مجد العثمان

Successfully Launched, executed and maintained
a package based marketing kit offered to our
+200 vendors... increasing profit by about 150%.
Responsible of finalizing Trolley and Baqala’s
brand guidelines and establishing unity
throughout the brand to set the standard as we
are internationally expanding (KSA, Qatar..etc.).
Brand custodian & auditing all Trolley stores in
terms of branding and general look and feel.
successfully planned, created and executed the
first Trolleyhood street market in Murouj with +50
participant (click here)
Responsible for daily tasks and managing the
team with an internal status report initiated by
myself, we later on moved to HIVE for better
management.
Managed all production projects with my team in
terms of design, quotations and
implementations.

Developing the corporate strategy & marketing calendar.
Planning & executing the marketing annual strategy for Joe & The Juice, Intersport, JYSk & many more.
Leading all corporate projects from shipping optimization to web development to annual reports.
Responsible for all AAW Events both External and Internal.
Handling Mall communications from coverage to event sponsorships.

successfully initiated, planned and executed
the first Al Hamra Career Fair.
Main POC with the advertising, media buying PR
agency & production company.
Developing the corporate strategy & marketing
calendar, and making sure it is followed in
advance.
Responsible for all daily tasks & managing the
team with an internal status report.
successfully collaborated with Tedx Kuwait for
their annual talk to be conducted in Al Hamra.
Used my designing skills in urgent situations to
finalize deliverables.

Developing the corporate strategy & marketing calendar.
Main POC with the Advertising, media buying & PR agency.
Planning & executing the marketing annual strategy for Joe & The Juice,
Intersport, JYSk & many more.
Leading all corporate projects from shipping optimization to web
development to annual reports.
Responsible for all AAW Events both External and Internal from planning
to execution.
Negotiated, planned and executed all Suffix sporting event in
collaboration with Intersport, Reebok, Asics, Athletes foot and AAW
Pharmaceuticals.
Handling Mall communications from coverage to event sponsorships.
Used my designing skills in urgent situations to finalize deliverables.

Handling CSD marketing strategy and monthly plan.
Successfully created two new markets in the financing industry, 0% Jewellery and 0% wedding financing. Responsible for acquiring and maintaining new businesses like Abyat, Quttainah, Royal Hayat Hospital, 32 Dental, and many more.

Handling CSD marketing strategy and monthly plan.
Responsible for all communication related to the automotive, furniture, jewellery,
wedding and medical financing from social media presence, WB website,
collaborative events and Internal communication channels.
Responsible for the launch of WBs channel Warba Auto in terms of App
development, Awareness campaigns and negotiations with all automotive
companies such as Ford, Chevrolet, Mercedes, BMW..etc.
Successfully created two new markets in the financing industry, 0% Jewellery
and 0% wedding financing, acquiring Shariaa & Legals approvals, creating the
product structure in the in the WB system.
Responsible for acquiring and maintaining new businesses like Abyat, Quttainah,
Royal Hayat Hospital, 32 Dental, and many more.

Handling the key accounts of KIB, Warba bank, Drops.
Responsible for the KIB rebranding project.
Handling day-to-day requests and deliverables from creative briefs to digital campaigns.

Responsible for annual marketing/expansion plan, social media and digital marketing.
Main POC with the advertising agency.
Sales Team Management.
Event Planning and execution.
Responsible for Highlander exclusive licensing deal and brand positioning in Lebanon,
Egypt, and Iran.
Handled the buying process, item selection & shipments with the suppliers.
Learned how to design using Photoshop & Illustrator.

Gained a lot from the internship and fell more in love with coming up with ideas and content that trigger the mind.