Sales Analyst
Al Shula General Trading
Total years of experience :5 years, 11 Months
Preparing and conducting an in-depth analysis of Mattel IMS and POS reports by highlighting trends, upcoming risks, and market opportunities, and providing commercial recommendations
Responsible for ensuring smooth delivery of every sales process starting from sales plan development for Mattel toys, sales performance analysis, and stock forecasting to finding opportunities for the sales team
Monitoring SKU Performance to assess shortage and obsolescence risks as well as working actively with team members to take appropriate actions
Preparing Purchase Requisitions and Purchase orders after Consensus meetings to align on monthly and quarterly purchases.
Working with the logistics operations of the company to enhance shipments of all purchase orders in a timely manner. Aligning with marketing team to understand their requirements and preparing RFQs for the same
Collaborating with the sales teams to ensure best practices and information is shared to enhance overall outcome and attain intended objectives
Managing data for three different panels, including consumer electronics, auto, and optics, for six countries in the MENAP region
Responsible for data pre-processing and maintenance in the data warehouse and conducting quality checks at every stage of the workflow
Recognising the market trends with proper research in regards to SKUs, pricing, and promotional aspects for various audited groups of products within retailers and deriving detailed insights from them
Handling day-to-day operations, ad-hoc projects, and ensuring delivery timelines are met every month, along with preparing weekly reports
Integrating with the internal and external stakeholders to resolve their queries and conducting root cause analysis to solve their issues using Jira
Analysing existing procedures, creating and updating SOPs to implement best practices, reducing the pre-processing time by 50% and quality issues by 30%
Monitoring the KPIs monthly and assessing how the gaps are generating in the system
Leading projects for testing and integrating new panel data into the system
Arranging training sessions on in-house tools and managing offshore teams to meet the reporting targets
Evaluated target markets to analyse business opportunities and expanded the existing customer base and networking with the
current clients to upsell and cross-sell
Assisted in business development activities such as direct mailings, cold calls, meeting prospective clients, and managing over 40
calls of customers per day
Created presentations to send to clients, maintained accurate spreadsheets of prospective client data, and managed leads database
Performed desk research on market trends within the hospitality industry, GDPR compliance, and Common Reporting standards
within UAE
Provided assistance in planning and conducting data collection activities along with consolidating client information
Promoted the company and its services by communicating with the clients and assessing their requirements
Designed service packs as per the needs of customers and sent them back to the customers