Freelance Consultant
Independent
Total years of experience :15 years, 2 Months
Have been consulting companies in an independent capacity in areas of Marketing, Sales,
Building Capacity, Scalability, and Sustainability
• Facilitated and managed business plan development based on market and industry research
• Put together full business plans for upcoming and established companies
• Working with leading infrastructure companies developing SEZ and Solar selling strategy
• This is the first client engaged -Retainer basis
• Responsible for developing LED lighting products for Indian market.
• Responsible for overall marketing strategy
• Facilitate growth, sales and marketing strategies
• Develop segmentation, competitive analysis/ market intelligence, prospecting, lead
generation, product and market development pricing, promotions, communications and
budgets sales force effectiveness, strategic planning, servicing units, revenue growth and
retention
• Successful led the product development team in developing and launching 5 LED lighting
projects in 45 days
• Led design and project teams with big-picture view of business and client requirements
• Devised and managed creative plans for company branding and product launches
• Identified, implemented and enhanced marketing strategies by accounting for factors such
as organizational objectives, market trends and costs
• Established sales goals by forecasting annual sales quotas and projecting expected sales
volume for existing and new products.
• Identified and maximized sales opportunities, and increased customer retention rates.
• Consistently surpassed sales quotas by implementing effective sales strategies and equipping
providers with powerful product knowledge.
• Responsible for revenue of 30 Million INR Annually
• Leveraged expertise to conduct financial analysis, research business deals, negotiate and close
on contracts
• Established clear and effective policies for standardization across different areas of operations
• Established and oversaw strategic business actions and streamlined operations
• Directed hiring and training of new department managers to drive organizational
improvements
• Increased business profits by 300% in 3 years through strategic updates.
• Grew company revenues by 600 % in 3 years
• Oversaw business-wide decision making to maintain business mission.
• Mentored and trained staff to meet productivity goals and field sales objectives
• Mentored employees in successful selling techniques and encouraged cross-selling additional
products and services
• Wrote sales slips and sales contracts
• Led sales calls with team members to establish sales and customer retention goals
Review projects scope of works, contract condition, communicates with, operation
mangers, estimation /tendering, project managers participate in key decisions, provide
intelligence and direction on next steps for bidding.
* Plan Business development activities for new business opportunities .Conduct research
for current and future markets and make recommendations for new services. Manage
budgets for business development activities.
* Responsible for revenues of over 3 crores annually
Experienced in Market research for client on launching a Solar Economic Zone in India ( This is
built by one of the leading infrastructure developer in India, this is a exclusive zone providing
space and infrastructure for Solar Goods Manufacturers)
* Performed interviews with heads of Solar companies around the world to analyze their
response to the project
* Part of the Project design team and provided inputs as to what are the facilities that the project
should have based in the primary and secondary research conducted
* Developed a marketing plan for the project
* Implementation of the marketing plan and was able to contact more than 1000 companies and
generate responses
* Identified the funding channels for the prospective clients by establishing MOU with VC firms
* Have written business reports namely Industry analysis, Demand Assessment.
* Developed TOR based on the consulting projects to our clients
Projects
* GMR Solar Tropic - This the first Special Economic Zone dedicated to manufacturing of solar
goods.
* Policy - Assisting KREDL in promoting the Solar Energy in Karnataka
* Developing Solar Power Plant financial model through FIT in India
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