PR Intern
Weber Shandwick
Total years of experience :0 years, 4 Months
o Reviewed media reports associated with specific clients.
o Researched for briefing documents prior to clients’ interview.
o Created several documents about clients and their specialties.
o Assisted the internal communication team at group and operations level to improve employee relationships.
o Assisted the digital design team at group level to make the website compatible with mobile.
o Acted as a liaison between students and guardians.
o Assisted with the organization and execution of activities.
Academic Projects • Created a public relations campaign and made a plan book to set goals, tactics and solution to solve problems. • Researched on a virtual PR of two international companies, focusing on: o Media relations, particularly their presence and some of their activities on social media. o Consumer and community relations. o Critical appraisal of the website. • Created and executed a university wide campaign to raise awareness of health and fitness o Created and strategized social media approach to raise awareness. o Managed Instagram account to monitor awareness. • Conducted primary research to show social media effects on the spiral of silence among young adults in the Middle East. • Produced a live TV show at AUS. Achievements • University Magazine PR, 2018 • University Newsletter Editor, 2017 • School Social Club Coordinator, 2014 • Silver Duke of Edinburgh’s International Award, 2013