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Prashant Deshmukh, Digital Marketing Specialist

Prashant Deshmukh

Digital Marketing Specialist·SDLC Corp

India

Master's degree, BusinessAdministration(MBA)

Work experience

Total years of experience: 4 years, 0 months

Digital Marketing Specialist

January 2025 - January 2026

SDLC Corp

Aurangabad, India

January 2025 - January 2026

• Proficient in utilizing advanced tech stacks including GA4, Google Search Console, Screaming Frog, SEMRush, and AI-based Content Optimization to drive digital marketing success.
• Achieved a significant 30-35% boost in organic traffic through a strategic content refresh and effective internal linking, as evidenced by GA4 analytics.
• Enhanced brand engagement and audience growth by implementing comprehensive social media management and content scheduling across key platforms, resulting in measurable improvements in platform analytics.
• Demonstrated ability to analyze data trends and optimize campaigns for maximum performance, positioning for a transition into Digital Marketing Executive and Manager roles.

Company industry:
IT Services

Digital Marketing Executive

January 2024 - December 2024

Pro Neurament LLP

Pune, India

January 2024 - December 2024

• Proficient in utilizing tech stacks including Google Ads, Meta Ads, and GA4 to drive digital marketing success.
• Enhanced ad engagement through strategic intent-based keyword research and competitor gap analysis, reflected in monthly KPI dashboards.
• Improved organic search rankings by crafting SEO-driven content briefs that align with search intent, as evidenced by SERP tracker improvements.
• Boosted lead capture rates by optimizing landing pages and supporting core web conversions, contributing to overall marketing goals.
• Demonstrated ability to analyze data and implement effective strategies, positioning for advancement to Digital Marketing Specialist, Executive, or Manager roles.

Company industry:
Medical Clinic

SeniorSEOExecutive&SocialMedia Executive

March 2023 - January 2024

Global Info Cloud (GIC)

Pune, India

March 2023 - January 2024

• Spearheaded the implementation of advanced on-page and off-page SEO strategies, driving measurable improvements in website performance across diverse projects.
• Executed thorough keyword research and optimized content, resulting in substantial increases in organic visibility and search engine rankings.
• Collaborated in the development and execution of dynamic social media strategies, ensuring regular content dissemination and robust performance analysis.
• Utilized GA4 and Google Search Console for meticulous tracking of website traffic, indexing status, and overall performance metrics, enhancing data-driven decision-making.
• Fostered cross-functional teamwork to align digital marketing efforts with business objectives, contributing to overall brand growth and engagement.

Company industry:
IT Services

SEO Intern & SEO Executive

January 2021 - January 2022

SEO Experts Solutions

Noida, India Hybrid

January 2021 - January 2022

• Enhanced initial page optimization scores through effective implementation of SEO best practices and strategic keyword research aligned with user intent.
• Drove transparent campaign tracking and reporting, receiving positive stakeholder feedback by maintaining rigorous performance monitoring and delivering insightful analytical reports.
• Collaborated with cross-functional teams to integrate digital marketing strategies, ensuring cohesive messaging and brand alignment.
• Leveraged data analytics tools to identify trends and optimize campaigns, leading to improved engagement and conversion rates.
• Developed and executed content strategies that resonate with target audiences, enhancing brand visibility and driving organic traffic.

Company industry:
Advertising

Education

Savitribai Phule Pune University (SPPU)

April 2024

April 2024

Master's degree, BusinessAdministration(MBA)

India

Dr. Babasaheb Ambedkar marathwada university

January 2021

January 2021

Bachelor's degree, Bachelor of science

India

Skills

ADVERTISEMENT
Intermediate
ADVERTISEMENT
Intermediate
ARTIFICIAL INTELLIGENCE
Intermediate
ARTIFICIAL INTELLIGENCE
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
DIGITAL CONTENT MANAGEMENT
Intermediate
DIGITAL CONTENT MANAGEMENT
Intermediate
END TO END ENCRYPTION
Intermediate
END TO END ENCRYPTION
Intermediate
GOOGLE ADS
Intermediate
GOOGLE ADS
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
SOCIAL MEDIA MANAGEMENT
Intermediate
SOCIAL MEDIA MANAGEMENT
Intermediate
DIGITAL MARKETING
Expert
DIGITAL MARKETING
Expert
GOOGLE SEARCH CONSOLE
Expert
GOOGLE SEARCH CONSOLE
Expert
ADVANCED SEARCH ENGINE OPTIMIZATION
Expert
ADVANCED SEARCH ENGINE OPTIMIZATION
Expert
AHREFS SITE EXPLORER
Intermediate
AHREFS SITE EXPLORER
Intermediate
CONTENT STRATEGY
Intermediate
CONTENT STRATEGY
Intermediate
GOOGLE ANALYTICS
Intermediate
GOOGLE ANALYTICS
Intermediate
SCREAMING FROG WEBSITE CRAWLER
Intermediate
SCREAMING FROG WEBSITE CRAWLER
Intermediate
SEMRUSH SOFTWARE
Intermediate
SEMRUSH SOFTWARE
Intermediate
SHOPIFY
Intermediate
SHOPIFY
Intermediate
WORDPRESS
Intermediate
WORDPRESS
Intermediate

Languages

English
Intermediate
Hindi
Expert

Training and Certifications

Certifications
Marketing Certified
Ahrefs’ Marketing Platform
Dec 2025 - Dec 2026
Technical SEO and AI Search Essentials with Semrush
Semrush Academy
Dec 2025 - Dec 2026
Show credentials
Google Ads Search Certification
skillshop by Google
May 2026 - May 2027
Show credentials
Google Ads AI Powered Performance
skillshop by Google
May 2026 - May 2027
Show credentials

Hobbies

  • Focus on wellness and balance