, companies logos, and Internet websites.
- Design flyers, advertisements and collateral materials for print.
- Create new websites.
- Supervise the designing team.
- Communicate with relative departments during the publication/production of designs to ensure proper reproduction and validate results.
- Design banners, logos, brochures, flash slide shows ...etc.
- Develop graphic and layouts for product illustration, companies logos, and Internet websites.
- Work with Adobe Design and Adobe Illustrator.
- Multimedia presentations.
